Target Optical

4.7
172 reviews

About

OptometrySunglasses StoreTarget Optical
We make eye care easy at Milwaukee Target Optical, located at 2950 S Chase Ave. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.

Details

  • Wheelchair accessible entranceAvailable

Location

Target Optical
2950 S Chase Ave, Milwaukee, WI
53207, United States

Hours

Reviews

4.7
172 reviews
5 stars
155
4 stars
4
3 stars
2
2 stars
1
1 star
10

What are people saying?

AI-generated from recent customer reviews

Customer Service

Staff members, especially Kaia and Jocelyn, received high praise for their friendliness, helpfulness, and professionalism, often going above and beyond to assist customers.

Eye Exam Experience

Customers reported positive experiences with eye exams, highlighting the thoroughness and professionalism of the doctors, particularly Dr. Heinecke.

Product Quality Issues

Some customers expressed dissatisfaction with the quality of glasses and the difficulty in obtaining replacements or adjustments.

Appointment Efficiency

Many reviews noted quick appointment times and efficient service, with minimal waiting periods reported.

Insurance Navigation

Several customers appreciated the staff's assistance in navigating insurance benefits, although there were some complaints about issues with insurance processing.
  • NN
    Nevaeh Nicholson
    Dec 26, 2025
    5.0
    The entire team performed exceptionally well in executing the numerous steps involved, providing invaluable assistance and support throughout the process.
  • DT
    David R Todd
    Dec 16, 2025
    5.0
    Best eye exam, hands down. I'm over 50 and have been wearing glasses half my life. It was easy to make the appointment just a couple days out. They took my insurance which covers an exam so nothing out of pocket for that. I had a 940am appointment and was out in 20 minutes. I didn't order glasses right away, but am thinking I will as both the optometrist & sales assistant were amazing. I walked away with more confidence in Target and in my vision. Bravo!
  • AH
    Alison h
    Nov 26, 2025
    5.0
    Kaia went out of their way to help me when I was in a tough situation with my contacts. I came in minutes before close and Kaia was nothing but friendly, warm and courteous. Truly above and beyond. Thank you!
  • EB
    Edward Brandau
    Nov 7, 2025
    5.0
    The doctor took his time with my eye exam, answered my questions, and was very professional but it was the staff who were most helpful as they guided me in choosing my lenses and frames and then help me fit them. A pleasant experience for sure.
  • AK
    Angela King
    Nov 5, 2025
    5.0
    Great office! Dr H is totally down to earth and friendly. Got seen within minutes of my actual appointment time (unheard of) and left feeling like I had a new eye doctor in my Rolodex so to speak. He's a keeper. Recommended!

Frequently Asked Questions About Target Optical

What are the operating hours of Target Optical at 2950 S Chase Ave, Milwaukee?

Target Optical is open Monday to Friday from 9:00 AM to 7:00 PM, Saturday from 10:00 AM to 8:00 PM, and closed on Sundays. Hours may vary during holidays, so please contact the store to confirm.

Which insurance plans does Target Optical accept for eye care services?

Target Optical accepts major insurance plans to provide a hassle-free experience for customers.