Business Details
About
Sporting Goods StoreGolf Equipment ShopShoe StoreClothing StoreSportswear StoreSunglasses StoreExercise Equipment StoreFishing Store
SCHEELS is an employee-owned company dedicated to providing the best retail experience in the eyes of our customers. Discover your passions across 85+ categories including hunting, fishing, camping, golfing, biking, men’s and women’s fashion, team sports, and more. We carry world-class brands like Nike, Under Armour, YETI, Traeger and more, while backing each product with our SCHEELS guarantee.
Location
Hours
Reviews
4.6
2,044 reviews
5 stars
1,516
4 stars
348
3 stars
75
2 stars
31
1 star
74
What are people saying?
AI-generated from recent customer reviews
Customer Service
The staff is frequently described as friendly, helpful, and knowledgeable, providing excellent customer service across various departments.
Product Selection
Customers appreciate the extensive selection of sporting goods, clothing, and outdoor gear, although some mention that prices can be higher than competitors.
Store Experience
The store is noted for its fun atmosphere, including unique features like an indoor Ferris wheel, making it a popular shopping destination.
Mixed Reviews on Staff Behavior
While many reviews praise the staff, there are notable complaints about specific employees being rude or unhelpful, leading to inconsistent customer experiences.
Pricing Concerns
Several customers express that prices are often perceived as high, and some feel overwhelmed by the store's size and pricing structure.
- NONate O3 days ago5.0I have to say I have been extremely impressed with everyone I've interacted with at this Scheels location. The quality and selection of products they have is top notch. If by chance there is an product, size, variation you are not able to find in store, associates have always been more than helpful in assisting to locate an acceptable alternative, or even to ship the item directly to me at no cost! And not only that, but everyone has done so with a smile. I will definitely be recommending Scheels to all my family and friends.
- LWLuke Williams4 days ago5.0Really happy with my purchases and experience here. Got some great shoes for volleyball coaching. Fast and kind service from Jimmy in shoes and Luke in athletic wear.
- AAAaron6 days ago2.0They're helpful but will sell you broken products. Spent 700 on a new firearm, came with a case that was broken which they didn't catch, and the guy said tough luck when i told him im from out of town.
- KCKyle CarlsonNov 14, 20251.0TLDR: An attendant was rude about my wife using a fitting room and made her uncomfortable for simply trying on a jacket. My wife went in to look for a winter jacket since we just moved here from Arizona and she needed something warmer. She grabbed a few jackets she’d seen online and asked to use a fitting room. The first person who helped her was great and had no issue getting her set up. When she came back out to grab another size, a different worker stopped her and said, “You don’t need a fitting room for trying on jackets,” but in a rude tone. She also kept asking what my wife was wearing underneath and why she needed a fitting room in the first place. My wife is self-conscious and just wanted some privacy and a good mirror not to be standing in the middle of the department. After my wife told her she was uncomfortable and just wanted to try on another size, the worker finally let her use the room, but even after that, other employees seemed to be watching and following her around. It made the whole thing really awkward when all she wanted to do was try on a coat. It’s disappointing because we’ve always liked Scheels and shop there a lot, but after this experience, we probably won’t be coming back to this location.
- TMTara MummNov 11, 20251.0Yesterday, a metal Nike sign fell on my sons head in the shoe department at the Omaha Scheels store. Instead of an employee staying to help clean up the blood and make sure my son was okay, they ran to check the cameras. While we appreciate them confirming that the video showed no fault of my son's, there was no worry for him. I had to take him to the ER to get the gash in his head taken care of. He had to get painful staples and has been in a lot of pain. The Scheels staff did not show any compassion or concern for my sons head injury. My son's dad had to clean up the blood while the Scheels employees were nowhere to be found. A day later and still nobody from Scheels will answer our emails or calls. We are very disappointed to say the least.
Frequently Asked Questions About Scheels
How many SCHEELS stores are there?
SCHEELS has 34 locations across 16 states and is scheduled to open one more store in 2026 in Cedar Park, Texas.
What brands does SCHEELS carry?
With a team of experts focused on helping you follow your passion, you’ll discover high-quality sports apparel brands for men, women, and youth such as Nike, adidas, Under Armour, The North Face, and many more. Also, you’ll find several shops that feature SCHEELS Outfitters exclusive products, including camping equipment, hunting clothing, and much more.
Is SCHEELS privately owned?
SCHEELS is an employee-owned, privately held business that owes its consistent success to its empowered associates, leaders, and partners who make decisions for their store and the entire company.
Does SCHEELS offer donations and sponsorships?
SCHEELS allocates donations and sponsorships on a store-by-store basis. Contact your local SCHEELS and request to speak with the manager in charge of donations.
Does SCHEELS price match?
SCHEELS will price match other competitors.
Who is SCHEELS owned by?
The company is owned by store managers, employees, and the Scheel family and is led by Steve Scheel, great-grandson of the founder.
Who is the CEO of SCHEELS?
Matt Hanson is currently the CEO at SCHEELS.
How many SCHEELS stores are there in the USA?
SCHEELS has 34 locations across 16 states and is scheduled to open an additional store in Cedar Park, Texas, in 2026.
What brands can I find at SCHEELS in Omaha?
You can find high-quality brands such as Nike, adidas, Under Armour, The North Face, YETI, Traeger, and many more at SCHEELS in Omaha.
Is SCHEELS privately owned or publicly traded?
SCHEELS is an employee-owned, privately held business led by Steve Scheel, great-grandson of the founder.
Does SCHEELS offer price matching?
Yes, SCHEELS will price match other competitors to ensure you get the best deal.
What are the Omaha SCHEELS store hours?
SCHEELS Omaha is open Monday through Friday from 9:30 AM to 9:00 PM, Saturdays from 9:00 AM to 9:00 PM, and Sundays from 11:00 AM to 6:00 PM.
What types of products and services does SCHEELS Omaha offer?
SCHEELS Omaha offers products like grilling, clothing, golf, fishing, hunting, biking, and more. Services include a sporting goods store, cafe, golf shop, shoe store, bicycle store, and hunting store among others.
What nearby stores can I visit along with SCHEELS in Omaha?
Nearby stores include Chacos (shoe store), Rawlings Sporting Goods (sporting goods), Soft Surroundings (clothing store), Madewell (clothing store), and Pandora Jewelry (jewelry store).
Are there any unique attractions at SCHEELS Omaha?
Yes, there is a Ferris Wheel inside SCHEELS Omaha, providing an amusement experience alongside shopping.
What dining options are available near SCHEELS Omaha?
You can visit eateries like Goodly Cookies, a bakery and candy store, Eat Fit Go, a health food restaurant, and Scooter's Coffee cafe nearby for a quick meal or snack.
Which nearby shops complement a visit to SCHEELS for fashion and accessories?
Nearby fashion and accessory shops include White House Black Market, LOFT, Kendra Scott, Charming Charlie, and Chico's, ideal for a complete shopping experience.