We make eye care easy at Aurora Target Optical, located at 1400 South Havana Street. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.
Find the perfect prescription glasses and the latest styles for men, women and kids from must-have brands like Ray-Ban, Oakley, Coach, Ralph, Armani Exchange, Vogue Eyewear, and many more!
Contact lenses
Whether you’re new to contacts or looking for a restock from our great selection, Target Optical is here for you! Discover long-lasting comfort and support for all kinds of vision needs together with great prices from the best contact lens brands.
Wearables
AI-powered smart glasses are the latest in eyewear innovation, bringing cutting-edge vision technology through stylish, on-brand glasses. Available with or without a prescription. See more. Do more. All from your glasses.
Hearing Glasses
The new invisible hearing solution is here with Nuance Audio hearing glasses. Seamlessly combine clear vision and enhanced hearing in one stylish, all-in-one solution designed to help you stay more connected to every moment.
Target Optical Services
12 items
Eye exam
High-quality, personalized eye exams from expert optometrists—caring for every member of your family at every stage. We welcome all vision plans.
Same-Day Eye Exam
Fast, convenient same-day eye exams to updated your prescriptions, evaluate your eye health, and address vision concerns.
Walk-In Eye Exam
Walk-in eye exams make it easy to receive professional vision care, prescription updates, and eye health checks based on your schedule—no appointment required.
Online Scheduling
Easily book your eye exam online anytime with convenient scheduling options designed to fit your busy lifestyle.
Dry Eye Treatment
Personalized dry eye treatment can relieve burning, irritation, redness, and blurry vision caused by chronic dry eye symptoms.
Diabetic Eye Exams
Diabetic eye exams help detect early signs of diabetic retinopathy and other diabetes-related eye conditions to protect long-term vision health.
Digital Eye Strain
Treatment for digital eye strain helps reduce headaches, blurry vision, dry eyes, and eye fatigue.
Aging Vision Care
Aging vision care helps adults manage common age-related changes such as presbyopia, dry eye, and reduced night vision.
Medical Eye Exams
Medical eye exams diagnose and treat red eyes, eye infections, flashes, floaters, allergies, irritation, and other urgent eye concerns. *Please call to confirm availability.
Contact Lens Exams
Contact lens exams ensure a comfortable, accurate fit while helping protect your eye health and optimize your vision correction. *Please call to confirm availability.
Kids Eye Exams
Children’s eye exams support healthy visual development, detect vision problems early, and help kids succeed in school and everyday activities. *Please call to confirm availability.
Myopia Management
Myopia management treatments for children may help slow the progression of nearsightedness and support long-term eye health. *Please call to confirm availability.
Reviews
4.8
243 reviews
5 stars
228
4 stars3
3 stars1
2 stars2
1 star
9
PB
Phil B
Aug 24, 2026
2.0
I have been going here for years and the doctors are always nice but I will stop going here because of a negative experience with somebody named Lisa. The doctor told me to talk to the front desk to see when I could get my glasses because my insurance had a waiting period. The people at the front desk were busy so I left and did not wait and decided to call in at a later date. Lisa answered the phone and was extremely annoyed that I even called in. She was not able to help me at all and just told me to call my insurance company like five different times and was annoyed that I was even asking questions. All I needed to know is when my last pair of glasses was purchased because I had to wait a full year to get the benefit this year. Simple information that should be readily available. I ended up hanging up the phone and will buy glasses and get checked somewhere else from now on.
JS
Jose Salazar
Aug 13, 2026
5.0
Great experience with Dr. Wilty. My son got his first pair of glasses and contacts. She made him feel comfortable during the process. Ramon helped us get the best deal for both. Thank you
ST
Seema Trivedi
Aug 1, 2026
5.0
Ramon was awesome! He is so knowledgeable and helpful. He made my glasses purchase buying experience seamless and enjoyable. Cannot thank him enough!
MW
Makailah Williams
Jul 26, 2026
5.0
Hello Target optical. I had an amazing experience in your office with the support of three of your amazing employees. Thank you Dr. Sider, Valentina, and Lisa!
KH
Kallyna Hudson
Jul 26, 2026
1.0
I am writing this as a review for the experience, my Mom had, with Ramone. At first we thought he was super nice and helpful but he did not measure her face right and wasted a good 3 hours of our time. When we went to pick up the glasses, we told him that they did not fit and he blamed it on the manufacturer; when he did not measure her eyes right, according to the doctor herself. When she came back, he was very rude and gave her bad treatment over needing a refund for the $250 glasses that don't fit. Also, he scratched the frames while trying to force it to be a different shape for her face. She's been looking for new ones for awhile, so this was unfortunate. Will not return.
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