Modern Natural Baby is Michigan's largest independent baby store with a great selection of toys for kids of all ages. We provide expert guidance on strollers, car seats, toys, gifts, cribs, and so much more. We offer many great brands like Nuna, UPPAbaby, and Jellycat.
Staff are consistently described as friendly, knowledgeable, and helpful, providing personalized assistance and going above and beyond for customers.
Product Selection
The store offers a wide variety of high-quality baby gear, toys, and gifts, with many customers appreciating the ability to see and test items in person.
Gift Wrapping
Complimentary gift wrapping is a popular feature that customers love, enhancing the shopping experience.
Pricing Concerns
Some customers noted that while prices are competitive, there are instances of significant markups on certain items compared to online retailers.
Store Atmosphere
The store is generally well-organized and welcoming, although some reviews mentioned the physical space could use maintenance.
MJ
Megan Johnson
Jan 3, 2026
5.0
So many options from toys to clothes to baby gear and more!
KS
Kevin S
Dec 26, 2025
5.0
Walking out the door I was left with a feeling of joy after my visit. Truly a better experience than shopping online, hands down. I’ll be going back here for every gift I can moving forward. They have an awesome selection of toys for all ages, and they’re displayed nicely. It’s organized in there and not a mess. They gift wrapped my daughters Christmas gift and gave me multiple options for wrapping paper, etc. I thought that was really cool. All of the gifts we found were a hit and they were well made. Not a bunch of low quality plastic, which I really liked. Prices were competitive and fair in my opinion as well. Although I would’ve paid a few bucks more for the experience, I didn’t need to. I felt compelled to give them props. My expectations were exceeded.
JP
Jason Potter
Dec 20, 2025
5.0
Recently came in for the first time and just realized I forgot to review! Was looking for a gift for a 1 year old, and Matt was extremely helpful with it. He pointed me towards a few toys, but the one he recommended most was a huge hit, the PlayTabs! I ended up back again a few days later for more for other kids I know. Instant hits! He also helped with the gift wrapping which saved me on time since I’m admittedly a last minute shopper. Hopefully when my 5 year old niece turns 6, he’ll have more ideas for me! All in all, I really recommend stopping in for a wide variety of products! I may be back when I’m not in a rush soon to look for myself, they had a few things that caught my attention!
JR
Jared Root
Dec 13, 2025
5.0
Awesome store! All I have to say is complementary gift wrapping! (Same price as Amazon on most items, unique gifts, and they’ll even ship stuff for you for the little ones who are out of state)
LL
Lidia
Dec 8, 2025
3.0
I genuinely appreciated that this store carries a wide range of baby gear — it’s one of the few places where you can actually see and touch items in person, which I really value.
What I hope can improve:
Staff training on strollers would make a big difference. My husband and I spent about 30 minutes in the stroller room without anyone checking in. We didn’t mind at first, but when we did need help, it became a bit frustrating. It took a while to find someone “specialized” in strollers, and when the associate arrived, she wasn’t familiar with the products and had to involve another employee and eventually call the owner for answers.
Some of the staff members are truly wonderful, but a few seem a bit dismissive if you’re not purchasing higher-priced items, which can be discouraging.
On another visit, I came in to look at gliders. They do have a nice selection, and we were ready to purchase one for $1,200 in-store. However, we found the exact same glider from the original retailer online for $800, with shipping in 8–10 business days, while Modern Natural quoted 6–8 weeks.
It’s small things like this that ultimately made me decide not to return for major purchases. They carry many beautiful products, and I still think the store has a lot of potential — but I would recommend double-checking prices. I fully understand small businesses need to make a profit, but a markup of several hundred dollars feels excessive.
Frequently Asked Questions About Modern Natural Baby
What products does Modern Natural Baby offer?
Modern Natural Baby offers a variety of products including gear, bath items, clothing, feeding supplies, nursery furniture, toys, books, and holiday items.
What are the store hours for Modern Natural Baby?
Modern Natural Baby is open daily from 10:00 AM to 5:00 PM. They are closed on major holidays like Thanksgiving (Nov 27, 2025), Christmas (Dec 25, 2025), and New Year's Day (Jan 1, 2026).
Does Modern Natural Baby provide any special services?
Yes, they offer car seat installation and gift wrapping services.
Which baby brands are available at Modern Natural Baby?
They carry many well-known brands including Jellycat, Hape, UPPAbaby, Nuna, Britax, Yoto, FridaBaby, Copper Pearl, Mushie, Calico Critters, Babyletto, and more.
How can I contact Modern Natural Baby?
You can contact them by phone at +1 248-629-6306 or via email at contact@modernnaturalbaby.com.
What payment methods are accepted at Modern Natural Baby?
Modern Natural Baby accepts American Express, Android Pay, Apple Pay, cash, checks, Discover, Mastercard, PayPal, Samsung Pay, and Visa.
What makes Modern Natural Baby special when it comes to child safety?
They have 4 certified Child Passenger Safety Technicians (CPSTs) and are experts in baby and kids' products, especially car seats.
Where is Modern Natural Baby located?
It is located at 200 West Nine Mile Road, Ferndale, Michigan, 48220, USA.
What nearby places can I visit around Modern Natural Baby?
Nearby places include Get Your Game On (toy store), Painting with a Twist (art school), The Rocket Candy (candy and gift shop), and Star of India (Indian restaurant). These locations offer additional entertainment, dining, and shopping options before or after your visit.
Are there places to eat near Modern Natural Baby?
Yes, nearby dining options include Star of India (Indian cuisine), Got Pho (Vietnamese/Asian food), Maria's Front Room (Italian restaurant), Pinwheel Bakery (vegan restaurant), and M.C. 'Wiches (sandwich shop).
Can I find entertainment venues close to Modern Natural Baby?
Yes, entertainment venues near Modern Natural Baby include Painting with a Twist (arts and entertainment), DTF-Disco Tea Ferndale (dance club), and 215 West Ferndale (concert venue and restaurant).