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The front of the REI store in Appleton, Wisconsin
Brand Certified

REI

4.4
(267 reviews)

Business Details

(920) 442-5550
https://www.rei.com/stores/appleton

About

Bicycle StoreCamping StoreSki ShopClothing StoreShoe StoreChildren's Clothing StoreBicycle Repair ShopRecreational Equipment, Inc.
At REI, we love to get outside and play, and we know first-hand the importance of quality outdoor gear. We stand behind all our products with a 100% satisfaction guarantee, and we design our own line of award-winning REI brand gear and clothing. Whether you're new to outdoor adventure or a seasoned pro, we gladly share our enthusiasm for our products--and the trails, slopes and waterways where we play.

Details

  • Curbside pickupNot available

Location

REI
3850 W Wisconsin Ave, Appleton, WI
54914, United States

Hours

Monday9:00 AM - 8:00 PM
Tuesday9:00 AM - 8:00 PM
Wednesday9:00 AM - 8:00 PM
Thursday9:00 AM - 8:00 PM
Friday9:00 AM - 8:00 PM
Saturday9:00 AM - 8:00 PM
Sunday11:00 AM - 6:00 PM
7/4/20269:00 AM - 8:00 PM

Reviews

4.4
267 reviews
5 stars
200
4 stars
27
3 stars
7
2 stars
7
1 star
26
  • TT
    theantif
    4 days ago
    4.0
    Solid time shopping, they had a sale going on so it was nice to save some money too!
  • NG
    Nick Grahl
    May 8, 2026
    2.0
    Bought a Woom bike here. Could have gotten a better deal online, but decided it would be worth the premium to establish the relationship in case I ever needed help with service on the bike. First time that was the case, I found out they have no ability to source parts. So do not assume they can service things they sell in store. As many others have said, at that point there is no reason to pay an REI premium to purchase products they sell rather than shop online.
  • EB
    Eric Boesen
    May 4, 2026
    5.0
    If you’ve ever wondered what it’s like to walk into a store where people actually want to help you (weird concept, I know), REI is the place. The staff are always ready to jump in—whether you need expert advice or just someone to validate your questionable decision to buy more gear you definitely don’t need. I go in for “one thing” and somehow leave mentally planning a full expedition into the wilderness. The selection is so good it convinces you you’re one jacket away from climbing a mountain… even if your biggest hike lately has been to the fridge. Great people, great gear, and a dangerous place for your wallet—but in the best way possible.
  • KH
    Kristen Hall
    Apr 26, 2026
    1.0
    Made my first visit here today to purchase new running shoes. I found a pair of Brooks on clearance in my size on the display wall. I asked the employee if I could get them, and he said yes and that he needed to find them on a display. He came back with the shoes in an entirely different color, which wasn’t what I wanted. I asked if I could purchase the ones on the wall as they were the right color and size, and was told no, and he walked away. I asked at the checkout if they were able to sell display shoes and the lady said she yes, I mentioned what happened and she just said oh, ok, and continued ringing my friend who I was there with out. No mention of asking anyone else or helping me get them. I checked online to get what the exact color was so I could see about ordering elsewhere, and noticed I could make an order on their site to pick up at exact shoes they told me I couldn’t buy this afternoon at their store. Needless to say my first impression was awfully poor and I will not be coming back.
  • JD
    Jamie Derga
    Apr 14, 2026
    5.0
    Very helpful staff.

Frequently Asked Questions About REI

What types of outdoor gear and clothing does REI Appleton offer?

REI Appleton offers quality outdoor gear and clothing, including award-winning REI brand products, catering to beginners and seasoned outdoor enthusiasts.

What are the opening hours for REI Appleton?

REI Appleton is open Monday to Saturday from 9:00 AM to 8:00 PM, and on Sundays from 11:00 AM to 6:00 PM.

Brand Certified Facts from REI

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Certified May 17, 2026Yext Knowledge Graph
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