Location.com logo
Brand Certified

JCPenney

4.0
(1,106 reviews)

Business Details

95 N Moorland Rd, Brookfield, WI
53005, United States
(262) 782-2000

About

Department StoreClothing StoreShoe StoreJewelry StoreHome FurnitureJCPenney
JCPenney has been a trusted shopping destination for style, quality, and value since 1902. From fashion and home decor to beauty and accessories, our Brookfield, WI location offers a wide selection of products to fit every lifestyle and budget. Shop our exclusive brands such as St. John s Bay, Liz Claiborne, Arizona, and Okie Dokie to bring comfort, style, and everyday value to you and your family.

Details

  • DebitAvailable
  • Cash onlyNot available
  • Accepts checksAvailable
  • Curbside pickupAvailable

Location

JCPenney
95 N Moorland Rd, Brookfield, WI
53005, United States

Hours

Monday11:00 AM - 8:00 PM
Tuesday11:00 AM - 8:00 PM
Wednesday11:00 AM - 8:00 PM
Thursday11:00 AM - 8:00 PM
Friday10:00 AM - 8:00 PM
Saturday10:00 AM - 8:00 PM
Sunday11:00 AM - 6:00 PM

Products & Services

4 lists · 127 items

Explore offerings from JCPenney on 95 N Moorland Rd in Brookfield, with popular color, highlights, service upcharge, and manicures available at this location.

Color

25 items

Color

Associate Chemical Service
& UP
Men’s Gray Blending
& UP
Premium Color
& UP
Premium Color with Haircut
& UP
Ombre
& UP
Ombre with Haircut
& UP
Temporary Color Rinse
& UP
Single-Process
& UP
Double-Process
& UP
Single-Process with Haircut
& UP
Double-Process with Haircut
& UP
Glossing
& UP
Corrective Color
& UP

Highlights

Balyage
& UP
Balyage with Haircut
& UP
Accent Foil
& UP
Foil
& UP
Partial Foil
& UP
Cap Highlight
& UP
Dimensional Color
& UP
Foil with Haircut
& UP
Partial Foil with Haircut
& UP
Cap Highlight with Haircut
& UP
Dimensional Color with Haircut
& UP

Service Upcharge

Premium Color Upcharge
$10.00

Nails

15 items

Manicures

Gelcolor Manicure
& UP
Classic Manicure
& UP
Hot Oil Manicure
& UP
French Manicure
& UP
Nail Repair
& UP
Polish Change
& UP
Nail Embellishment
& UP
Gelcolor Removal
& UP
Spa Manicure
& UP

Nail Extensions

Nail Extensions - Full Set
& UP
Nail Extensions - Fills
& UP
Nail Extensions - Wraps
& UP

Pedicures

Gelcolor Pedicure
& UP
Spa Pedicure
& UP
Classic Pedicure
& UP

Speciality

34 items

Skin Treatments

Acne Facial Treatment 60 Minute
& UP
Refreshing Facial Treatment 30 Minute
& UP
Rejuvenating Facial Treatment 60 Minute
& UP
Firming Facial Treatment
& UP
Eye Treatment with Facial
& UP
Facial Tissue Treatment
& UP

Massage Treatments

Relaxing 30 Minute
& UP
Reflexology
& UP
Hot Stone 90 Minute
& UP
Relaxing 60 Minute
& UP
Hot Stone 60 Minute
& UP
Deep Tissue 30 Minute
& UP
Deep Tissue 60 Minute
& UP

Haircuts

Men’s Signature Experience
& UP
Kids’ Haircut 12 and under
& UP

Hair Removal

Full Face Hair Removal
& UP
Eyebrow Shaping
& UP
Neckline Hair Removal
& UP
Eyebrow Threading
& UP
Half Leg Hair Removal
& UP
Full Leg Hair Removal
& UP
Bikini Line Hair Removal
& UP
Underarm Hair Removal
& UP
Full Arm Hair Removal
& UP
Men’s Back Hair Removal
& UP
Lip Hair Removal
& UP
Chin Hair Removal
& UP

Conditioning Hair Treatments

Hair Recovery by Redken®
& UP
Penetraitt Deep Conditioning
& UP
Malibu Wellness Intensive Clarifying
& UP
Dry Scalp Tonic
& UP
Mizani® Custom Blend and Dry Scalp Tonic
& UP
Mizani® Custom Blend
& UP
Humecto® Deep Conditioning
& UP

Styling

53 items

Straightening

CHI Ultimate Blowout
& UP
CHI Ultimate Blowout with Haircut
& UP
CHI Thermal Straightening
& UP
Retouch
& UP
CHI Thermal Straightening with Haircut
& UP
Retouch with Haircut
& UP

Finishing

Formal Up-Do
& UP
Formal Up-Do with Haircut
& UP
Signature Blow Out
& UP
Wrap Set
& UP
Basic Blowdry
& UP
Shampoo and Set
& UP
Shampoo and Set with a haircut
& UP
IronWorks
& UP
DesignWork
& UP
DesignWork with Haircut
& UP
Novelty
& UP

Texture

Basic Wave
& UP
Specialty Wave
& UP
Basic Wave with Haircut
& UP
Specialty Wave with Haircut
& UP
Partial Wave
& UP
Relaxer with Color
& UP
Relaxer with Haircut & Color
& UP
Relaxer Retouch (up to 1")
& UP
Relaxer Retouch with Haircut (up to 1")
& UP
Relaxer
& UP
Curl Reforming
& UP
Curl Reforming with Haircut
& UP
Relaxer with Haircut
& UP

Haircuts

Xpress Cut
& UP
Haircut and Blowdry
& UP
Men’s Haircut
& UP
Clipper Cut
& UP

Service Upcharge

Long Hair Pricing - Shoulder to mid-back
$10.00
Long Hair Pricing - Mid-back to waist
$15.00

Extensions

Kinky Twist
& UP
Rope Twist
& UP
Micro Braids
& UP

Natural & Locs

Shampoo & Diffuse
& UP
Loc Styling
& UP
Loc Maintenance
& UP
Bantu Knots
& UP
Cornrow with Design
& UP
Basic Cornrow
& UP

Sets & Twists

Shampoo & Flat Twist Set
& UP
Spiral & Pencil Curl
& UP
Shampoo & Two-Strand Twist
& UP
Press & Curl
& UP
Rod Set
& UP
Straw Set
& UP
Double Twist
& UP
Single Twist
& UP

Reviews

4.0
1,106 reviews
5 stars
500
4 stars
320
3 stars
144
2 stars
66
1 star
76
  • SR
    Sherry Robinson
    Jun 23, 2026
    5.0
    This is the last big department store still standing at the Brookfield Square Mall. Alright the rest of the mall is closing doing this store is still very much alive! Good sales and great prices!
  • CU
    Cindy Ulrich
    Jun 5, 2026
    1.0
    Where are my husbands glasses. They were ordered and paid for 3 months ago. Now the optical department is closed. How can he get his glasses. Poor customer service.
  • MM
    M
    Apr 21, 2026
    3.0
    Furst tume customer. There was a situation where a supervisor and how she handled my exact situation cost this location future business from my wallet. The older cashier knew flexibility could be given to me as it wasnt my fault. She was kind and professional. She knew this could be handled favorably but needed her supervisors sign off. The supervisor as if she was in a drive thru said one sentence rejected this option and then went on to literally in front of me socialize with a coworker not about work related issues. She was half the age even more of the kind older employee attempting to help me and was embarrassed by her supervisors actions. I was also embarrassed for her because she was doing the right thing. I only gave this 3 stars because the older cashier main level immediately when you walk in the doors on the west side should be the supervisor, not the one that is supervisor. This is like this everywhere you go. The ones in mgmt should never have any position in mgmt or anywhere near that decision making power let alone be working in customer service at all anywhere including this JC Penney! I left disappointed, pissed and sad. I will never be spending my money here again and to the nice older cashier you should be paying her at a minimum DOUBLE not only because she deserves it and is factually underpaid but because she has to deal with that vile appalling younger female supervisor. Wow, just WOW!
  • CT
    chris thomson
    Apr 2, 2026
    5.0
    Nice people, good stuff.
  • JG
    Jesse Gruber
    Mar 10, 2026
    5.0
    Jewelry department was super friendly and helpful! Definitely will be shopping here again.

Frequently Asked Questions About JCPenney

What types of products can I find at JCPenney in Brookfield, WI?

You can find a wide selection of apparel for men, women, and children, footwear, jewelry, accessories, home furnishings, and beauty products at JCPenney in Brookfield, WI.

What are the store hours for JCPenney in Brookfield, WI?

JCPenney is open Monday through Thursday from 11:00 AM to 8:00 PM, Friday from 10:00 AM to 8:00 PM, Saturday from 10:00 AM to 9:00 PM, and Sunday from 11:00 AM to 6:00 PM.

Brand Certified Facts from JCPenney

This information is certified by JCPenney and published from the brand's official system of record. Data is distributed through an enterprise-grade knowledge management platform. Learn more about our data sources
Certified July 05, 2026Yext Knowledge Graph
  • Address
  • Categories
  • Geo coordinates
  • Legal business name
  • Hours of operation
  • Phone number
  • Official website
Syndication Network
Approved business data is pushed to 100+ publishers, including: