Department StoreClothing StoreShoe StoreJewelry StoreHome FurnitureJCPenney
JCPenney has been a trusted shopping destination for style, quality, and value since 1902. From fashion and home decor to beauty and accessories, our Richmond, VA location offers a wide selection of products to fit every lifestyle and budget. Shop our exclusive brands such as St. John s Bay, Liz Claiborne, Arizona, and Okie Dokie to bring comfort, style, and everyday value to you and your family.
Explore offerings from JCPenney on 4541 S Laburnum Ave in Richmond, with popular color, highlights, service upcharge, and manicures available at this location.
Color
25 items
Color
Associate Chemical Service
& UP
Men’s Gray Blending
& UP
Premium Color
& UP
Premium Color with Haircut
& UP
Ombre
& UP
Ombre with Haircut
& UP
Temporary Color Rinse
& UP
Single-Process
& UP
Double-Process
& UP
Single-Process with Haircut
& UP
Double-Process with Haircut
& UP
Glossing
& UP
Corrective Color
& UP
Highlights
Balyage
& UP
Balyage with Haircut
& UP
Accent Foil
& UP
Foil
& UP
Partial Foil
& UP
Cap Highlight
& UP
Dimensional Color
& UP
Foil with Haircut
& UP
Partial Foil with Haircut
& UP
Cap Highlight with Haircut
& UP
Dimensional Color with Haircut
& UP
Service Upcharge
Premium Color Upcharge
$10.00
Nails
15 items
Manicures
Gelcolor Manicure
& UP
Classic Manicure
& UP
Hot Oil Manicure
& UP
French Manicure
& UP
Nail Repair
& UP
Polish Change
& UP
Nail Embellishment
& UP
Gelcolor Removal
& UP
Spa Manicure
& UP
Nail Extensions
Nail Extensions - Full Set
& UP
Nail Extensions - Fills
& UP
Nail Extensions - Wraps
& UP
Pedicures
Gelcolor Pedicure
& UP
Spa Pedicure
& UP
Classic Pedicure
& UP
Speciality
34 items
Skin Treatments
Acne Facial Treatment 60 Minute
& UP
Refreshing Facial Treatment 30 Minute
& UP
Rejuvenating Facial Treatment 60 Minute
& UP
Firming Facial Treatment
& UP
Eye Treatment with Facial
& UP
Facial Tissue Treatment
& UP
Massage Treatments
Relaxing 30 Minute
& UP
Reflexology
& UP
Hot Stone 90 Minute
& UP
Relaxing 60 Minute
& UP
Hot Stone 60 Minute
& UP
Deep Tissue 30 Minute
& UP
Deep Tissue 60 Minute
& UP
Haircuts
Men’s Signature Experience
& UP
Kids’ Haircut 12 and under
& UP
Hair Removal
Full Face Hair Removal
& UP
Eyebrow Shaping
& UP
Neckline Hair Removal
& UP
Eyebrow Threading
& UP
Half Leg Hair Removal
& UP
Full Leg Hair Removal
& UP
Bikini Line Hair Removal
& UP
Underarm Hair Removal
& UP
Full Arm Hair Removal
& UP
Men’s Back Hair Removal
& UP
Lip Hair Removal
& UP
Chin Hair Removal
& UP
Conditioning Hair Treatments
Hair Recovery by Redken®
& UP
Penetraitt Deep Conditioning
& UP
Malibu Wellness Intensive Clarifying
& UP
Dry Scalp Tonic
& UP
Mizani® Custom Blend and Dry Scalp Tonic
& UP
Mizani® Custom Blend
& UP
Humecto® Deep Conditioning
& UP
Styling
53 items
Straightening
CHI Ultimate Blowout
& UP
CHI Ultimate Blowout with Haircut
& UP
CHI Thermal Straightening
& UP
Retouch
& UP
CHI Thermal Straightening with Haircut
& UP
Retouch with Haircut
& UP
Finishing
Formal Up-Do
& UP
Formal Up-Do with Haircut
& UP
Signature Blow Out
& UP
Wrap Set
& UP
Basic Blowdry
& UP
Shampoo and Set
& UP
Shampoo and Set with a haircut
& UP
IronWorks
& UP
DesignWork
& UP
DesignWork with Haircut
& UP
Novelty
& UP
Texture
Basic Wave
& UP
Specialty Wave
& UP
Basic Wave with Haircut
& UP
Specialty Wave with Haircut
& UP
Partial Wave
& UP
Relaxer with Color
& UP
Relaxer with Haircut & Color
& UP
Relaxer Retouch (up to 1")
& UP
Relaxer Retouch with Haircut (up to 1")
& UP
Relaxer
& UP
Curl Reforming
& UP
Curl Reforming with Haircut
& UP
Relaxer with Haircut
& UP
Haircuts
Xpress Cut
& UP
Haircut and Blowdry
& UP
Men’s Haircut
& UP
Clipper Cut
& UP
Service Upcharge
Long Hair Pricing - Shoulder to mid-back
$10.00
Long Hair Pricing - Mid-back to waist
$15.00
Extensions
Kinky Twist
& UP
Rope Twist
& UP
Micro Braids
& UP
Natural & Locs
Shampoo & Diffuse
& UP
Loc Styling
& UP
Loc Maintenance
& UP
Bantu Knots
& UP
Cornrow with Design
& UP
Basic Cornrow
& UP
Sets & Twists
Shampoo & Flat Twist Set
& UP
Spiral & Pencil Curl
& UP
Shampoo & Two-Strand Twist
& UP
Press & Curl
& UP
Rod Set
& UP
Straw Set
& UP
Double Twist
& UP
Single Twist
& UP
Reviews
4.1
1,149 reviews
5 stars
611
4 stars
287
3 stars
131
2 stars
52
1 star
68
LB
Linda Blanton
Jun 9, 2026
5.0
There was a great variety of clothing and great sales going on.
CS
Carla Soltis
May 11, 2026
1.0
This JC Pennys location was awful. The store was a total mess. Nothing was stocked, no one to ask for help. We WILL NOT be returning to this location.
BR
Barb Ramey
Apr 26, 2026
4.0
It's a good salon, but needs a customer service for answering phones, and a manager.
MM
Matt
Apr 7, 2026
5.0
I went into the store one evening, earlier this week, to return an item I purchased online. I went to the jewelry department and was immediately greeted by the sweetest lady. She immediately gave flashbacks of evrry piece of wisdom you heard over the years from a grandparent. She was the most pleasant person I have ever had the opportunity to meet and just wanted to give her the recognition she deserves.
MT
Marvin Trusty
Mar 31, 2026
5.0
I came in too JCPENNY looking for a ring. Didn't see any thing I like. Ms Debra took time with me i online a found the perfect ring. Debra was very courteous and caring and professional.
What types of products can I find at JCPenney in Richmond, VA?
JCPenney offers a wide range of products including kids’, men’s, and women’s apparel, footwear, jewelry, accessories, home furnishings, and beauty products like skincare and makeup.
What are the operating hours of JCPenney in Richmond?
JCPenney is open Monday to Thursday from 11:00 AM to 8:00 PM, Friday from 10:00 AM to 8:00 PM, Saturday from 10:00 AM to 9:00 PM, and Sunday from 11:00 AM to 7:00 PM.
Does JCPenney in Richmond offer curbside pickup?
Yes, this JCPenney location provides curbside pickup as well as in-store shopping options.
What payment methods are accepted at the Richmond JCPenney store?
The store accepts American Express, Check, Discover, Mastercard, and Visa.
Is the JCPenney store in Richmond wheelchair accessible?
Yes, the store has a wheelchair accessible entrance to accommodate all customers.
Are there any beauty-related stores near JCPenney in Richmond?
Yes, Sephora inside JCPenney offers a variety of beauty and spa products and services right within the store.
What home improvement stores are nearby JCPenney in Richmond?
Nearby, you'll find Lowe's ProServices and Lowe's Home Improvement, which provide building supplies, hardware, gardening, and home improvement services.
If I’m shopping at JCPenney, where can I find pet supplies nearby?
PetSmart, a pet store and grooming service, is close by and can be a convenient stop for pet needs after shopping at JCPenney.
Can I easily visit other clothing stores near the Richmond JCPenney?
Yes, there are several nearby clothing stores such as Rainbow Shops, Burlington, K & G Fashion Superstore Richmond, Cato Fashions, and rue21 that you might want to check out.
Is there parking available at the JCPenney location in Richmond?
While the profile doesn't specify parking availability, the store is located at Shops at White Oak Village, which typically offers parking for customers.
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