Williams Jewelers

4.9
1444 reviews

About

Jewelry Store
Engagement rings & brand-name watches round out the fine selection at this longtime jewelry store. Williams Jewelers is proud to be part of the worldwide network of Official Rolex Retailers, allowed to sell and maintain Rolex Watches.

Location

Williams Jewelers
5095 S Broadway, Englewood, CO
80113, United States

Hours

Reviews

4.9
1,444 reviews
5 stars
1,390
4 stars
24
3 stars
6
2 stars
6
1 star
18

What are people saying?

AI-generated from recent customer reviews

Customer Service

Many customers praised the staff for their exceptional service, kindness, and professionalism, highlighting individual team members like Jon, Brittany, and Abi.

Product Knowledge

Customers frequently noted the staff's extensive knowledge about jewelry and watches, which contributed to a positive buying experience.

Mixed Experiences

While many reviews were positive, some customers reported negative experiences, particularly regarding communication and service quality.

Trust and Reliability

Several long-term customers expressed trust in the business, citing consistent quality and service over many years.

Welcoming Atmosphere

The store was described as warm and inviting, making customers feel comfortable and valued during their visits.
  • DR
    Daniel Robison
    3 days ago
    5.0
    Incredible experience!! Couldn't have done it without my main man Jon!! He’s the best.
  • BL
    Ben Larkin
    Dec 31, 2025
    5.0
    Abi at Williams Jewelers was absolutely incredible. My wife had a design in mind for her wedding band upgrade, and I had very specific requirements for the diamonds. Abi made it happen from start to finish. Williams Jewelers sourced exactly what we were looking for, guided us through the process, and created a wax mock-up so we could see the ring before it was finalized. The finished piece turned out even better than we hoped, and the entire experience was smooth, professional, and genuinely enjoyable thanks to Abi’s communication and attention to detail. She also helped me with a beautiful green dial Rolex Datejust, and the service was top-tier throughout. We are super satisfied and highly recommend Williams Jewelers, especially Abi. We certainly plan to purchase more from Williams in the future.
  • BK
    Brent K
    Dec 23, 2025
    5.0
    Fabulous experience, every single time. From adjusting my Rolex bracelet to helping me finding AND modifying lost diamond stud backs. On top of that, tremendous selection of fine jewelry. See you soon again.
  • HW
    Heather Wood
    Dec 12, 2025
    2.0
    I visited this jewelry store today and left feeling quite low, and disappointed. When I researched online for jewelry stores that “repair watches and/or costume jewelry” ‘Williams Jewelers’ popped up in my browser. I made a trek to their store with high hopes. I should NOT have —because Williams does NOT provide such services. They need to be clearer online about the services they actually provide. Yes, vintage costume jewelry and watches may have deep emotional bonds for the wearer, but please don’t bother Williams Jewelers with such trite items and trivia! If it’s not pure gold, platinum or clear cut diamonds then one should not spend 20 minutes finding a parking place in Cherry Creek, then walking to 3rd Avenue and entering their store — I felt I was bothering these sellers. Got it. Thank you for your 5 minutes of time. Please be clearer online about your services.
  • JO
    Julie Ort
    Nov 26, 2025
    5.0
    The first time I visited Williams Jewelers (over 20 years ago) I was very intimidated. It was a store filled with fancy, beautiful items, and I do not consider myself a fancy, beautiful person. Diane, one the owners, immediately greeted me and didn’t bat an eye at my request to redesign my relatively modest wedding ring. In fact, she couldn’t have been more gracious, kind, or welcoming then and every time I visited the store after. Fast forward to present day (and a new even fancier, more beautiful showroom) and I am still just as impressed by the unpretentious, welcoming ethos. My most recent visit was with Jonathan, who treated me with the same kindness and care I so value. Not only was Jonathan just a lovely person with whom I had a wonderful chat, but he assessed three rings I wanted repaired/remade and gave me honest forthright advice on what was feasible and especially what might jeopardize the integrity of a somewhat already compromised antique ring. The store was busy; he took his time. He answered every question. He was just so gracious and knowledgeable. I have visited several other jewelers closer to my home that are nice. I place my trust in Williams Jewelers. 20+ years of service, and I am still impressed.

Frequently Asked Questions About Williams Jewelers

What brands of jewelry and watches does Williams Jewelers carry?

Williams Jewelers carries a fine selection of brands including Rolex, Tudor, Longines, Ippolita, Monica Rich Kosann, Gabriel & Co., and several others.

Is Williams Jewelers an authorized retailer for Rolex watches?

Yes, Williams Jewelers is part of the worldwide network of Official Rolex Retailers, authorized to sell and maintain Rolex watches.