Our signature. Swedish inspired massage. Benefits: Rejuvenating. Relieves stress. Reduces anxiety. Increases well being. Total relaxation.
Brand Certified
The NOW Massage Pasadena
4.8(136 reviews)
Certified by The NOW Massage Pasadena • Aug 30, 2026
Business Details
75 W Walnut Street, Pasadena, CA
91103, United States
Certified by The NOW Massage Pasadena • Aug 30, 2026
(909) 966-1960
Certified by The NOW Massage Pasadena • Aug 30, 2026
https://www.thenowmassage.com/boutique/pasadena
Certified by The NOW Massage Pasadena • Aug 30, 2026
About
Certified by The NOW Massage Pasadena • Aug 30, 2026
Massage SpaSpaMassage Therapy
The NOW Massage Pasadena located on West Walnut Street offers an oasis to disconnect from the outside world and reconnect within through the healing benefits of massage therapy. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages and custom enhancements that offer relaxation and healing.
Guests choose from 3 signature massage styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.
Details
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
Location
Certified by The NOW Massage Pasadena • Aug 30, 2026
Hours
Certified by The NOW Massage Pasadena • Aug 30, 2026
Monday10:00 AM - 10:00 PM
Tuesday10:00 AM - 10:00 PM
Wednesday10:00 AM - 10:00 PM
Thursday10:00 AM - 10:00 PM
Friday10:00 AM - 10:00 PM
Saturday10:00 AM - 10:00 PM
Sunday10:00 AM - 10:00 PM
Products & Services
1 list · 18 items
Explore offerings from The NOW Massage Pasadena on 75 W Walnut Street in Pasadena, with popular massages and enhancements available at this location.
The NOW Massage Pasadena Menu
18 items
Massages
The NOW 50 Minute Massage
$135.00
Our signature. Swedish inspired massage. Benefits: Rejuvenating. Relieves stress. Reduces anxiety. Increases well being. Total relaxation.
The NOW 80 Minute Massage
$175.00
Our signature. Swedish inspired massage. Benefits: Rejuvenating. Relieves stress. Reduces anxiety. Increases well being. Total relaxation.
Body, mind and spirit. Energy balancing massage. Benefits: Calming. Deepens self awareness. Reduces emotional stress.
The Healer 50 Minute Massage
$135.00
Body, mind and spirit. Energy balancing massage. Benefits: Calming. Deepens self awareness. Reduces emotional stress.
The Healer 80 Minute Massage
$175.00
Body, mind and spirit. Energy balancing massage. Benefits: Calming. Deepens self awareness. Reduces emotional stress.
For the athlete. Sports inspired massage. Benefits: Stimulates lymphatic and circulatory systems. Improves range of motion. Reduces recovery time.
For the athlete. Sports inspired massage. Benefits: Stimulates lymphatic and circulatory systems. Improves range of motion. Reduces recovery time.
For the athlete. Sports inspired massage. Benefits: Stimulates lymphatic and circulatory systems. Improves range of motion. Reduces recovery time.
Enhancements
Body Gua Sha Enhancement
$20.00
A traditional Chinese medicine technique targeting areas with smooth Bian stone tools. Benefits: Reduces inflammation. Promotes lymphatic flow. Sculpts the skin.
Energetically cleansed, heated crystal stones ease muscle tension and restore balance. Benefits: Boosts circulation. Promotes deeper relaxation. Energy cleansing.
Deep Tissue Enhancement
$20.00
Therapeutic technique used to concentrate on specific areas of muscle tension. Benefits: Reduces muscle pain. Restores mobility. Increases vitality.
A Traditional Chinese Medicine technique that increases circulation and removes stagnation. Benefits: Immune system support, clears toxins, lymphatic detox.
A cooling peppermint and warming capsicum salve, elevated with the calming benefits of broad spectrum hemp. Benefits: Calming. Reduces tension and stress. Restores tired muscles.
Prenatal massage for expecting mothers 12+ weeks. Benefits: Eases muscle tension. Improves circulation. Reduces swelling. Promotes restful sleep.
Fresh Eyes Enhancement
$15.00
Soothing eye mask made with vitamins and antioxidants. Benefits: Hydrating and cooling. Reduces swelling. Anti-aging.
Herbal heat packs used on neck and back during treatment. Benefits: Increases relaxation. Decreases muscle tension. Relief from stress and anxiety.
Stimulates the scalp using organic coconut oil. Benefits: Hydrates the roots. Encourages circulation. Relaxes the mind.
Reviews
4.8
136 reviews
5 stars
122
4 stars
8
3 stars2
2 stars2
1 star2
- EREstelle ReyesAug 22, 20265.0I have been a member of The NOW for many years and truly appreciate the consistent customer service and massage quality. I have especially appreciated the massages I have been receiving lately from Asia (sp?) who has intuitively known the areas where I need the most support and attention. Her massages feel like a hug! I highly recommend and look forward to continuing my membership!
- MSMiran skeeAug 17, 20265.0I had an absolutely amazing massage with AL at The Now! From start to finish, the experience was incredible. AL provided an excellent deep-tissue massage and paid such close attention to detail, really focusing on the areas that needed the most care. The pressure was perfect, and I left feeling relaxed, refreshed, and so much better than when I walked in. AL was professional, attentive, and truly skilled. I highly recommend booking with AL if you’re looking for a deep-tissue massage with personalized attention and exceptional care. I’ll definitely be coming back! ⭐️⭐️⭐️⭐️⭐️
- SCSunshine CrewAug 14, 20265.0The best place to get a massage in Pasadena! The experience is seamless from start to finish—there is convenient parking right next door that they validate after your service. The facility itself is exceptionally clean, and the staff is incredibly friendly and knowledgeable. They even play relaxing ocean sounds during the session, which adds the perfect touch to the atmosphere. I loved my first visit so much that I signed up for the membership immediately right after. For my second visit, I booked a session with Val, and SHE IS AMAZING! Her attention to detail ensures you have the absolute best experience possible. Joining this place is honestly one of the best investments I’ve made for my self-care. Highly recommend! 💆♀️🌊✨
- JLJoann LiaoAug 8, 20265.0I’ve been seeing Val since I was 7 months pregnant and now 5 months PP. she is AMAZING and MAGICIAN. She knows exactly what my body needs and I look forward to seeing her every month! LOVE VAL!
- KGKelly GreeneJul 26, 20261.0Really hopeful Management or ownership sees this. The date is July 26. 6:45 PM. Whomever is the mechanical, heartless, polite-sounding female doing “check-in“ and checkouts has no business working in any space known as “wellness.” Be warned: you’re not going to get any compassion or sense of understanding from the folks who work this particular location. I’ve been highly recommended to this location by a friend, made an appointment. 9 PM. Coming back from the airport, was rear ended, and we laid for an hour and a half filling out reports with the police. Promptly call to let them know that unfortunately won’t be able to make my appointment, and this naïve, sounding female says, “Oh… well, we would have to charge you“. I asked for a manager, and she says, could you please hold a moment, I’ve got some check-in coming out.” ??!!?? So she puts me on hold so she can check out and check in customers when she’s just heard that a human being has been in a terrible car accident. Mind you, it never occurred to her to say anything like, I’m so sorry to hear that you were in an accident, let me see what we can do. Nothing remotely, human or kind. I don’t know how you training we spoke or what you tell them is appropriate to say to human beings coming in or something that supposedly about wellness and well-being, but this will be the last time I try to work with this company. This way of handling human beings in this day and age is not. OK. Have a conversation with the Skeel at the front and let her know that this way of interacting with human beings is not appropriate. There was no expression of remorse or regret that I was in a car accident, no expression of anything other than the fact that she would need to charge my card on file. I asked for her name, and she chose to tell me at that moment that again she had some check-in and put back on hold. Shame on you and your team for allowing this to be the culture at this particular company – it’s unacceptable.
Frequently Asked Questions About The NOW Massage Pasadena
How does The NOW differ from a traditional spa?
The NOW has reimagined the approachable luxury of a neighborhood spa with high-quality massages and exclusive enhancements that offer relaxation and healing. Our goal is to offer customizable massage services without the time commitment and cost of a traditional spa.
When should I arrive for my massage?
Please aim to arrive 15 minutes prior to your scheduled massage to permit ample time for check-in. As a courtesy to other members and guests, we must start and end each massage service at the scheduled time; accordingly, we will not be able to extend the time of your service if you arrive late.
How do I book a massage?
You can schedule an appointment online at www.thenowmassage.com, through The NOW Massage app, or by contacting the boutique directly by phone. We also welcome walk-ins, but due to high demand, we recommend scheduling in advance.
How do I cancel a service that I’ve scheduled?
A booked massage can be canceled by logging into your account on the website, through The NOW Massage app, or by calling the boutique. Please be aware of our late cancellation policy. We respectfully request at least 12 hours notice if you need to cancel or rebook your massage appointment. We charge 50% of the reservation made to the credit card on file to compensate our staff for missed wages when there is a last minute cancellation.
What if I fail to show for a scheduled massage or arrive late?
If you miss your appointment or arrive 15 minutes past your scheduled service start time, the service is automatically canceled and the full price of the scheduled service is charged to the credit card on file. To ensure a relaxing experience, and get the full benefits of the massage, we advise guests to arrive on time (or early) for all scheduled appointments.
How can I cancel my membership?
Ritual Members can cancel their recurring dues membership at any time by providing their boutique with 30-days written notice stating the desire to cancel. You may cancel in-person at the boutique or by sending an email to the boutique where your membership was purchased. All boutique contact information can be found under the locations page on our website.
Note: In states where required by applicable law, in addition to the above, you can also choose to cancel your membership through choosing the cancellation option on your membership profile online.
How long do I have to use massage credits?
Membership credits can accrue indefinitely until a Ritual Membership is canceled. Unused massage credits will continue to accrue (i.e., roll-over month-to-month) as long as your membership remains in place. You will have 3 months from the date of cancellation to use any unused massage credits before they expire. No refunds are issued for unused credits.
Can I freeze my membership?
The freeze policy allows you to temporarily suspend your Ritual Membership in accordance with the following terms: You may freeze your membership up to three(3) months per contractual year. Please see our Terms of Service for more details.
Do you accept gift cards?
Yes, we accept gift cards for The NOW Massage services and products. Gift card terms and conditions do apply. For more details on our gift card program, please refer to our Terms of Service.
Do you permit minors to use services?
Yes, unless the state, province or territory prohibit it by law, The NOW Massage makes services available to minors between the ages of 13 and 17. Minor use of services requires the written consent of a parent or legal guardian, and additional restrictions may apply. Please see our Terms of Service for more details.
Are services and pricing subject to change?
Yes, please note that prices and services are subject to change at any time.
What if I’m not feeling well?
If you are feeling sick or unwell prior to the start of your scheduled massage, we encourage you to stay home. The NOW Massage boutique is an open-space concept and keeping guests and team members safe is everyone’s responsibility. If you begin to feel sick during your treatment, please let your Massage therapist know immediately.
What is the NOW's policy related to cell phone use at the boutique?
We aim to create a safe and relaxing environment for our members and guests. The tranquility offered within our space is paramount. Cell phones can be disruptive and are not encouraged. Although we do allow cell phones at the boutique, we require that the phones be turned off or switched to silent mode upon check-in.
Can I return purchased items?
Yes, if you’ve purchased items in a boutique, we accept returns in original condition (unused, undamaged and unopened in the original packaging) within seven days from the date of purchase. All items purchased in a boutique are only eligible for return or exchange in the same location it was purchased. Because jewelry is made-to-order, jewelry is eligible for exchange only.
If you’ve purchased items online – through The NOW’s website – we accept returns in original conditions (unused, undamaged and unopened in original packaging) provided you first obtain a return authorization number, which you can request by emailing shop@thenowmassage.com. The return authorization number must be written clearly on the outside of the box. Return and exchange shipping costs are the customer’s responsibility and the original shipping charge is nonrefundable.
What types of massages does The NOW Massage Pasadena offer?
The NOW Massage Pasadena offers three signature massage styles: Therapeutic Massage, Relaxation Massage, and Sports-Inspired Massage, with options for custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha.
Where is The NOW Massage Pasadena located?
It is located at 75 W Walnut Street, Suite 120, Pasadena, CA 91103, US.
What are the operating hours of The NOW Massage Pasadena?
The spa is open daily from 10:00 AM to 10:00 PM.
Can I purchase gift cards at The NOW Massage Pasadena?
Yes, The NOW Massage Pasadena offers massage gift cards that make a perfect energy shift gift.
How can I contact The NOW Massage Pasadena for appointments or inquiries?
You can call them at +1 909-966-1960 or visit their website at https://thenowmassage.com/pasadena.
Which nearby parking options are available when visiting The NOW Massage Pasadena?
SP+ Parking is a nearby parking facility, convenient for customers visiting The NOW Massage Pasadena.
Are there any nearby fitness centers close to The NOW Massage Pasadena?
Yes, SPENGA Pasadena gym and StretchLab are nearby fitness centers where you can work out or attend fitness classes before or after your massage.
What dining options are available near The NOW Massage Pasadena?
Nearby dining options include Carrara's Cafe, an Italian restaurant and bakery, and Beckham Grill, an American steakhouse, which are great spots to enjoy a meal after your visit.
Are there hotels close to The NOW Massage Pasadena for out-of-town visitors?
Yes, out-of-town visitors can stay at nearby hotels such as Marriott Residence Inn, Residence Inn by Marriott Los Angeles Pasadena/Old Town, and Pasadena Hotel.
What is the atmosphere like at The NOW Massage Pasadena?
The spa provides an oasis to disconnect and reconnect through healing massage therapy, combining approachable luxury and high-quality service in a neighborhood spa setting.
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