Visit the Apple Store to shop for iPhone, Mac, Apple Watch, iPad and more. Our Specialists will answer your questions and get you set up. Or get technical support at the Genius Bar.
Customers praised the store's impressive architecture and spacious, inviting atmosphere.
Customer Service
Feedback on customer service was mixed; while some employees were described as helpful and knowledgeable, others were reported as rude and dismissive.
Product Availability
Customers noted a limited variety of products available for purchase, particularly during busy launch periods.
Crowd Management
The store often experiences high traffic, leading to long wait times for service, especially during product launches.
Overall Experience
Many customers found the store to be a must-visit destination, appreciating the unique experience despite some service challenges.
CE
Colleen Elizabeth
3 days ago
5.0
If you are looking for the definition of five-star customer service at Apple, this location delivers it consistently. Even on an extremely busy afternoon, the store manager took the time to assist me with a level of professionalism and care that you rarely see inside a flagship retail store.
He helped me walk through all of my trade-in options clearly, made sure I understood what would give me the best value, and even packaged everything for me so it was ready to go. He also looked up and confirmed the correct drop-off location for my device. He used his own phone to pull up directions, landmarks, and nearby reference points so I would not get lost on the way. Before I left, he double-checked that I felt confident in the process and that every question was answered.
This store is enormous, high-traffic, and visually overwhelming if you are stopping in for a quick errand without an appointment. Because of the store manager’s patience, attention to detail, and genuine kindness, this experience felt easy and seamless. It completely changed how I view this location.
Because of the service I received on November 4th 2025 around 4:30 PM, this is the only Apple store I will be returning to in Manhattan (and it is open 24 hours!). Highly recommend.
ST
Simon T
6 days ago
4.0
Really big Apple store with all options of the Apple products available.
Knowledgeable staff after a bit of a wait to speak to someone.
JJ
jjmm jjmm
Nov 16, 2025
3.0
Los dependientes en general no mostraban gran satisfacción por atenderte
Como no hables el inglés es muy posible que no te puedas comunicar con ellos no tenían a nadie que hablar español
IF
Ifa Fox
Nov 8, 2025
1.0
The best example of the Worst Customer service in the world!!
Apple, get ur employees trained properly, i have never experienced this attitude from Apple staff anywhere around the world.. & this is your famous Apple 5th avenue store?!? 😳
Behaviour of staff, i am picking up my new phone i get just get -“Here u go!” !??
i asked whats happening with my trade in, they sent me to another person who idk how he ended up being senior in this store….So rude & not using appropriate tone of voice or choice of words towards every customer who was waiting…
The only person who was helpful was the lady who took over to make my trade it process…at least she had patience with all of us who were doing data transfer….
And i can’t get in touch with ur online customer support. You still owe me 100$ for the mistake that your support staff did with my online purchase…
I did not get my refund completely…. What’s happening here?
NF
Nik Fradgley
Nov 1, 2025
4.0
This store is big, and was very busy. I walked in and was immediately struck by the chaos and no indication of what to do or how the get assistance. If I hadn't been there for.my customer, I'd have walked out. After about 5-10 minutes I asked an employee who was walking past me where I needed to go. He was very helpful and told me which table I needed to go to and what to do. I waited at that table for one of the assistants to help me. The assistant, Kim, was amazing! I showed her the message stating what I needed to purchase, and she got me exactly what I needed. Both Kim and the guy who directed me to her table are the reason for the 4 stars, otherwise I'd have rated 1 star for the lack of visual clarity on what to do.