Certified by Best Western Premier Herald Square • May 17, 2026
HotelBest Western
Best Western welcomes you to the Premier life. At the Best Western Premier Herald Square, our biggest priority is leaving a lasting impression, long after you check out. You’ll notice our Premier’s distinct style the minute you walk in. Our elegant hotel offers the highest quality amenities and service, sure to win over even the most refined traveler’s favor. Located in New York,NY the Premier lifestyle comes with a fully equipped fitness room for the active traveler, an exquisite on-site dining experience for the culinary aficionado, and ample amounts of meeting space suited to accommodate any large gathering.
Location
Certified by Best Western Premier Herald Square • May 17, 2026
Certified by Best Western Premier Herald Square • May 17, 2026
MondayOpen 24 hours
TuesdayOpen 24 hours
WednesdayOpen 24 hours
ThursdayOpen 24 hours
FridayOpen 24 hours
SaturdayOpen 24 hours
SundayOpen 24 hours
Reviews
4.4
1,766 reviews
5 stars
1,119
4 stars
419
3 stars
102
2 stars
30
1 star
96
KG
Kedar Ghule
1 day ago
5.0
I had a great experience living at this hotel. The front desk staff, particularly Mr Patel is incredibly nice and helpful. He was very nice to accommodate my room request for an Empire State Building view room. The room was very nice and clean and a decent size for an NYC hotel.
The hotel has a mini gym in the basement. They also have a couple vending machines.
The location is great and for the price you pay, it's def worth it.
There is a $5 per bag fee if you want to keep your bags after checkout or before check-in at the hotel while you roam around the city.
TC
Tresa Ct
5 days ago
1.0
Nice location, great staff, comfy beds and rooms. Just DON’T STAY IN THE SECOND- or third-floor rooms facing the street. Especifically room 201.
There’s a huge speaker right under the windows outside, with music blasting all day — the same 6 or 7 songs on repeat, nonstop. Inside the room, it honestly feels like there’s a party happening right outside.
We complained, and the guy said, “Oh yeah, I know,” and said he would turn it off. We also mentioned that, for future guests, it would be reasonable to just not use it because it’s really disruptive. But then at 8 a.m. the next day, it was back on again.
Like… for real? I’m usually not one to complain, but the videos speak for themselves.
PO
p ocpnnell
6 days ago
5.0
My family stayed here May 10-12. We had 14 people (5 rooms). Customer service was great. The front desk was so helpful from check-in to check-out. From directions, to suggestions. They let us use their back room so we could all hang out together. A few us had ordered pizza and also ate in the back room, we could not do that in the rooms as they were too small. However, the rooms were clean and large enough for sleeping. Bathrooms were clean and seemed to be newly remodeled. Location of hotel was good. Walking distance to times square and subway. Nice irish resturant across the street. Clean, nice neighborhood. We felt safe in the neighborhood. I was fine with the amount of noise in the evening. We had a room facing street. It wasn't a super busy street but there was traffic. I had no idea what kind of hotel I was going to get when I got there. But, it was a very good hotel for the price. I'd definitely stay here again.
SR
Stephanie Ramirez
May 11, 2026
5.0
We had an amazing stay! From the moment we arrived, the customer service was exceptional. Mr. Patel and Mina were especially welcoming, attentive, and always willing to help with anything my mom and I needed. They truly went above and beyond to make us feel comfortable and valued throughout our stay. The hotel was clean, well-maintained, and the overall experience exceeded our expectations. We truly appreciated the kindness and professionalism of the entire team and would definitely stay here again!
SM
Svetlana Markova
Apr 25, 2026
5.0
We had wonderful experience staying at BWP Herald Square over the weekend! Pathik and his Team make this place a welcoming oasis of hospitality. I might be too particular but first time across all my travels when I asked for an extra comforter - I actually was given a comforter (not a blanket!), and Pathik was extremely nice to find us a room with the view of ESB! Everyone on the staff team in the lobby and in the breakfast cafe was so friendly, helpful, accommodating, and also very fun to talk to! The room was on a smaller side, which is expected - it’s New York after all 😊, but it was very clean with comfortable bed, mattress, pillows! The location is amazing to get to all attractions and places! We definitely will be coming back here next time we are in New York! Thank you Pathik and the Team for making the stay during my first trip to New York such a positive experience! 😊
Frequently Asked Questions About Best Western Premier Herald Square
What is the address of Best Western Premier Herald Square?
The hotel is located at 50 W 36th St, New York, NY 10018-8029, USA.
Is there a fitness center available at Best Western Premier Herald Square?
Yes, the hotel offers a fully equipped fitness center for guests.
Does Best Western Premier Herald Square have a bar and restaurant?
Yes, the hotel features a bar and an on-site restaurant for dining.
Is the property smoke-free at Best Western Premier Herald Square?
Yes, Best Western Premier Herald Square is a smoke-free property.
Is Wi-Fi available at the hotel?
Yes, free Wi-Fi is available throughout the hotel.
What are the hotel’s operating hours?
The hotel operates 24 hours a day, every day of the week.
Are there any special promotions offered by Best Western Premier Herald Square?
Yes, you can stay 2 nights and receive a $50 Best Western Gift Card as a special offer.
How can I contact Best Western Premier Herald Square by phone or fax?
You can call the hotel at +1 212-776-1024 or send a fax to +1 212-239-6727.
What nearby attractions can guests visit near Best Western Premier Herald Square?
Guests can explore several nearby American restaurants, including Trademark Taste & Grind and Latin American cuisine at Tio Pio West, which are great dining options before or after your stay.
How can nearby restaurants like Trademark Taste & Grind and Tio Pio West enhance my experience during my stay?
These nearby restaurants provide excellent American and Latin American dining experiences conveniently close to the hotel, ideal for guests looking to enjoy local cuisine.
Are there any public transit or travel services near Best Western Premier Herald Square to help me get around New York?
While specific transit stations are not listed, the hotel is centrally located in New York City’s Herald Square, making many transit options accessible for exploring the city.
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