Our team of Bed Experts will be pleased to help you on your journey to a better night’s sleep. Visit us in-store to browse a wide range of beds, including handy storage frames, divan bases, headboards, and mattresses.
While you’re there, why not hop on our clever Sleepmatch machine? Our patented body-mapping technology will find your perfect mattress in minutes. Book an appointment or pop in-store today.
Details
DeliveryAvailable
Requires appointmentNot available
Credit cardAvailable
DebitAvailable
Mobile paymentsAvailable
Cash onlyNot available
Accepts checksNot available
Onsite servicesAvailable
On-site parkingAvailable
Wheelchair accessible entranceAvailable
Location
Certified by Dreams Lincoln • May 24, 2026
Dreams Lincoln
Unit 3 Valentine Retail Park, Lincoln, Lincolnshire
Very straightforward. No pushing on sales. And alot of help with choices of bed and mattress.
DB
Daniel Bee
2 days ago
5.0
Very friendly atmosphere, Elaine was very helpful and helped us pick our perfect mattress. Would highly recommend
JH
james hughes
May 8, 2026
5.0
Just bought an amazing new mattress from this place . The level of customer service and technology involved was amazing . My wife and I lay on a separate bed that was plugged into some sort of hi tech machine. It measured us , weighed us , adjusted the actual mattress to our form and then recommended some mattresses for us to try . This machine, and the expert (Scotty) then recommended a few different mattresses taking into account my chronic pain. We even got a cup of coffee !
Scotty was super informative and genuinely recognised my pain symptoms due to my current mattress . He is the sole reason we purchased that mattress today . He spent so much time and we must have tried at least 10 different ones before finding an absolute incredible tempur mattress . Can't wait for it to be delivered !!
Thanks guys and thanks Scotty !!
Jay and Claire
AB
Aron Bowes
May 3, 2026
5.0
Scott was top knotch, listened to us thoughtfully as we explained we're vegan. Shop was calm and it was a comfortable experience. We we're given time and space to discuss and didn't feel pressured.
TB
Theo Bazoukis
May 3, 2026
5.0
Chris has been amazing , he helped chose the correct matterses for our kids . 10/10 service
Yes Dreams offer an in-store interest free credit option through a select group of finance companies. All we ask for is the value of your order to be £500 or more. Our Sleep Experts in-store can walk you through the application. You will be required to pay 20% of your order as a deposit, after a successful application.
I need a new mattress but I don't know where to start?
We spend roughly one third of our lives asleep, so it's essential to find the perfect one. Our website has some handy guides to explain all the different types of mattress, but if you would rather hear this face to face from one of our sleep experts in-store then pop along. While you are there, try out Sleepmatch. It's a smart bit of tech that chooses the right mattress just for you and the way you sleep. It only takes 3 minutes and its only available at Dreams
I have already ordered but I should have also asked you to take away my old bed and mattress, is this possible?
It certainly is. Contact us at least 72 hours prior to delivery and we can add recycling to your order. It is fast, convenient and environmentally friendly. We disassemble and utilise every single part possible and all other waste is turned into green energy.
What products can I find at Dreams Lincoln?
Dreams Lincoln offers a wide range of beds, including storage frames, divan bases, headboards, mattresses, sofa beds, pillows, bedding, and furniture.
How can I find the perfect mattress at Dreams Lincoln?
You can try the Sleepmatch machine in-store, which uses patented body-mapping technology to find your perfect mattress in minutes. You can also ask the Sleep Experts for assistance.
Does Dreams Lincoln offer financing options?
Yes, Dream Lincoln offers in-store interest-free credit through select finance companies for orders of £500 or more, requiring a 20% deposit upon successful application.
Can Dreams Lincoln take away my old bed and mattress?
Yes, if you contact the store at least 72 hours before delivery, they can add recycling to your order, which includes environmentally friendly removal and recycling of your old bed and mattress.
What are the opening hours of Dreams Lincoln?
Dreams Lincoln is open Monday, Wednesday, Thursday, and Friday from 10:00 to 18:00, Tuesday until 20:00, Saturday from 09:00 to 18:00, and Sunday from 10:00 to 16:00.
What payment methods are accepted at Dreams Lincoln?
Dreams Lincoln accepts American Express, Apple Pay, Android Pay, cash, financing, Maestro, Mastercard, and Visa.
Where is Dreams Lincoln located?
Dreams Lincoln is located at Unit 3 Valentine Retail Park, Valentine Road, Lincoln, Lincolnshire, LN6 7BH, United Kingdom.
What nearby places can I visit when shopping at Dreams Lincoln?
Near Dreams Lincoln you can visit Costa Coffee for a coffee break, Brantano Footwear for shoe shopping, and Valentine Retail Park for additional shopping and dining options.
Are there other furniture and mattress stores near Dreams Lincoln?
Yes, nearby furniture and mattress stores include Bensons for Beds, Furniture Village, DFS, Mfi Homeworks, and The Range, providing you with a variety of options.
How can nearby travel-related businesses benefit customers visiting Dreams Lincoln?
Customers can visit Virgin Atlantic Holidays and Virgin Holidays near Dreams Lincoln to plan or book upcoming trips before or after shopping for home furniture and bedding.
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