Trek Bicycle Madison East is your destination for the latest products from Trek and Bontrager, service and tune-ups for bikes of any brand, and a great place to find the perfect road, city, mountain, kids', or electric bike to fit your riding style.
Conveniently located on Madison’s Eastside near the East Towne Mall, we're proud to support the local cycling community through our work with local teams, the Wisconsin High School Cycling League, Ride the Drive, and Ironman Wisconsin. We’re also proud to have partnered with the Wisconsin Bike Federation to promote increased cycling infrastructure in Wisconsin.
Stop by our bike shop to learn about our group rides and clinics, meet the team, and see what we have to offer.
The staff is consistently described as friendly, knowledgeable, and helpful, going above and beyond to assist customers.
Product Knowledge
Customers appreciate the staff's expertise in bike mechanics and product recommendations, ensuring they find the right bike and accessories.
Service Efficiency
Many reviews highlight quick and efficient service, with customers often receiving prompt assistance and repairs.
Store Atmosphere
The store is noted for its welcoming ambiance, with a good selection of bikes and accessories, as well as amenities like coffee for customers.
Mixed Experiences
While most feedback is positive, there are a few negative experiences regarding service after purchase, indicating inconsistency in service quality.
RS
Rebecca Senneff
Jan 5, 2026
5.0
Great service and top shelf knowledge. I had a crack in my frame and they helped to choose a new and accommodate all my needs since I am from out of town. Every staff member worked as a team. I would definitely recommend them and will be back again even though it’s a bit of a drive.
DS
Doug Smith
Nov 29, 2025
5.0
I was at this store picking up my new bike and was greeted by several staff as I entered. While I was there I looked around and saw lots of cool bikes and accessories. There is a nice wait area with coffee and other beverages to enjoy. Staff were friendly and professional. This was only my second visit to this store and it was a nice experience. Thank you.
GM
Gene Majewski
Nov 15, 2025
5.0
Friendly and professional staff who show you all the recommended service points on your ride. I was greeted with a smile and welcoming hi. I'll be back for service and accessories for my new Trek e-bike.
CV
Carl Vieth
Sep 30, 2025
5.0
Great service, extremely knowledgeable and friendly staff
RG
Roger Goppelt
Sep 13, 2025
5.0
I have bought a helmet, radar sendor, gloves bibs, mirror, and tire lube. When I had problems with installation of a mirror, they fixed it. They readily accepted a return on a light because I upgraded to radar light. They gave free advice.I also enjoy the Ride app and Trek radar app. I also like the free coffee.The staff is eilling to look up Trek website app to find aproduct.Great store and friendly knowledgable staff.
Frequently Asked Questions About Trek Bicycle Madison East
What products and services does Trek Bicycle Madison East offer?
Trek Bicycle Madison East offers the latest products from Trek and Bontrager, services and tune-ups for bikes of any brand, and a variety of bikes including road, city, mountain, kids', and electric bikes to fit your riding style.
Where is Trek Bicycle Madison East located?
It is located at 1706 Eagan Road, Madison, WI 53704, USA, near the East Towne Mall on Madison's Eastside.
What are the store hours for Trek Bicycle Madison East?
The store is closed on Mondays. From Tuesday to Friday, it is open from 11:00 AM to 6:00 PM. On Saturdays and Sundays, it is open from 11:00 AM to 5:00 PM.
What payment methods are accepted at Trek Bicycle Madison East?
They accept American Express, Cash, Discover, MasterCard, and Visa.
Does Trek Bicycle Madison East offer bike delivery or in-store pickup?
Yes, they offer both delivery and in-store pickup options for their products.
How can I contact Trek Bicycle Madison East?
You can contact them by phone at +1 608-442-8735 or by email at madisoneast@trekbikes.com.
What community activities or local collaborations is Trek Bicycle Madison East involved in?
They support the local cycling community through work with local teams, the Wisconsin High School Cycling League, Ride the Drive, Ironman Wisconsin, and have partnered with the Wisconsin Bike Federation to promote cycling infrastructure in Wisconsin.
What nearby fitness and wellness centers are close to Trek Bicycle Madison East?
Nearby fitness and wellness centers include Suppz gym, Chiro One Wellness Center of Madison East, and KSD Aesthetics medical spa. Customers can consider combining bike visits with wellness activities nearby.
Are there any nearby entertainment or active life venues near Trek Bicycle Madison East?
Yes, X-Golf Madison, an indoor golf center, and Fred Astaire Dance Studios of Madison, which offers dance lessons and performances, are nearby. Visitors might enjoy these activities before or after their bike visit.
What other retail stores or services are near Trek Bicycle Madison East that I can visit?
Nearby retail and service options include Sprint Store and T-Mobile for mobile products, Maple Bluff Antique Mall, OneMain Financial for loans, and Animart Pet Store and Veterinary Clinic. These options offer diverse shopping and service opportunities in the area.