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Apple University Park Village

3.7
(1944 reviews)

Business Details

1540 S. University Drive, Fort Worth, TX
76107, United States
(817) 840-9801
https://www.apple.com/retail/universityparkvillage

About

Electronics StoreComputer Repair ServiceCell Phone Repair ShopApple
Visit the Apple Store to shop for iPhone, Mac, Apple Watch, iPad and more. Our Specialists will answer your questions and get you set up. Or get technical support at the Genius Bar.

Details

  • DeliveryAvailable
  • DebitAvailable
  • Mobile paymentsAvailable
  • [Free/Paid] wi-fiNot available

Location

Apple University Park Village
1540 S. University Drive, Fort Worth, TX
76107, United States

Hours

Reviews

3.7
1,944 reviews
5 stars
1,067
4 stars
249
3 stars
105
2 stars
85
1 star
438

What are people saying?

AI-generated from recent customer reviews

Customer Service

Feedback is mixed, with some customers praising knowledgeable and friendly staff, while others report rude or unhelpful interactions.

Wait Times

Many customers experienced long wait times for service, even with appointments, leading to frustration.

Store Management

Several reviews highlight poor management and organization, contributing to negative customer experiences.

Product Availability

Customers expressed dissatisfaction with the availability of products and the handling of orders, including cancellations and delays.

Positive Experiences

Despite the negative feedback, there are numerous positive reviews praising specific employees for their exceptional service.
  • LL
    LeRie
    Feb 23, 2026
    1.0
    I made an appointment for 12:50pm arrived 20 minutes early and checked in. I was not helped until I asked how much longer I had to wait 2 hours later. I was advised I was checked in but really not checked in. The employees were not sure what happened.
  • OO
    Omar
    Feb 14, 2026
    1.0
    Apple Store: Expertise or Upselling? I went to the Apple Store with two simple issues and left frustrated by misinformation and sales pressure. First, my spouse needed help accessing iCloud after a storage notification. The “Genius” immediately claimed storage was full and warned we could lose personal data. Completely wrong. The real issue? A basic Screen Time restriction — something that should’ve been identified in seconds. Customers shouldn’t have to correct the expert. Second, I asked about enabling Advanced Data Protection on my new iPhone while keeping my Early 2015 MacBook Pro on my device list. It runs perfectly. Instead of explaining compatibility clearly, the staff member immediately said, “You need to buy a new laptop.” No troubleshooting. No real solution. Just upgrade. When I mentioned a newer MacBook Air M2 failed shortly after AppleCare expired and repair costs were excessive, I was told we “need to keep up and upgrade all the time.” This is the larger issue. Apple software increasingly limits older devices, slows them down with updates, and blocks seamless integration — all while pushing customers toward constant upgrades, even when their hardware works perfectly. This felt less like technical support and more like a sales script. Deeply disappointing.
  • CF
    Christi Freeman
    Feb 8, 2026
    1.0
    I am writing regarding an iPhone 17 that my husband ordered from the University Park store in Fort Worth, Texas. We selected same-day delivery between 2–4 PM today. The phone was picked up at 2 PM, but sometime after 4 PM, the order was canceled without any communication to us. We did not receive a phone call, text message, or explanation. We have no idea where the phone is or what happened after it was picked up. On top of that, we are now being told it may take five days to process a refund. This was a birthday gift that was carefully planned for today. The lack of communication and sudden cancellation completely ruined the surprise and the experience. We would like immediate clarification on:• Why the order was canceled after pickup• Where the device is currently• Why no attempt was made to contact us• What can be done to resolve this immediately rather than waiting five days for a refund We are extremely disappointed with how this was handled and my husband is racing to the store to purchase a second phone. If it was not her birthday, we would never go to this location again. I plan to spread my experience on social media directing anyone I can to do business elsewhere.
  • DG
    Drew Garcia
    Feb 8, 2026
    5.0
    Had a great experience at this store, a big thank you to Suzana! I brought my personal phone in due to it not charging. Suzana put my phone on a mag charger and was able to get the phone to power on. She cleaned out the charging port and speakers, and figured out that it wasn't charging due to a lot of dust and lint inside of the charging port. She made the experience very knowledgeable and had an outstanding attitude through the whole process. Her customer service skills and initiative to help some of the Spanish speaking customers around us was extremely appreciated. Thank you Suzana!
  • ZA
    Zain Atabi
    Feb 1, 2026
    1.0
    So I went to apple store to buy the 17 pro max I went in on 1/30/26 I waited for at least 40 minutes for someone to come and help me to get the phone and this one guy named Andrew he’s older guy he’s very very unprofessional he’s has attitude and whatever I ask him he’s talking very rude im the customer so you should respect yall customers and treated us how we deserve I spent 1514.43$ on 17 pro max 512GB and he just give me the phone without a bag like really??? 1514 dollars in cash with a bag so I want back the next day and return the phone because of the customer service was shityy yall need to hire people with care not attitude and selfish

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