Business Details
About
Sporting Goods StoreGolf Equipment ShopShoe StoreClothing StoreSportswear StoreSunglasses StoreExercise Equipment StoreFishing StoreScheels All Sports
SCHEELS is an employee-owned company dedicated to providing the best retail experience in the eyes of our customers. Discover your passions across 85+ categories including hunting, fishing, camping, golfing, biking, men’s and women’s fashion, team sports, and more. We carry world-class brands like Nike, Under Armour, YETI, Traeger and more, while backing each product with our SCHEELS guarantee.
Location
Hours
Reviews
4.6
855 reviews
5 stars
657
4 stars
112
3 stars
38
2 stars12
1 star
36
What are people saying?
AI-generated from recent customer reviews
Customer Service
Overall, customers praised the staff for being friendly, helpful, and knowledgeable, with many specific mentions of employees going above and beyond to assist.
Product Selection
The store offers a wide variety of sporting goods and apparel, with many customers expressing satisfaction with the selection available.
Pricing Concerns
Some customers noted that prices were on the higher side, which led to mixed feelings about value for money.
Mixed Experiences
While many reviews highlighted positive experiences, there were also reports of poor service in certain departments, indicating inconsistency in customer interactions.
- THTerri Huntley5 days ago5.0The manager of the hunting section was super great. He didn't talk down to me like some men do to little elderly women. He got me what I need with all supplies and taught me how to use it. I wosh I'd noticed his name. I can't say enough good stuff about my experience there. Everyone was sooo kind.
- BWBrian WallaceDec 26, 20255.0Nice store with a great selection
- BLBrooke LarsenDec 16, 20255.0We love scheels i actually went here 4 days in a row last week bringing a new friend each time. I love to buy clothes and look at all of the stuff they got. Love the shooting game and kept coming back until i could beat my friend. Always excited to come to scheels whether it’s for the shopping, shooting, or socializing with the kind workers. Especially their cashier Kaya Ramos.
- RWRochelle WatersDec 12, 20255.0Such an amazing experience .. The employee did a wonderful job with helping us with our snowboarding gear. We will be back to up grade our kids too. 💯🎯❄️☃️🎄
- ZCZac ClevengerDec 12, 20255.0Shop here often and always have a great experience. Recently bought some golf clubs and Jonny in the golf department was a great help. Definitely knew what he was talking about and made it easy to pick out my set.
Frequently Asked Questions About Scheels
How many SCHEELS stores are there?
SCHEELS has 34 locations across 16 states and is scheduled to open one more store in 2026 in Cedar Park, Texas.
What brands does SCHEELS carry?
With a team of experts focused on helping you follow your passion, you’ll discover high-quality sports apparel brands for men, women, and youth such as Nike, adidas, Under Armour, The North Face, and many more. Also, you’ll find several shops that feature SCHEELS Outfitters exclusive products, including camping equipment, hunting clothing, and much more.
Is SCHEELS privately owned?
SCHEELS is an employee-owned, privately held business that owes its consistent success to its empowered associates, leaders, and partners who make decisions for their store and the entire company.
Does SCHEELS offer donations and sponsorships?
SCHEELS allocates donations and sponsorships on a store-by-store basis. Contact your local SCHEELS and request to speak with the manager in charge of donations.
Does SCHEELS price match?
SCHEELS will price match other competitors.
Who is SCHEELS owned by?
The company is owned by store managers, employees, and the Scheel family and is led by Steve Scheel, great-grandson of the founder.
Who is the CEO of SCHEELS?
Matt Hanson is currently the CEO at SCHEELS.
How many SCHEELS stores are there across the USA?
SCHEELS has 34 locations across 16 states and will open another store in Cedar Park, Texas in 2026.
What brands can I find at SCHEELS?
SCHEELS carries top brands such as Nike, adidas, Under Armour, The North Face, YETI, Traeger, and many more across sporting goods categories.
What are SCHEELS' store hours in Rapid City?
SCHEELS in Rapid City is typically open from 9:30 AM to 9:00 PM Monday through Friday, 9:00 AM to 9:00 PM on Saturdays, and 11:00 AM to 6:00 PM on Sundays.
Is SCHEELS an employee-owned company?
Yes, SCHEELS is an employee-owned, privately held business led by the Scheel family and empowered associates.
Does SCHEELS offer price matching?
Yes, SCHEELS will price match other competitors.
What types of products and services does SCHEELS offer in Rapid City?
SCHEELS offers products and services including sporting goods, clothing, shoes, golf equipment, fishing and hunting gear, bikes, fitness items, camping, and a cafe.
Which nearby places can I visit along with SCHEELS in Rapid City?
Near SCHEELS, you can visit Bed Bath & Beyond for home goods, Starbucks for coffee, and MacKenzie River Pizza, Grill and Pub for food and drinks.
Is there a pharmacy near SCHEELS in Rapid City?
Yes, there is a CVS Pharmacy located inside Target Store and other nearby CVS Pharmacy locations near SCHEELS.
Where can I find mobile phone stores close to SCHEELS?
Several nearby mobile phone stores include AT&T, Target Store Rapid-City, and the AT&T Store.
Are there any restaurants close to SCHEELS in Rapid City to visit after shopping?
Yes, you can enjoy dining at Five Guys, MacKenzie River Pizza, Grill and Pub, or Blaze Pizza, all close to SCHEELS.