SEPHORA

Reviews

• AR

  Ada Ramos

  2 days ago
  1.0
  I generally dislike writing bad reviews because it reminds me of what happened, and also because I end up devoting even more time to something that doesn't deserve it. However, the incident I experienced continues to bother me, so I decided for the last time to dedicate some time to writing this. I have been a loyal Sephora customer since 2013 and have visited stores in diverse cities and countries. Sometimes I go in to make a purchase, other times to check out new arrivals, and sometimes just to try out products that I intend to buy. On June 27, 2026, around 2:15 or 2:30 PM, I visited the Sephora store at St. Vital Shopping Centre, specifically to test two shades of Benetint (Blackberry and Dark Cherry) and a Jo Malone perfume. I opted for a quick visit, as the music in the store was very loud and my husband was in a bit of a rush. When I entered, a sales associate greeted me and complimented my hair; I thanked her and walked through the store looking for the Benefit display. Once I found it, I noticed a second sales associate walking behind me, speaking into her radio, but I couldn't make out what she was saying. I continued looking in the mirror and testing one of the products I had come to try. A few seconds later, the security guard walked past behind me; I noticed that both of them were watching me, and whenever I looked back, they tried to act casual (very poorly, I might add). I also want to emphasize that I was carrying only a tiny bag (Longchamp mini) that barely fits my phone and nothing else. I put the product back and picked up the other shade to test. Immediately after, a third sales associate came up behind me and asked if I needed help. I told her I don’t need it, that I was just browsing, and after my reply, she also spoke into her radio, saying: “I got it." At that point, I put the product back, as the situation had become very uncomfortable; I was clearly being followed and as soon as my husband arrived I left the store feeling terrible. The whole thing must have lasted about five minutes, but it was incredibly embarrassing. To be completely honest, this has never happened to me anywhere else. Nothing in my behavior could have triggered this situation, lots of others customers were browsing too, it’s usual at Sephora. The staff's attitude was completely no sense/unreasonable and reveals a lack of proper training and poor management. A few minutes later after left the store I filed an online complaint with Sephora, but I never received a response or any follow-up. I will never go back to the Sephora at St. Vital, and from now on, I’ll look for other places with better customer service to attend.
• MS

  Maya Schultz

  Jun 3, 2026
  5.0
  I absolutely love Sareena. She is such a wonderful person and extremely knowledgeable on perfume. I’m really happy she was there to help me find something I would not have gotten otherwise. Thank you girl!
• JW

  Jo-Anna Watt

  May 20, 2026
  5.0
  The 5 star review is for the *amazing* sales assistant Sareena! Makeup is always daunting for me but Sareena expertly made the shopping experience fun & straightforward. She shade matched me so well & shared her advice (even pointing me towards a lower cost item, eg; the ordinary brand etc). Major kudos, she is fantastic at her job 😊
• GK

  G k

  May 2, 2026
  1.0
  I would give 0 stars if I could. Very rude and unhelpful staff—really disappointing experience.
• KT

  kat t

  Apr 30, 2026
  1.0
  do all sephora stores have the same bad attitude employees working for them?! unfortunately my favourite skin care products are sold at sephora now. not sure if they’re willing to help people of colour but literally no one helped me find the products i needed and lady at cashier was giving me lots of attitude, please do better training on your staff to actually help and welcome your customers

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