Location.com logo
Brand Certified

JCPenney

3.9
(1089 reviews)

Business Details

135 E Towne Mall, Madison, WI
53704, United States
(608) 241-3414

About

Department StoreClothing StoreShoe StoreJewelry StoreHome FurnitureJCPenney
JCPenney has been a trusted shopping destination for style, quality, and value since 1902. From fashion and home decor to beauty and accessories, our Madison, WI location offers a wide selection of products to fit every lifestyle and budget. Shop our exclusive brands such as St. John s Bay, Liz Claiborne, Arizona, and Okie Dokie to bring comfort, style, and everyday value to you and your family.

Details

  • DebitAvailable
  • Cash onlyNot available
  • Accepts checksAvailable
  • Curbside pickupAvailable

Location

JCPenney
135 E Towne Mall, Madison, WI
53704, United States

Hours

Reviews

3.9
1,089 reviews
5 stars
441
4 stars
298
3 stars
196
2 stars
70
1 star
84
  • AV
    ANDRES VAZQUEZ
    2 days ago
    5.0
    Muy bueno variedad de ropa y calzado, personal amable
  • MK
    Mark K
    Feb 23, 2026
    1.0
    There are great deals going on in the store but the staff it’s self needs work. I came in with my disable veteran father and 2 year old to do summer shopping, we ending up spending 600$ and would’ve spent more if it wasn’t for the staff. As we were shopping, we had a female staff member with black hair and black thin eyebrows, she came up and dragged us across the store while we were still shopping, I had to rush to keep up with her leaving my father and daughter to rush to keep up as well. I slowed down when I realized I was being lead in this interaction and tried to speak up that I was not done shopping, only to be drowned out with credit card talk. It felt like she didn’t want us to shop and just hurry up to get out of the store, at 2pm in the afternoon? We felt singled out and targeted like we were assumed to steal? We were forced to check out and the people at check out spent the next 10 minutes trying to shove the JCPenny credit card down our throat again. This whole interaction was super weird, I called the store manager to bring it to her attention and she excused the behavior as “customer service”. This was the worst experience I’ve ever had, I’ve never been made to feel this way in a store. I will be returning my items based on this interaction and again, I would’ve spent more in the store given we weren’t harassed by staff. Do better.
  • MS
    Miguel Suárez
    Feb 4, 2026
    5.0
    Variedad y buenos precios
  • RS
    renee stegmueller
    Dec 28, 2025
    5.0
    Very clean, nice associates and some good deals going on
  • SP
    Sean Pugh
    Dec 24, 2025
    4.0
    The staff was friendly and courteous and helpful

Frequently Asked Questions About JCPenney

What types of products does JCPenney in Madison offer?

JCPenney offers kids', men's, and women's apparel, footwear, jewelry, accessories, home furnishings, and beauty products including skincare and makeup.

What are the store hours for JCPenney at East Towne Mall?

The store is open Monday to Thursday from 11:00 AM to 7:00 PM, Friday from 10:00 AM to 7:00 PM, Saturday from 10:00 AM to 9:00 PM, and Sunday from 11:00 AM to 6:00 PM.

Brand Certified Facts from JCPenney

This information is certified by JCPenney and published from the brand's official system of record. Data is distributed through an enterprise-grade knowledge management platform. Learn more about our data sources
Certified March 08, 2026Yext Knowledge Graph
  • Address
  • Categories
  • Geo coordinates
  • Legal business name
  • Hours of operation
  • Phone number
  • Official website
Syndication Network
Approved business data is pushed to 100+ publishers, including: