Visit the Apple Store to shop for iPhone, Mac, Apple Watch, iPad and more. Our Specialists will answer your questions and get you set up. Or get technical support at the Genius Bar.
Purchased a phone with Apple phone sales and set up a time for pickup. Drove all the way over, only to be told I could not have it because they were "waiting for internal communication." They confirmed they had the phone in stock and could see my order and receipt, yet still refused to release it.
I ended up having to cancel the order entirely and reorder through the Mayfair location in Milwaukee—where it was ready for pickup within minutes.
This store is a complete time sink. Avoid.
GH
Garrett Hopkins
4 days ago
1.0
In fairness everyone at the Apple Store was very friendly (except for the man in the hat checking people in for service appointments, would not recommend and treated everyone like they were interrupting some sort of quiet/personal time), but jt took me 4 trips to get my phone battery replaced.
Trip #1 - I was told that while they could see me today, a battery wasn’t available for my phone (so what’s the point?)
Trip #2 - I was told there was a battery available, but there was a 4-5 hour wait because I didn’t have an appointment.
Trip #3 - after making an appointment, was told it would be 4-5 hours before my phone could have its battery replaced. So what’s the point of an appointment? Not entirely sure (insert Seinfeld reference here).
Trip #4 - I was told while at Trip #3 that if I returned as soon as the store opened the following day I wouldn’t be in queue and would be first in line for the service technicians. Believe it or not, when I was there (and first in line) I was quoted a 2.5(!) hour wait because they were ‘catching up’ from yesterday. Didn’t have much of a choice but to wait at this point.
I finally got my battery replaced and it is working fine, but what a painful process that I wouldn’t wish on my worst enemy (maybe the guy checking people in though). I’m not going to be switching away from Apple products but if there was an actual alternative I would be considering after this awful experience.
OO
Omar Guerrero Olmedo
Sep 21, 2026
1.0
El día de hoy mi familia iba a comprar 3 dispositivos, pero por la falta de personal y amabilidad decidimos no adquirirlos, ya que tardamos esperando y cuando fui a buscar a alguien por segunda ocasión, nos dijeron que no estaban disponibles que los podían ordenar, simplemente el ser amable cambia la perspectiva, así que optamos de no ordenar nada.
RB
Richard BURNHAM
Sep 20, 2026
1.0
Local phone number is pointless. You can't reach the store. I wanted to know if there was a long line at the store because I wanted to buy something. Can't contact the store so I'm not going.
KG
Kristie GoForth
Sep 5, 2026
2.0
I visited the store to purchase two iPhones and to pass my old iPhone on to my son. Things started out great. Our agent was helpful and informative, until we paid for our two phones. Once we paid for our two phones, she said she needed to go and help another customer. We stood there waiting for about 15 minutes. All we had left to do was to transfer my phone to my son.
She came back over, checked in for about one minute because I was stuck setting up my Gmail. She said she would be right back. About another 20 minutes passed where she was helping another family while we stood there waiting.
We ended up leaving without her completing that task and telling my 17-year-old daughter how to transfer all the data from my old phone to my son‘s phone.
We got home and, not surprising, we were unable to do it. Now we have to make another trip just to transfer the phone data and get my trade-in funds.
The final burn came when the family that she helped interrupted us and said “thank you so much for all your help.” They were in and out of there in about 35 minutes and after an hour and a half we were still standing there, stuck. Very frustrating experience.
Apple Hilldale offers iPhone, Mac, Apple Watch, iPad, and other Apple products.
Can I get technical support at Apple Hilldale?
Yes, technical support is available at the Genius Bar inside Apple Hilldale.
What are the opening hours for Apple Hilldale?
Apple Hilldale is open Monday through Saturday from 10:00 AM to 8:00 PM, and on Sunday from 11:00 AM to 6:00 PM.
Does Apple Hilldale offer in-store pickup and delivery?
Yes, Apple Hilldale provides both in-store pickup and delivery services.
Is Apple Hilldale wheelchair accessible?
Yes, Apple Hilldale has a wheelchair accessible entrance.
Can I recycle electronics at Apple Hilldale?
Yes, Apple Hilldale offers electronics recycling services.
How can I contact Apple Hilldale?
You can contact Apple Hilldale by phone at +1 608-827-9840 or email at hilldale@apple.com.
Are there any places to eat near Apple Hilldale?
Yes, nearby dining options include Sushi Muramoto for Japanese cuisine, Shake Shack for burgers, and FreshFin for health food.
Where can I find beauty and spa services near Apple Hilldale?
You can visit Scooops Kid Spa Salon or SEPHORA for beauty and spa services near Apple Hilldale.
What entertainment options are close to Apple Hilldale?
AMC Madison 6 cinema is nearby for movie entertainment, and Great Dane Pub and Brewing Co. offers a pub environment.
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