Luxury retailer of bed linen, towels, home accessories, fragrance, clothing and baby and childrenswear.
Our concession in Selfridges, Birmingham is home to a range of our beautiful current collections. Take the opportunity to see, feel and smell some of our products before treating yourself, your home or a loved one to something special.
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Certified by The White Company • Jun 21, 2026
The White Company
Selfridges Upper Mall East Bullring, Birmingham, BIR
Frequently Asked Questions About The White Company
What products does The White Company sell at their Birmingham Selfridges concession?
The White Company offers luxury bed linen, towels, home accessories, fragrances, clothing, and baby and childrenswear at their Selfridges Birmingham concession.
Where is The White Company located in Birmingham?
The White Company is located at Selfridges Upper Mall East Bullring, Unit 2B, Grand Central, Stephenson Place, Birmingham, B5 4BP, UK.
What are the opening hours of The White Company store in Birmingham?
The White Company in Birmingham is open Monday to Wednesday from 10:00 to 20:00, Thursday and Friday from 10:00 to 21:00, Saturday from 09:00 to 21:00, and Sunday from 11:00 to 17:30.
Can I pay with my credit or debit card at The White Company in Birmingham?
Yes, The White Company accepts American Express, Maestro, Mastercard, Visa, cash, and mobile payments via Apple Pay and Android Pay.
Does The White Company have an online presence where I can explore their products?
Yes, you can visit their website at https://www.thewhitecompany.com/uk/ or follow them on social media like Facebook, Instagram (@thewhitecompany), Pinterest, TikTok, Twitter, LinkedIn, and YouTube.
What kind of clothing does The White Company offer?
They offer women's, men's, and children's clothing including nightwear, cashmere items, and accessories.
Are there any nearby coffee shops where I can relax before or after shopping at The White Company?
Yes, nearby coffee shops include Starbucks Coffee, Costa Coffee, and Caffè Nero, all great spots for a coffee break when visiting The White Company.
Is The White Company easily accessible via public transport?
Yes, The White Company is close to Birmingham Grand Central and New Street Station, making it convenient for customers arriving by train or other public transport.
What restaurants are close to The White Company for a meal or snack?
Nearby restaurants include Frizzenti (restaurant, bar, wine bar), Giraffe (restaurant, cafe, bar), Wasabi (Japanese restaurant), Slim Chickens (American restaurant), Upper Crust (sandwich shop, fast food), The Pasty Shop (bakery), and Bagel Factory.
Are there any nearby shops for gifts and flowers near The White Company?
Yes, Joules, which is a clothing, women's clothing, and flowers and gifts shop, is located near The White Company and is ideal for additional gift shopping.
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