We make eye care easy at Gainesville Target Optical, located at 13301 Gateway Center Dr. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.
Sandy helped me find the perfect glasses and sunglasses! I ordered colors they didn’t have in the store and she helped me decide and they are amazing! Thank you for the help Sandy!!
MM
Megan Moore
Mar 21, 2026
5.0
Absolutely fabulous experience. With new insurance, my progressive lenses alone were going to be about $659 at my optometrist's office. I took the prescription and headed to Target Optical. I was able to get 2 pairs of glasses - regular and sunglasses, with high end progressive lenses for about $850. Sandy was tremendous in helping pick out frames and explaining lense types. I am so pleased with the frame selection, the service provided and most importantly, the cost!
TK
Tom Kosten
Mar 19, 2026
5.0
The entire optical department was professional, courteous and friendly. Great experience. I have been looking for a great optometrist with the latest technology and a store with a really great selection of glasses and I found it at Target.
JR
Julie Roland
Mar 19, 2026
5.0
Fatima and Sandy are amazing. So knowledgeable and personable. They truly know what shape and color glasses compliment your face and are the perfect fit. I've been a customer for a number of years.
RP
Rex Pelto
Mar 9, 2026
5.0
Sandy and Jennifer are examples of what outstanding customer service looks like at Target optical. Patiently flexed schedule due to my error seamlessly filling an unforeseen time slot opening. Quickly and professionally stepped me through pre appointment process and expedited my eye exam. Assisted with selection, fitting and payment options. All staff kind, professional, knowledgeable, prompt and caring.. many Kudos!!
Target Optical is located at 13301 Gateway Center Dr, Gainesville, VA 20155.
What brands of eyewear does Target Optical offer?
Target Optical offers top brands including Ray-Ban, Coach, Oakley, Emporio Armani, Vogue, Disney, and many more.
What are the regular store hours for Target Optical?
Target Optical is open Monday to Friday from 10:00 AM to 7:00 PM, Saturdays from 9:00 AM to 6:00 PM, and Sundays from 12:00 PM to 4:00 PM.
Does Target Optical accept insurance for eye care services?
Yes, Target Optical accepts major insurance plans for a hassle-free eye care experience.
Can I schedule an eye exam online at Target Optical?
Yes, you can schedule an eye exam online through their appointment booking URL.
What payment methods are accepted at Target Optical?
Target Optical accepts American Express, Cash, Check, Discover, Mastercard, Travelers Check, and Visa.
Does the Target Optical location have wheelchair accessibility?
Yes, this Target Optical has a wheelchair accessible entrance for customers with mobility needs.
Are there any nearby places to grab food before or after visiting Target Optical?
Yes, near Target Optical you can find Pizza Hut Express and Starbucks to enjoy a meal or coffee before or after your visit.
Where can I find a pharmacy or clinic near Target Optical?
Nearby you can visit CVS Pharmacy for your pharmaceutical needs and MinuteClinic for walk-in medical care and urgent care services.
What shopping options are available near Target Optical in Gainesville?
The Virginia Gateway Center shopping mall along with stores like Bath & Body Works, Ulta Beauty, and Justice are located nearby for convenient shopping.
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