Certified by Watches of Switzerland • Jun 28, 2026
About
Certified by Watches of Switzerland • Jun 28, 2026
Watch Store
The Watches of Switzerland is an authorised dealer for more Swiss brands than any other UK retailer in luxury watches. We are proud to be part of the worldwide network of Official Rolex Retailers. Our showroom also stocks other luxury brands such as; Breitling, Cartier, Longines, IWC, Rado, Officine Panerai, Bremont, Tissot, Oris, DOXA, Hamilton. The featured brands in the showroom are revised regularly, kindly enquire for further details.
Location
Certified by Watches of Switzerland • Jun 28, 2026
Watches of Switzerland
Unit C5-C6 Brent Cross Shopping Centre,, LONDON, LND
Certified by Watches of Switzerland • Jun 28, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 8:00 PM
Friday10:00 AM - 8:00 PM
Saturday10:00 AM - 8:00 PM
Sunday12:00 PM - 6:00 PM
Reviews
4.5
214 reviews
5 stars
183
4 stars2
3 stars1
2 stars3
1 star
25
KP
Kavita Patel
3 days ago
5.0
I cannot recommend Watches of Switzerland highly enough. From the very first conversation to collecting the watch, the entire experience was nothing short of extraordinary.
I walked into the store with what I thought was an impossible dream: surprising my fiancé with his very first Rolex as a wedding gift. I had no idea there was a waiting list of around 36 months for the exact model I wanted, and honestly, I thought my plans were over before they had even begun.
Then I met Basit.
From the moment I explained what I wanted to do, Basit listened, understood just how special this gift was, and simply told me not to worry. He reassured me every step of the way, kept me updated throughout the process, and somehow achieved what I genuinely thought was impossible—he sourced the exact Rolex I wanted in just two weeks.
His professionalism, dedication and genuine care made me feel like this wasn’t just another sale. He understood the significance of what this watch represented, and he went above and beyond to help create a once-in-a-lifetime moment for us.
I also have to mention Aaron, who was absolutely fantastic. I brought my fiancé into the store under the pretence of “just browsing” so he could try on a few watches without suspecting anything. Aaron played along perfectly, helping us discreetly while making sure my fiancé never suspected a thing. His kindness and attention to detail made the whole surprise possible.
Because of Basit and Aaron, this experience has become part of our love story. It’s now woven into one of the most meaningful moments of our lives. On our wedding day, I’ll get to watch the man I love wear his dream watch for the very first time as I walk down the aisle to marry him. That memory is something we’ll treasure forever.
Luxury isn’t just about the product—it’s about the people and the experience. Basit and Aaron delivered both in abundance. Thank you for making what seemed impossible possible, and for helping create a memory that will stay with us for the rest of our lives. You have customers for life.
AG
Andrei Grigorescu
6 days ago
5.0
Amazing staff, very knowledgeable and welcoming. Was a pleasure and great experience to buy a Tissot PRX Powermatic 80 from this store ! The lady that helped me was really nice and helpful with all questions and details regarding the watch, sorry that i forgot the name 😁 Cannot wait to be back for other purchases
TT
Tarkan Tuncer
Jun 8, 2026
5.0
Excellent service as always - the staff are courteous and well versed across the available brands. Basit has been my point of contact for several years now, and is a pleasure to deal with. His passion for watches always makes for a good experience. Very pleased with my purchase, look forward to shopping here again very soon.
Tarkan Tuncer
JB
Joel Benson
May 30, 2026
5.0
Extremely happy to recommend the customer service and expertise of the team at WOS in Brent Cross. I was especially impressed with Shemar who was friendly, professional and a pleasure to do business with. I would highly recommend both her, the team and WOS to anyone seeking advice and assistance in purchasing a time peace.
JG
Jj Ghura
May 20, 2026
5.0
Since my previous Rolex AD left the company, Shemar has taken over my account and honestly the experience has been amazing from the start. She has been so patient, not just with me but with my whole family as well, and has always treated us with genuine kindness and respect.
She makes every visit feel welcoming and personal, and you can tell she truly cares about her clients and the experience they have. It’s rare to come across someone who is both so professional and so warm at the same time.
I’m truly grateful for all her help and I genuinely look forward to buying many more watches from this branch in the future.
Frequently Asked Questions About Watches of Switzerland
Where is Watches of Switzerland located?
Watches of Switzerland is located at Unit C5-C6 Brent Cross Shopping Centre, Brent Cross, London, NW4 3FH, UK.
What luxury watch brands are available at Watches of Switzerland?
Watches of Switzerland stocks many luxury Swiss watch brands including Rolex, Breitling, Cartier, Longines, IWC, Rado, Officine Panerai, Bremont, Tissot, Oris, DOXA, and Hamilton.
Is Watches of Switzerland an authorized Rolex retailer?
Yes, Watches of Switzerland is part of the worldwide network of Official Rolex Retailers.
What are the opening hours of Watches of Switzerland?
The store is open Monday to Saturday from 10:00 to 20:00 and on Sunday from 12:00 to 18:00.
How can I contact Watches of Switzerland?
You can contact Watches of Switzerland by phone at +44 20 3772 6992 or by email at WoSBrentCross@watches-of-switzerland.co.uk.
What type of business is Watches of Switzerland?
Watches of Switzerland is a watch store specializing in luxury Swiss watches.
Which nearby stores can I visit when shopping for fashion accessories?
Nearby stores for fashion accessories include Swarovski, Moss Bros., Clarks, and AllSaints, all located within Brent Cross Shopping Centre.
Are there other watch stores near Watches of Switzerland?
Yes, there are other watch stores nearby such as TAG Heuer and Goldsmiths within Brent Cross Shopping Centre.
What dining options are available near Watches of Switzerland?
Nearby dining options include Auntie Anne's bakery, Hasty Tasty Pizza, You Me Sushi, Joe Delucci's Gelato, and Starbucks UK.
Can I find other services like beauty salons near Watches of Switzerland?
Yes, nearby services include Laser Clinics UK for beauty treatments and Rituals and Space NK Brent Cross for cosmetic and beauty supplies.
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