Visit the Apple Store to shop for iPhone, Mac, Apple Watch, iPad and more. Our Specialists will answer your questions and get you set up. Or get technical support at the Genius Bar.
Feedback on customer service is mixed; while some customers praised the friendly and helpful staff, others reported rude and unprofessional behavior, particularly during technical support and sales interactions.
Store Experience
The store's architecture and atmosphere received high praise, with many customers appreciating the beautiful restoration of the historic building.
Product Knowledge
Several reviews indicated a lack of product knowledge among staff, leading to incorrect sales and inadequate troubleshooting of technical issues.
Appointment Issues
Customers expressed frustration with long wait times for appointments and the inefficiency of the service, often waiting much longer than scheduled.
MF
M. Fırat
Dec 26, 2025
5.0
Appstore’dan aldığımız telefonları teslim almaya gittik. Çalışanları çok güleryüzlüydü. Bir tanesi istanbul’a annesiyle 2 hafta tatile gitmiş yakın zamanda hatta :) istanbul’u baya sevmiş (ver menteri) 😊 neyse içerisi muazzam bir mimari. Çok güzel mutlaka içeriyr girip duvarlarına ve tavanına bakın. Tamam biraz garip oldu ama girince anlayacaksınız 🧡
VU
Valeria Upegui
Dec 21, 2025
5.0
We went to buy our new cell phones and Marco assisted us in the kindest possible way, full of energy and friendliness. He made us feel very comfortable in the store and answered all of our questions. Overall, it was a great experience and we truly appreciate his excellent customer service!! Highly recommended!!!
CD
Camryn Davis
Dec 12, 2025
5.0
I had a wonderful experience today! I’ve visited the Tower Theatre twice and both times I’ve received exceptional customer service. Mario assisted me with a 2019 MacBook ‘reboot’, I was not expecting him to be successful because firmware-passwords are typically unbreakable without original receipt of purchase. I was at the store for 75 minutes and had all of my questions answered. He ran a diagnostic on my laptop and clearly explained the ‘problems’ with my macbook and my options. I appreciate that his focus was on repairing my macbook and not upselling, that alone is incentive for me to invest in a new macbook in my near future.
Mario was very personable, and I’ll definitely return to this location when I need Apple support. Thank you Mario!
KR
K RIDGEWAY
Dec 6, 2025
1.0
Do not trust them with your stuff! I had a Genius Bar appointment and was assisted by Jesus about one of my AirPods. He took it in the back to clean it and it came back in way worse condition. I asked to speak to superior Brian and he rudely told me the volume was bound to decrease anyway, but I told him it happened in your employee’s care. He still told me I had to pay to replace the AirPod since it’s no longer covered by warranty. I wouldn’t be surprised if they swapped my AirPod out with a worse one to get me to make a purchase. Now, I wish I never even came smh. Poor customer service experience. Won’t be returning.
PM
PRARTHNA MOHANTY
Dec 4, 2025
1.0
I was so excited to buy my iPad when I was in LA. I went to this store. I knew what I had to buy and asked for the apple pencil. The sales guy (I really wish I knew his name!!) was in such a rush to make a sale, that I billed an apple pencil along with ipad without even checking whether it was compatible with my iPad M3. I left LA the same day and when I came home and was setting up my iPad, I discovered that he had given me the 2nd generation pencil which does not pair with the M3 model. (I did not know about this information). It was solely his job check and explain everything before selling me the products and on top of that he sold me the wrong pencil. Now I have to locate an apple store (dont have one in my city) and do the return. Huge carelessness on their part. They only care about making money and not about their customers.
Frequently Asked Questions About Apple Tower Theatre
What products can I find at the Apple Tower Theatre store?
At Apple Tower Theatre, you can shop for iPhone, Mac, Apple Watch, iPad, and more Apple products.
What are the Apple Tower Theatre store's regular operating hours?
The Apple Tower Theatre is open Monday through Saturday from 10:00 AM to 8:00 PM, and Sunday from 10:00 AM to 7:00 PM.
Does Apple Tower Theatre offer technical support services?
Yes, you can get technical support at the Genius Bar located within the Apple Tower Theatre store.
Can I order Apple products for pickup at the Apple Tower Theatre store?
Yes, Apple Tower Theatre offers in-store pickup for Apple products.
Is the Apple Tower Theatre store wheelchair accessible with parking available?
The store does not have wheelchair accessible parking available.
How can I contact Apple Tower Theatre for inquiries or support?
You can reach Apple Tower Theatre by phone at +1 213-655-1200 or by email at towertheatre@apple.com.
Are there any special events or sessions at Apple Tower Theatre?
Yes, Apple Tower Theatre hosts free 'Today at Apple' sessions. More information is available at https://www.apple.com/today/.
What nearby entertainment options can I visit before or after shopping at Apple Tower Theatre?
Nearby, you can visit the historic Tower Theatre or Rialto Theatre for movies and cultural experiences.
Where can I grab a coffee close to Apple Tower Theatre?
You can enjoy a coffee break at Starbucks, which is in close proximity to Apple Tower Theatre.
Are there any nearby beauty or grooming salons near Apple Tower Theatre?
Yes, Press and Curl Bar, AMP Beauty, and Mod's Hair Downtown LA are nearby salons where you can get hair and beauty services after visiting Apple Tower Theatre.