šWorst Apple Store experience imaginable.
My wife went to the Reston Apple Store for a scheduled trade-in appointment. What should have been a simple upgrade turned into a nightmare.
Staff ignored her warnings, erased her old phone before the new one worked, forced her to pay full price, and then ā after the store closed ā kicked her out at 9:15 PM with no working phone service, no Wi-Fi, and expensive new Apple devices in hand.
šShe was left standing alone on the street in an unfamiliar city in another state, unable to access her accounts or even find her car. I had to drive from Maryland late at night, extremely worried about her safety.
š”This is not customer service ā this is negligence and completely unacceptable from Apple. No one should ever be put in such a dangerous situation.
š”Never again.
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Š”ŃŠ°ŃŃŠ»ŠøŠ²Š°Ń_ŠÆ
May 8, 2026
One of the worst Apple experiences Iāve ever had in my life.
Came for a scheduled trade-in. Staff completely ignored my repeated warnings about prepaid AT&T and erased my old iPhone before the new one was activated. Forced me to pay full price ($1,590), issued a Gift Card without my consent, and then kicked me out of the store at 9:15 PM with no working phone service in an unfamiliar city. I was left standing alone outside at night for over an hour.
Deceptive, negligent, and genuinely dangerous. Apple should be ashamed.
MA
Michelle Appleton
May 3, 2026
The absolute worst experience I have ever had at an Apple Store. The two sales associates we talked to were rude and unhelpful. The individual who handled our transaction only half paid attention to us, as she repeatedly engaged with another employee? customer? I couldn't tell which. She was unable to answer any of our questions; she didn't even know the difference between a software update, software in general, and hardware. We ended up looking up the information ourselves. She messed things up when activating the phone with the carrier, and I had to fix it at home. I wish I'd left at the first sign of incompetence.
I walked into the store hoping to purchase cases for both my iPhone and my iPad Pro, but unfortunately, my experience was disappointing. The store assistant took a look at my iPad and remarked that it was āso oldā and that they didnāt have anything in stock for it, suggesting I order online instead.
What bothered me wasnāt just the lack of availability, but the way it was communicated. The comment felt dismissive and somewhat judgmental, as if I was being looked down on for continuing to use my device. Regardless of the productās age, customers deserve to be treated with respect.
The interaction left me feeling uncomfortable enough that I chose to leave without even looking for a case for my phone. Customer service should make people feel welcome, not discouraged. Sadly, this experience ensured that I wonāt be returning.
I had a pretty disappointing experience at the Apple Store in Reston. I spent about 20 minutes standing by the iPhones while multiple employees made eye contact with me, then looked away and helped customers who had just walked in.
Eventually, I politely let an employee know I was looking for help. He said heād assist me after finishing with his current customer. A few minutes later, they wrapped up, and just as it seemed like he was about to come over, a well-dressed man walked in. The employee immediately turned and eagerly offered to help him instead.
After that, I noticed a pattern where employees seemed to prioritize people who appeared to be families or dressed in work attire. It was hard not to feel like I was being overlooked or undervalued based on how I looked - 29 year-old hippie in sandals and shorts. I was there fully ready to purchase close to $2,000 worth of tech, including a new iPhone and MacBook Air. It was a reminder of how easy it is to make assumptions about people at a glance.
To be fair, I may have misread some of the interactions. But even in the best-case scenario, the experience felt disorganized and unfair, with newer customers being helped before those who had already been waiting.
The one bright spot was Charlie, who eventually helped me. He was kind, well-intentioned, and genuinely supportive, even if a bit distracted at times.