Lane Bryant

3.8
78 reviews

About

Plus Size Clothing StoreWomen's Clothing StoreLingerie StoreClothing StoreFashion Accessories StoreLane Bryant
It’s always a party here at Lane Bryant. Your local plus size clothing store in Madison, WI has the latest have-to-have trends + some incredible deals to shop them with so we recommend popping in as soon as possible. (Because who wants to miss a party like this?) • Plus size jeans • Sexy and supportive plus size bras and panties • Comfy plus size sweaters • Flattering and stylish tops • Chic plus size dresses New arrivals are hitting all the time — ready to make every moment…a moment. And our plus size clothing store has FREE personal styling and expert fittings to help you find what you’re looking for (and then some). See something you love online? Make it yours with FREE SHIPPING to your local Lane Bryant store in Madison. Just click Ship-To-Store at checkout and select your local store as your shipping destination. What To Expect During Your Lane Bryant Store Visit: The VIP treatment awaits. You can just drop in or book a free in-store personal styling session at your local Lane Bryant in Madison, WI. Your designated stylist will be on hand to hype you up and help you find the perfect fit for any occasion. Work wardrobe needs an upgrade? We got you. Date night on the horizon? We’re on it. With plus size dresses, jeans, sweaters and more (in sizes 10-40), we’ve got your office days and nights-out covered. And maybe the coolest thing ever? FREE BRA FITTINGS! Come in and let us help you find the bra that fits you best — in just about 60 seconds. Don’s miss a thing! Come in and see us ASAP.

Location

Lane Bryant
7319 W Towne Way, Madison, WI
53719, United States

Hours

Reviews

3.8
78 reviews
5 stars
35
4 stars
18
3 stars
8
2 stars
7
1 star
10
  • JC
    Jenn C
    Oct 24, 2025
    5.0
    I order a lot of things online so I don't spend much time in the store but when I do, everyone has been very polite. They see me and head back to get my packages when I enter. I have had very long conversations with some of the employees when it has been slow when I come in. Very nice people. My husband has always been welcome in the store. That is never an issue. I buy most of my clothes here even though I am almost down to the smallest size they have. I appreciate the help I get. Thanks ladies for making this a wonderful place to shop!!
  • SW
    Sarah West
    Aug 6, 2025
    1.0
    As a young plus size person I have only ever received good service twice. I get ignored for being young even though my budget for clothing is more than I would like to admit. The dressing rooms don’t have any fans so half way through trying on your sweating and red all over. Do yourself a favor and order online.
  • KK
    Katie K
    May 16, 2022
    1.0
    Omg! Gave it a few months before going back in to see if anything has gotten better. Went in. Had 10 plus items in my hand. 3 or 4 employees working with only one other customer in the store. I asked about a fitting room. Never did she offer - just told me to go back with my items. Never was I asked how things were or if I needed any help. When I hot to the register I was told they don't match prices from their website - I was like ok I'll order from website. What a loss for them - they didn't even offer to order it for me. They were talking (to eachother) about how they did things at all the stores that have closed. Talking about how to better set up their underwear drawer. Hmmmm - I think they better find some better customer service. I hate shopping online but went home and started shopping online with a different retailer. Go to Torrid if you need in person but do not waste your time here. So sad. Management responds to reviews but you can tell this is consistent by the number of negative reviews saying the same thing.
  • RS
    RoxAnne M (Sassy)
    Nov 21, 2020
    5.0
    Great deals today and great staff

Frequently Asked Questions About Lane Bryant

What is Lane Bryant in Madison, WI known for?

Lane Bryant is a local plus size clothing store offering the latest trends in plus size fashion, including jeans, bras, panties, sweaters, tops, and dresses, along with free personal styling and bra fittings.

What services does Lane Bryant offer in their Madison store?

The store provides free personal styling sessions, expert fittings, bra fittings, and ship-to-store free shipping service.