Target Optical

4.6
161 reviews

About

OptometrySunglasses StoreTarget Optical
We make eye care easy at Salt Lake City Target Optical, located at 1110 S 300 W. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.

Details

  • Wheelchair accessible entranceAvailable

Location

Target Optical
1110 S 300 W, Salt Lake City, UT
84101, United States

Hours

Reviews

4.6
161 reviews
5 stars
142
4 stars
3
3 stars
2
2 stars
2
1 star
12

What are people saying?

AI-generated from recent customer reviews

Customer Service

The staff, particularly Heather and Megan, received high praise for their friendliness, helpfulness, and professionalism in assisting customers.

Repair Services

Many customers appreciated the free and quick repair services for glasses, with several mentioning successful adjustments and fixes.

Mixed Experiences

While most reviews were positive, there were some complaints about rude customer service from management and issues with insurance processing.

Product Selection

Customers noted a good selection of glasses and contacts, with many expressing satisfaction with their purchases.
  • SW
    Shaylyn Wilson
    Jan 5, 2026
    5.0
    Meaghan did a FANTASTIC job helping us out. She was very knowledgeable with the lens types as well as the sizing and styling of different frames. She helped us resize multiple pairs and made great suggestions. She also helped us understand our insurance benefits when we ordered. 10000/10 service.
  • EF
    Elvis Freitez
    Dec 20, 2025
    5.0
    Excellent service! Best optical in Salt Lake!
  • FS
    Frank Sanchez (SanTell)
    Dec 13, 2025
    5.0
    Ashley was a very helpful and friendly consultant, I love the good service of this store.
  • EK
    Eddie “Noa Kenobi”
    Dec 11, 2025
    5.0
    I went to Target Optical as part of the Eye Med program with my healthcare provider. The person who helped me made me feel very welcomed, even though I have social anxiety and don't "go out" nearly as much as I used to before I became disabled (the invisible kind someone would only notice if I told them or explained why I'm breathing so hard). I highly recommend this as a great place to order glasses.
  • KT
    Krista Tippin
    Dec 2, 2025
    5.0
    Buying contacts might be one of my least favorite things to do, but I always have a great experience at the Salt Lake City Target Optical! Heather makes the process seamless and always helps out the high cost with discounts when able!

Frequently Asked Questions About Target Optical

What types of eye care services does Target Optical in Salt Lake City offer?

Target Optical offers quality eye care services, including eye exams by Independent Doctors of Optometry, stylish frames, specialty lenses, and contact lenses.

Which popular eyewear brands can I find at Target Optical Salt Lake City?

You can shop top brands such as Ray-Ban, Coach, Oakley, Emporio Armani, Armani Exchange, Vogue, DKNY, Disney, and Target favorites like A&A and Cat & Jack.