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Get cheap car insurance with the coverage options you need even if you have a less than perfect driving record through Direct Auto Insurance in Lakeland, FL.
Explore offerings from Direct Auto Insurance on 997 E Memorial Blvd in Lakeland, with popular services available at this location.
Commercial Auto Insurance
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Services
Direct Auto Insurance Services
Auto Insurance
At Direct Auto Insurance, you get the auto insurance coverage you need with the low rates and great services you deserve, regardless of your insurance, credit, or driving history. Get a free auto quote online or talk to one of our friendly agents over the phone or at your local store to see what coverage options might be right for you.
Motorcycle Insurance
Whether you're behind a chopper, cruiser, sport bike, or scooter, you're covered with Direct motorcycle insurance. We offer complete motorcycle coverage, customizable payment plans, and a fair claims process. Get a free insurance quote and learn how Direct helps bikers keep riding.
Roadside Assistance
Low-cost Roadside Assistance offers peace of mind and protection 24 hours a day. With emergency towing assistance, flat tire service, lost key and lockout service, and essential auto fluid delivery, roadside assistance is a comfort when things go wrong on the road.
Individual Term Life Insurance
Life Insurance can provide peace of mind and protect your family's financial health by helping to cover funeral costs and other final expenses, as well as loss of an income, all for less than 75 cents a day. Call Direct or visit your local store to see how a life insurance policy could benefit your family.
Accident Medical Expense
Take control of the medical and out-of-pocket costs that can add up after an accidental injury with Accident Medical Expense Insurance. When your health insurance isn’t enough to cover the unexpected costs of injuries resulting from an accident, Direct Auto Insurance can help fill the gaps in your existing medical plan.
Health Insurance Marketplace
Finding affordable health care coverage doesn’t have to be hard! At Direct Auto Insurance, we make it easy for you to compare plans from top-rated carriers and get your questions answered by a licensed insurance expert. Find out if you’re eligible for premium assistance during the Affordable Care Act’s (ACA) Open Enrollment.
Emergency Protection
An auto accident could involve many unforeseen expenses, including a hospital stay, ambulance ride, or childcare that auto insurance might not fully cover. While specific coverage varies by state, the Emergency Protection Plans help pay for many of these unexpected costs and provide other valuable trip planning services and travel discounts.
Mexico Auto Insurance
Traveling to Mexico? Hitting the road and heading to Mexico can be fun, but most folks don't realize that the auto insurance policy that keeps you legal in the U.S. won't cover you in Mexico. Learn more about the coverages included in a typical Mexico tourist auto insurance policy and where you can purchase one.
Commercial Auto Insurance
Whether your small business runs on a single work van or a fleet of up to 20 box trucks, commercial auto insurance protects your company in the event of an accident. Learn more about available coverage options including Liability, Uninsured Motorist, Medical Payments, and more.
Reviews
4.6
528 reviews
5 stars
418
4 stars
56
3 stars
17
2 stars
13
1 star
19
PS
porfirio Santiago
1 day ago
5.0
Gracias Lili por tu ayuda muy buena persona
LS
Lydia M Santiago
1 day ago
5.0
Lili me ayudo much con la poliza me Iban a cancelar la licencia
TG
Tatyana Garcia
Jun 25, 2026
1.0
This is my 3rd time calling them and everyone I dealt with says different things and I paid by debit card but they rather give me a check through the mail instead DONT WORK WITH THEM I WILL NEVER DEAL WITH THEM AGAIN
JJ
Jamaine Jones
May 28, 2026
5.0
Fantastic customer service from Lili thank you for your service
CC
Cameron Craig
May 1, 2026
5.0
Great customer service lili was very helpful I was expecting to pay over $350 but she got it down to $150 5/5 service
Frequently Asked Questions About Direct Auto Insurance
What types of insurance does Direct Auto Insurance in Lakeland, FL offer?
Direct Auto Insurance offers auto insurance, life insurance, motorcycle insurance, and renter's insurance services.
Where is Direct Auto Insurance located?
Direct Auto Insurance is located at 997 E Memorial Blvd, Ste 100, Lakeland, FL 33801, USA.
What are the business hours of Direct Auto Insurance?
The agency is open Monday through Friday from 9:00 AM to 5:30 PM, and on Saturday from 9:00 AM to 2:00 PM. It is closed on Sundays.
Can I make an appointment online with Direct Auto Insurance?
Yes, Direct Auto Insurance offers online appointments for your convenience.
What languages are spoken at Direct Auto Insurance?
English is the language spoken at Direct Auto Insurance.
How can I contact Direct Auto Insurance by phone or email?
You can reach Direct Auto Insurance by calling +1 863-644-2500 or emailing BU2521@directauto.com.
Does Direct Auto Insurance provide onsite services?
Yes, the agency provides onsite services for customers.
What notable places are near Direct Auto Insurance that I can visit?
Nearby notable places include Mobility City for automotive and mobility equipment services, Metro by T-Mobile for mobile phones and electronics, and Checkers at 991 E. Memorial Blvd for fast food and burgers.
How can nearby Mobility City assist Direct Auto Insurance customers?
Customers visiting Direct Auto Insurance might find Mobility City helpful for mobility equipment and automotive needs, complementing their vehicle insurance services.
Are there dining options near Direct Auto Insurance for before or after your visit?
Yes, Checkers at 991 E. Memorial Blvd offers fast food and burgers, making it a convenient dining option nearby.
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