Visit the Apple Store to shop for iPhone, Mac, Apple Watch, iPad and more. Our Specialists will answer your questions and get you set up. Or get technical support at the Genius Bar.
Mixed reviews on customer service; some staff were praised for their helpfulness while others were criticized for being unprofessional and dismissive.
Wait Times
Many customers reported long wait times for appointments and service, often exceeding expected durations.
Staff Knowledge
While some staff members were noted for their expertise and assistance, others were criticized for lacking product knowledge and providing incorrect information.
Store Experience
The store's design and atmosphere received positive remarks, but the organization and management of appointments were frequently described as poor.
II
Ikigai
1 day ago
5.0
Excellent service and support. After a self-inflicted issue while setting up our new iPhone, Adam and the team went above and beyond to restore everything—helping us even after store hours during the busy pre-Christmas period. Professional, friendly, and highly supportive.
J1
JANAKSAUD 1220-4
5 days ago
4.0
The Apple Store on Boylston Street is a large, modern flagship Apple retail location in Boston’s Back Bay. It blends Apple’s signature minimalist design with a prime downtown shopping experience — featuring a spacious three-story layout and a glass staircase that’s become a local landmark.
AM
Agnese Malatesta
Jan 3, 2026
5.0
My name is Agnese Malatesta, and I visited your store after New Year's to trade in my old iPhone for the new model (iPhone 17 Pro Max). I encountered a lot of problems during the data transfer, especially with moving my phone data to the cloud, and without the help of the Apple staff in Boylston, I would never have been able to resolve the issue.
I am writing this email to extend my heartfelt thanks to the entire wonderful team at the Apple Store in Boylston, especially Turner and Adam, who were the true gems of the store and who fully embody the Apple spirit: kind, professional, knowledgeable, and extremely focused on customer satisfaction.
I walked in feeling overwhelmed and left with a smile, happy with my purchase and the overall experience.
Thank you, Apple. Thank you, Apple staff, and especially, THANK YOU FROM THE BOTTOM OF MY HEART, TURNER AND ADAM. You are a great team!!!
Thanks again,
Agnese
MP
Marek Paul
Dec 28, 2025
5.0
Love the place!!! It is always easy to get any apple product and the staff is so helpful!!! I recommend to buy your item online and pick it up from the Apple Store!!! This way you can skip the traffic 😏
DT
Dian Puspita Triani
Dec 23, 2025
1.0
I came ini for a crack screen repair and got an estimate of an hour process. When I came back, I need to wait for an hour and my phone is apparently unrepairable, so they promised to replace to a new unit (I have AppleCare). There is 0 communication about the whole process. They said that the new unit should come on Monday but I can't track the process and when I came for pick up, apparently it has not arrived to the store yet. 3 days later I am still without phone and the whole process is just so stressful
Frequently Asked Questions About Apple Boylston Street
What products and services can I find at Apple Boylston Street?
Apple Boylston Street offers iPhone, Mac, Apple Watch, iPad, and more. Specialists are available to answer questions and provide setup assistance, and technical support is offered at the Genius Bar.
What are the regular store hours for Apple Boylston Street?
The store is open Monday through Saturday from 10:00 AM to 8:00 PM, and on Sunday from 11:00 AM to 8:00 PM.
Does Apple Boylston Street have special holiday hours?
Yes, the store is closed on November 27, 2025, and December 25, 2025. It has extended and adjusted hours on November 28, December 24, and December 31, 2025.
Is there technical support available at Apple Boylston Street?
Yes, technical support is available at the Genius Bar within the Apple Boylston Street store.
What payment methods are accepted at Apple Boylston Street?
Apple Boylston Street accepts debit cards and mobile NFC payments.
Does Apple Boylston Street offer accessibility features?
Yes, the store has a wheelchair accessible entrance to accommodate all customers.
Is there free Wi-Fi available at the Apple Boylston Street location?
Yes, free Wi-Fi is offered to customers inside the store.
Can I pick up my online order in-store at Apple Boylston Street?
Yes, in-store pickup is available at this location.
What nearby bike rental options are available for Apple Boylston Street visitors?
The New Balance Hubway bike rental service is nearby, offering a convenient way to explore the area before or after your visit to Apple Boylston Street.
Are there places to park near Apple Boylston Street?
Yes, there is a nearby garage that can be used for parking when visiting Apple Boylston Street.
What dining options are near Apple Boylston Street for visitors to consider?
Nearby dining includes ÉgaliTea Organic Café for coffee and tea, Ikura for sushi, and La Famiglia Giorgio's for Italian cuisine, perfect for meals before or after your visit.