SCHEELS is an employee-owned company dedicated to providing the best retail experience in the eyes of our customers. Discover your passions across 85+ categories including hunting, fishing, camping, golfing, biking, men’s and women’s fashion, team sports, and more. We carry world-class brands like Nike, Under Armour, YETI, Traeger and more, while backing each product with our SCHEELS guarantee.
We were buying our clothes here for a return and guarantee on them.. not anymore.. set it customer service for almost 30 minutes.. second pair of sweats we bought and they both tore out.. service agent got the one above her and then another one totally harassed me and accused me.. then they stole my sweats and threw them in the trash.. didn't give me any money back for them at all.. won't be going to Scheels anymore for warranty or returns.. so won't by be buying anything anymore based on that.. hope the manager feels good about beating me up because she's not getting any more business from me and I'm telling everybody I know
SM
smily moto
Sep 26, 2026
4.0
It's a scheels good gun selection but they stopped selling Troll Co so I'll have to do my clothes shopping somewhere else.
KK
Kimi
Sep 22, 2026
3.0
First time in the store. There are SO many employees to customer ratio. Pricing is similar to rei or high end boutique shops. Even the sale pricing. Its laid out like a cabellas with less animal heads or bass pro w smaller fish tank and less boats.
A lot more clothing.
TS
Tyler Sullivan
Sep 14, 2026
4.0
Have alot of options crazy eclectic with the candy store and multi level shopping. Some employees were very helpful while others were in little 3 or 4 person huddles and stare at us. Had to ask two people where the football stuff(crazy small section) but everything was organized clean and lots of space in isles.
JS
Jonathan Scholtz
Sep 11, 2026
2.0
I know that I am older and don't through money away as I use to. But they treated me as a shoplifter, following me closely until I left feeling unwelcome. Three individuals, never speaking feeling like I was being herded out of the store, like some animal. I have never returned.
SCHEELS has 34 locations across 16 states and is scheduled to open one more store in 2026 in Cedar Park, Texas.
What brands does SCHEELS carry?
With a team of experts focused on helping you follow your passion, you’ll discover high-quality sports apparel brands for men, women, and youth such as Nike, adidas, Under Armour, The North Face, and many more. Also, you’ll find several shops that feature SCHEELS Outfitters exclusive products, including camping equipment, hunting clothing, and much more.
Is SCHEELS privately owned?
SCHEELS is an employee-owned, privately held business that owes its consistent success to its empowered associates, leaders, and partners who make decisions for their store and the entire company.
Does SCHEELS offer donations and sponsorships?
SCHEELS allocates donations and sponsorships on a store-by-store basis. Contact your local SCHEELS and request to speak with the manager in charge of donations.
Does SCHEELS price match?
SCHEELS will price match other competitors.
Who is SCHEELS owned by?
The company is owned by store managers, employees, and the Scheel family and is led by Steve Scheel, great-grandson of the founder.
Who is the CEO of SCHEELS?
Matt Hanson is currently the CEO at SCHEELS.
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