Dunham's Sports

4.1
300 reviews
New Berlin, WI storefront

About

Sporting Goods StoreExercise Equipment StoreSportswear StoreDunham's Sports
Helping Customers "Get in the Game" with VALUE since 1937.

Details

  • Requires appointmentNot available
  • DebitAvailable
  • Accepts checksAvailable
  • Curbside pickupNot available

Location

Dunham's Sports
15470 W. Beloit Road, New Berlin, WI
53151, United States

Hours

Reviews

4.1
300 reviews
5 stars
149
4 stars
79
3 stars
41
2 stars
11
1 star
20

What are people saying?

AI-generated from recent customer reviews

Customer Service

Many customers praised the friendly and helpful staff, highlighting outstanding service experiences.

Store Condition

Several reviews indicated that the store's appearance and lighting need improvement, with some customers feeling it looks closed from the outside.

Product Availability

Customers expressed frustration with inconsistent stock levels and issues with items not being available as advertised.

Mixed Product Quality

Feedback on product quality was mixed, with some customers reporting dissatisfaction with specific items while others appreciated the selection.

Staffing Issues

Multiple reviews mentioned understaffing and long wait times for assistance, particularly in specialized departments like firearms.
  • PB
    Pam Bilodeau
    Dec 10, 2025
    1.0
    The employees are very good, however, the store itself needs improvement! I spoke with a manager a year or so ago, stating how it always looks like it's closed from the outside because the lighting is extremely poor. I don't understand why management doesn't put more lighting outside (and the entrance inside the store as well). I wonder how many people have driven by Dunham's thinking it's closed? I know I never know when I drive by. Put more lighting on the outside, Dunham's! It's creepy.
  • JR
    Jane Ritenour
    Nov 30, 2025
    1.0
    I paid handsomely for an ace bandage from this store for my wrist. I've used it twice, and it's garbage. The clips do not work, they just fall off. One of the two broke off in my hand after faling off while I was asleep. An ace bandage. No moving parts. How is it possible you take money for this literal crap? It's appalling. Save your money. Shop elsewhere.
  • MM
    Maximus McNamee
    Nov 28, 2025
    1.0
    Employees yelling at us and swearing at us for doing nothing.
  • MC
    Mark Coolidge
    Oct 25, 2025
    5.0
    Outstanding customer service. I went in for the first time this afternoon, searching for a difficult to find item. They assisted me right away, and helped me locate it.
  • EM
    Eric Martinez
    Aug 4, 2025
    4.0
    I always love going here to stock up on Packer and Brewer stuff. You can also get all kinds of other things you need. It's like a smaller version of Dick's Sporting Goods.

Frequently Asked Questions About Dunham's Sports

Are there any store changes due to COVID-19?

Yes. Please see: https://www.dunhamssports.com/covid-19.html

What products does Dunham's carry?

Apparel, Footwear, Workwear, Hunting, Guns, Ammo, Hunting Licenses, Archery, Fitness (including equipment), Golf, Boats, Camping, Fishing, Fishing Licenses, Baseball, Basketball, Football, Hockey, Soccer, Racket Sports, Facemasks, Essential items, Bicycles, Bowling, Boxing, Hiking, Disc Golf, Skating, Lacrosse, Games, Toys, Volleyball, Water Sports, Denim/Jeans, Winter Sports, Sleds, Wrestling, Yoga, Licensed Gear (NCAA, MLB, NBA, NFL, NHL etc.), Gift Cards and more! See https://www.dunhamssports.com/ for more.