Our signature. Swedish inspired massage. Benefits: Rejuvenating. Relieves stress. Reduces anxiety. Increases well being. Total relaxation.
Brand Certified
The NOW Massage Emeryville
4.7(101 reviews)
Certified by The NOW Massage Emeryville • Jul 05, 2026
Business Details
5689 Bay Street, Emeryville, CA
94608, United States
Certified by The NOW Massage Emeryville • Jul 05, 2026
(510) 722-5760
Certified by The NOW Massage Emeryville • Jul 05, 2026
https://www.thenowmassage.com/boutique/emeryville
Certified by The NOW Massage Emeryville • Jul 05, 2026
About
Certified by The NOW Massage Emeryville • Jul 05, 2026
Massage SpaSpaMassage Therapy
The NOW Massage Emeryville located within the Bay Street shopping center offers an oasis to disconnect from the outside world and reconnect within through the healing benefits of massage therapy. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages and custom enhancements that offer relaxation and healing.
Guests choose from 3 signature massage styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.
Details
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
- Mobile paymentsAvailable
Location
Certified by The NOW Massage Emeryville • Jul 05, 2026
Hours
Certified by The NOW Massage Emeryville • Jul 05, 2026
Monday10:00 AM - 9:00 PM
Tuesday10:00 AM - 9:00 PM
Wednesday10:00 AM - 9:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 10:00 PM
Saturday10:00 AM - 10:00 PM
Sunday10:00 AM - 8:00 PM
Products & Services
1 list · 18 items
Explore offerings from The NOW Massage Emeryville on 5689 Bay Street in Emeryville, with popular massages and enhancements available at this location.
The NOW Massage Emeryville Menu
18 items
Massages
The NOW 50 Minute Massage
$135.00
Our signature. Swedish inspired massage. Benefits: Rejuvenating. Relieves stress. Reduces anxiety. Increases well being. Total relaxation.
The NOW 80 Minute Massage
$195.00
Our signature. Swedish inspired massage. Benefits: Rejuvenating. Relieves stress. Reduces anxiety. Increases well being. Total relaxation.
Body, mind and spirit. Energy balancing massage. Benefits: Calming. Deepens self awareness. Reduces emotional stress.
The Healer 50 Minute Massage
$135.00
Body, mind and spirit. Energy balancing massage. Benefits: Calming. Deepens self awareness. Reduces emotional stress.
The Healer 80 Minute Massage
$195.00
Body, mind and spirit. Energy balancing massage. Benefits: Calming. Deepens self awareness. Reduces emotional stress.
For the athlete. Sports inspired massage. Benefits: Stimulates lymphatic and circulatory systems. Improves range of motion. Reduces recovery time.
For the athlete. Sports inspired massage. Benefits: Stimulates lymphatic and circulatory systems. Improves range of motion. Reduces recovery time.
For the athlete. Sports inspired massage. Benefits: Stimulates lymphatic and circulatory systems. Improves range of motion. Reduces recovery time.
Enhancements
Body Gua Sha Enhancement
$20.00
A traditional Chinese medicine technique targeting areas with smooth Bian stone tools. Benefits: Reduces inflammation. Promotes lymphatic flow. Sculpts the skin.
Energetically cleansed, heated crystal stones ease muscle tension and restore balance. Benefits: Boosts circulation. Promotes deeper relaxation. Energy cleansing.
Deep Tissue Enhancement
$20.00
Therapeutic technique used to concentrate on specific areas of muscle tension. Benefits: Reduces muscle pain. Restores mobility. Increases vitality.
Fresh Eyes Enhancement
$20.00
Soothing eye mask made with vitamins and antioxidants. Benefits: Hydrating and cooling. Reduces swelling. Anti-aging.
A Traditional Chinese Medicine technique that increases circulation and removes stagnation. Benefits: Immune system support, clears toxins, lymphatic detox.
A cooling peppermint and warming capsicum salve, elevated with the calming benefits of broad spectrum hemp. Benefits: Calming. Reduces tension and stress. Restores tired muscles.
Herbal heat packs used on neck and back during treatment. Benefits: Increases relaxation. Decreases muscle tension. Relief from stress and anxiety.
Prenatal massage for expecting mothers 12+ weeks. Benefits: Eases muscle tension. Improves circulation. Reduces swelling. Promotes restful sleep.
Stimulates the scalp using organic coconut oil. Benefits: Hydrates the roots. Encourages circulation. Relaxes the mind.
Reviews
4.7
101 reviews
5 stars
91
4 stars
3
3 stars1
2 stars0
1 star
6
- RMRebecca M.1 day ago5.0I have been coming here for several months now. First time having a massage membership and would highly recommend it.
- RWRachel Williams3 days ago5.0I’m a spa girlie. Name a spa in the Bay Area and I have been there. Today though I didn’t have time for a half day excursion. I needed a massage badly and quickly. I booked an 80-min massage at NOW Emeryville online and it was super easy. I walked in for my appointment and was greeted by the most helpful and cheerful person I encountered all day - Kelly. As she was checking me in, she asked if I wanted to be a member. She explained how it worked, and boom! I’m a member. Membership has its privileges and who doesn’t love a privilege or two? My massage by Richard was more than I could hope for. It was better than any of the high end spas I’ve been to this year (and no I’m not naming names). He focused on my ever aggravated tech neck and arms. The sound of the ocean and crashing waves helped to set the mood. I walked outta there like I was floating on a cloud. No doubt, I will be back every month to see Richard as a part of my wellness practice.
- NWNaimah Thompson Grant Realtor Granting WishesJul 4, 20265.0Beautiful location, lovely staff and my therapist Jose Ortiz aka Magic hands! A wonderful experience!
- TWTori WinnerJul 3, 20265.0Massive shout out to Gio. He was absolutely fantastic - I consider myself a massage obsessed human (haven gotten tons of massage over the years) and would say Gio gave me hands down the best massage I’ve ever had. He had wonderful bedside manner, was very intuitive and used firm pressure, just like I requested. I will absolutely be returning for his services. The Now is so very lucky to have him on their team. Thank you Gio!
- FFFranJun 23, 20261.0I was booked for the 80 minutes massage. When the therapist asked me where I wanted him to focus his work I told him the shoulders. He then only massaged my shoulders. This is the first time that I received a long massage only on my shoulders, usually, they ask where to focus but they massage the entire body not only one part and for so long! It was exhausting. I had my face down for the entire time and I got tired instead of feeling better. He started the massage with cold hands and the room was cold. Since he only massaged my shoulders, my back was exposed for the entire time and I was cold. He mostly used his elbows and arms and it was not a good massage. I wanted to leave earlier but didn’t want to offend him. My neck and shoulders are sore now, as if someone one hit me. I can’t even rest on my pillow without feeling pain. This never happened to me before. I do not recommend this place without knowing from other people who went already the name of a trusted therapist. I also used the bathroom, which had no toilet paper. I will not be back. This is my first time in emeryville location and my last.
Frequently Asked Questions About The NOW Massage Emeryville
How does The NOW differ from a traditional spa?
The NOW has reimagined the approachable luxury of a neighborhood spa with high-quality massages and exclusive enhancements that offer relaxation and healing. Our goal is to offer customizable massage services without the time commitment and cost of a traditional spa.
When should I arrive for my massage?
Please aim to arrive 15 minutes prior to your scheduled massage to permit ample time for check-in. As a courtesy to other members and guests, we must start and end each massage service at the scheduled time; accordingly, we will not be able to extend the time of your service if you arrive late.
How do I book a massage?
You can schedule an appointment online at www.thenowmassage.com, through The NOW Massage app, or by contacting the boutique directly by phone. We also welcome walk-ins, but due to high demand, we recommend scheduling in advance.
How do I cancel a service that I’ve scheduled?
A booked massage can be canceled by logging into your account on the website, through The NOW Massage app, or by calling the boutique. Please be aware of our late cancellation policy. We respectfully request at least 12 hours notice if you need to cancel or rebook your massage appointment. We charge 50% of the reservation made to the credit card on file to compensate our staff for missed wages when there is a last minute cancellation.
What if I fail to show for a scheduled massage or arrive late?
If you miss your appointment or arrive 15 minutes past your scheduled service start time, the service is automatically canceled and the full price of the scheduled service is charged to the credit card on file. To ensure a relaxing experience, and get the full benefits of the massage, we advise guests to arrive on time (or early) for all scheduled appointments.
How can I cancel my membership?
Ritual Members can cancel their recurring dues membership at any time by providing their boutique with 30-days written notice stating the desire to cancel. You may cancel in-person at the boutique or by sending an email to the boutique where your membership was purchased. All boutique contact information can be found under the locations page on our website.
Note: In states where required by applicable law, in addition to the above, you can also choose to cancel your membership through choosing the cancellation option on your membership profile online.
How long do I have to use massage credits?
Membership credits can accrue indefinitely until a Ritual Membership is canceled. Unused massage credits will continue to accrue (i.e., roll-over month-to-month) as long as your membership remains in place. You will have 3 months from the date of cancellation to use any unused massage credits before they expire. No refunds are issued for unused credits.
Can I freeze my membership?
The freeze policy allows you to temporarily suspend your Ritual Membership in accordance with the following terms: You may freeze your membership up to three(3) months per contractual year. Please see our Terms of Service for more details.
Do you accept gift cards?
Yes, we accept gift cards for The NOW Massage services and products. Gift card terms and conditions do apply. For more details on our gift card program, please refer to our Terms of Service.
Do you permit minors to use services?
Yes, unless the state, province or territory prohibit it by law, The NOW Massage makes services available to minors between the ages of 13 and 17. Minor use of services requires the written consent of a parent or legal guardian, and additional restrictions may apply. Please see our Terms of Service for more details.
Are services and pricing subject to change?
Yes, please note that prices and services are subject to change at any time.
What if I’m not feeling well?
If you are feeling sick or unwell prior to the start of your scheduled massage, we encourage you to stay home. The NOW Massage boutique is an open-space concept and keeping guests and team members safe is everyone’s responsibility. If you begin to feel sick during your treatment, please let your Massage therapist know immediately.
What is the NOW's policy related to cell phone use at the boutique?
We aim to create a safe and relaxing environment for our members and guests. The tranquility offered within our space is paramount. Cell phones can be disruptive and are not encouraged. Although we do allow cell phones at the boutique, we require that the phones be turned off or switched to silent mode upon check-in.
Can I return purchased items?
Yes, if you’ve purchased items in a boutique, we accept returns in original condition (unused, undamaged and unopened in the original packaging) within seven days from the date of purchase. All items purchased in a boutique are only eligible for return or exchange in the same location it was purchased. Because jewelry is made-to-order, jewelry is eligible for exchange only.
If you’ve purchased items online – through The NOW’s website – we accept returns in original conditions (unused, undamaged and unopened in original packaging) provided you first obtain a return authorization number, which you can request by emailing shop@thenowmassage.com. The return authorization number must be written clearly on the outside of the box. Return and exchange shipping costs are the customer’s responsibility and the original shipping charge is nonrefundable.
What types of massage services does The NOW Massage Emeryville offer?
The NOW Massage Emeryville offers three signature Swedish-inspired massage styles: Therapeutic Massage, Relaxation Massage, and Sports-Inspired Massage, with additional custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage, and Gua Sha.
What are the operating hours of The NOW Massage Emeryville?
Open Monday through Thursday from 10:00 AM to 9:00 PM, Friday and Saturday from 10:00 AM to 10:00 PM, and Sunday from 10:00 AM to 8:00 PM.
Where is The NOW Massage Emeryville located?
It is located at 5689 Bay Street, Emeryville, CA 94608, inside the Bay Street shopping center.
How can I contact The NOW Massage Emeryville?
You can call them at +1 510-722-5760 or email emeryville@thenowmassage.com.
Does The NOW Massage Emeryville offer gift cards?
Yes, they offer massage gift cards that can be given as an energy shift gift.
What shopping options are available near The NOW Massage Emeryville?
Nearby shopping includes Banana Republic, Gap, The North Face Outlet, Shoe Palace, ALDO, and Sunglass Hut, all located within the Bay Street shopping center for convenient visits before or after your massage.
Are there other wellness or beauty services close to The NOW Massage Emeryville?
Yes, you can find Solé Salon and Spa for hair services, LaserAway for laser hair removal and skin care, and Bath & Body Works for beauty supplies near The NOW Massage Emeryville.
What recreational activities are near The NOW Massage Emeryville?
Nearby recreational spots include Red Door Escape Room for an escape game experience and Tipsy Putt for pub-style miniature golf and dining, perfect for a fun outing before or after your massage.
Are there any nearby medical or health service providers?
Yes, nearby medical providers include Shahbaaz Shaikh (cardiologist), Steward Cardiology Associates, Sebastian, and Jose D. Rivera-Jimenez (cardiologists).
Where can I find parking or public transit options near The NOW Massage Emeryville?
While specific parking or transit details aren't listed, The NOW Massage Emeryville is located within the popular Bay Street shopping center, which typically offers convenient parking and public transit access to assist customers in reaching the spa easily.
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