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Raffi Jewellers, Ontario’s trusted luxury retailer and brand, has been specializing in fine watches and jewellery for generations. We are proud to be part of the worldwide network of Official Rolex Retailers, allowed to sell and maintain Rolex watches. Our expertise and exceptional customer service have earned us enduring relationships and we are honoured to continue exceeding expectations for second and third generations of Raffi customers. Official Rolex Retailer. Official Tudor Retailer.
Customers consistently praised the staff for their professionalism, knowledge, and attentiveness, with many highlighting specific associates like Chudi, Farhang, and Betty for their exceptional service.
Personalized Experience
Many reviews emphasized the personalized and relationship-focused approach of the sales associates, making customers feel valued and understood throughout their purchasing journey.
Product Knowledge
The staff's extensive knowledge about Rolex watches was frequently mentioned, with customers appreciating the detailed explanations and guidance provided during the selection process.
Overall Satisfaction
The majority of customers expressed high levels of satisfaction with their purchases, often describing their experiences as memorable and enjoyable.
Mixed Experiences
While most feedback was positive, a few customers reported negative experiences, particularly regarding initial interactions and waiting times for specific models.
PK
Paul K
1 day ago
5.0
I had an excellent experience working with Brian at Raffi Jewellers Rolex boutique in Yorkdale. He was knowledgeable, patient, and made the entire process smooth and enjoyable. Brian was also great to communicate with and incredibly professional throughout. When you mark a special occasion with a great timepiece, you want the experience of receiving it to be equally as memorable, and I was able to achieve that by sharing the moment with my children. Thank you, Brian, for making this such a meaningful experience. I look forward to working with you again on the next piece!
HS
Husain Slate
Nov 11, 2025
5.0
⭐️⭐️⭐️⭐️⭐️ Review
I recently purchased a Rolex and had an incredible experience thanks to Brian Ho. From the moment I walked in, they were welcoming, knowledgeable, and genuinely passionate about helping me find the perfect piece.
They took the time to explain the details, features, and history of each model I was considering, never rushing or pushing me in any particular direction. Their professionalism and patience made the entire process feel effortless and enjoyable.
What stood out most was their attention to detail and willingness to go above and beyond—ensuring I was confident in my choice and fully informed. The purchase felt personal, special, and memorable.
I highly recommend Brian Ho, for anyone looking for a luxury buying experience that matches the quality of the watch itself. I’ll definitely be returning in the future!
AN
ALESSANDRA NASCIMENTO
Nov 6, 2025
1.0
I had an appointment scheduled with Alex Lee for 11:00 AM yesterday, which I booked two days in advance. Due to traffic, I called the store on my way and was told my appointment could be moved to 11:10 AM, and that Alex would be waiting for me.
I arrived at the store at 11:00 AM sharp. However, I was greeted by someone else and informed that Alex was in a meeting that would last until around 2 PM.
I was extremely disappointed, particularly because this is not the first time I have experienced issues at this location. Approximately four years ago, I attempted to purchase a Milgauss for my husband. The store initially did not have it in stock but later called to inform me it had arrived. Upon arriving, I was told the watch was already sold. A few months later, a similar situation occurred — I was informed a watch was available, drove to the store, and again was told it was not.
This repeated lack of professionalism has left me feeling disrespected and undervalued as a customer. Consequently, I chose to take my business elsewhere — Cartier and Tudor — where I was treated with genuine respect and professionalism.
Given this experience, I will be purchasing the two Rolex watches I was seeking overseas during Christmas. I am providing this feedback to highlight the recurring issues at this location, in the hope that they can be addressed.
CR
Calogero Rumeo
Nov 3, 2025
5.0
I wanted to convey my gratitude to Brian at Rolex in Yorkdale. I first met Brian earlier this year when looking to purchase my first rolex. He has been incredibly professional and personable, and has made the process fun for my wife and I. Overall it was a great experience, finding me the watch I was looking for in a very reasonable amount of time, and communicating with me on an ongoing basis. I cannot recommend Brian and this Rolex retailer enough! the customer service and care exceeded my expectations.
HH
Henry
Nov 1, 2025
5.0
Big thanks to Raffi Rolex at Yorkdale mall and my awesome sales agent!
The wait for my timepiece was totally worth it. My agent kept me in the loop with updates, which made the whole process smooth and exciting. When I finally picked it up, she was super accommodating and made me feel safe, welcomed, and well taken care of. They really know their stuff and answered all my questions without hesitation.
If you’re thinking about visiting, I definitely recommend checking them out. Great service, great people, and an experience that makes you feel special. -Henry
Frequently Asked Questions About Raffi Jewellers - Official Rolex Retailer
What types of luxury watches can I find at Raffi Jewellers?
Raffi Jewellers is an Official Retailer for Rolex and Tudor watches, offering fine luxury timepieces from these brands, among others.
Does Raffi Jewellers offer services for watch repair and maintenance?
Yes, Raffi Jewellers provides watch servicing, watch repair, and engraving services for their customers.
Can I get custom jewellery made at Raffi Jewellers?
Yes, Raffi Jewellers specializes in custom jewellery design and creation tailored to your preferences.
Where is Raffi Jewellers located?
Raffi Jewellers is located at 3401 Dufferin Street, Toronto, ON M6A 2T9, Canada.
What are the opening hours of Raffi Jewellers?
Raffi Jewellers is open Monday to Saturday from 10:30 AM to 7:00 PM, and Sunday from 11:00 AM to 7:00 PM.
How can I contact Raffi Jewellers for inquiries?
You can reach Raffi Jewellers by phone at +1 416-789-2334 or via email at info@raffijewellers.com.
Are there any notable nearby places to visit before or after shopping at Raffi Jewellers?
Yes, after visiting Raffi Jewellers, you might enjoy nearby destinations such as Holt Renfrew, Michel's Bakery Café for a delightful treat, or The Cheesecake Factory for dining.
Is Raffi Jewellers located near any convenient dining options?
Raffi Jewellers is conveniently near several restaurants including JOEY, Thai Express, and Burger King, perfect for meals before or after your shopping experience.
What shopping options are available near Raffi Jewellers?
Nearby shopping includes fashion and accessory stores such as Eileen Fisher, Indochino, Mulberry Canada, and Maison Birks, offering a variety of clothing and jewellery.
Does Raffi Jewellers have an online presence where I can learn more about their products?
Yes, you can find more information on Raffi Jewellers and their offerings on their website at https://raffijewellers.com/ and follow their updates on Instagram @raffijewellers_yorkdale_sq1.