We make eye care easy at Franklin Target Optical, located at 1701 Galleria Blvd. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.
I wanted to share our experience with Target Optical regarding my husbands first contact lens appointment.
We paid the exam fee and came in expecting a standard first-time contact lens fitting. From our understanding and my own experience, patients are typically given the opportunity during that same visit to learn how to insert and remove contacts before you leave and leave with trial lenses. I do totally understand why they have to do those things. That did not happen.
Instead, we were told we would need to schedule a separate appointment on a different day just to be taught how to put them in and take them out. We live about an hour away and made it clear that travel and gas are a concern for us, but we were still required to return on another day.
At the second appointment, my husband was given only a 30-minute or so window to try inserting the lenses. As someone brand new to contacts, he struggled—which is completely normal—but instead of being given more time or guidance, we were told we would need to schedule yet another appointment and come back again!!!! The office is suppose to call and get another appointment scheduled for my husband to go back for another fitting appointment so hopefully they will give him the time and support to actually go home with contacts this time!
This has already turned into multiple long trips, added fuel costs, and a frustrating experience for something that should have been handled more efficiently and with more patience for a first-time patient. It felt dismissive rather and rushed than helpful instruction. On a positive note The receptionist was a sweet heart and Dr seemed very competent during the eye exam .
Overall, we are very disappointed with how this process was handled. It felt rushed, inconvenient, and lacking in customer care. We just hope to be able to get in maybe this week if they call to give him an appointment time before we leave for vacation and once we get his contacts it will probably be our last time we spend our money with target optical .
AR
Anita Roberts
Feb 21, 2026
1.0
I use target every year for eye exam and multiple pairs of glasses. This year they said I need to fill out my paperwork before I get there and if I don't they will cancel my appointment. What a load of crap . Is it that hard to process their 5 questions when I'm there. I will never use Target Optical again. Tell me at noon on Saturday I have to do it by 5pm or they will cancel my appointment for the following Monday. Apparently they don't know people work 6 days a week. Some people just can't hang on their phone whenever they want. True customer service right there.
GI
Guoea Iz
Feb 17, 2026
5.0
Stephanie was great! She helped me pick the perfect pair of glasses and was very patient!
CK
Covit Kilgore
Feb 14, 2026
5.0
Totally awesome customer service I've always been well pleased with the product and customer service 😀
DL
D L
Feb 9, 2026
5.0
This place is amazing! Stephanie and Lindsay are an awesome team, wont be going anywhere else besides here!
Target Optical is located at 1701 Galleria Blvd, Franklin, TN 37067.
What are the operating hours of Target Optical?
Target Optical is open Monday to Friday from 9:00 AM to 7:00 PM, and Saturday from 9:00 AM to 6:00 PM. It is closed on Sundays.
Does Target Optical accept insurance plans?
Yes, Target Optical accepts major insurance plans for a hassle-free eye care experience.
Which brands of eyeglasses does Target Optical offer?
Target Optical offers top brands such as Ray-Ban, Coach, Oakley, Armani Exchange, Vogue, DKNY, and Target favorites like A&A and Cat & Jack.
Can I schedule an eye exam at Target Optical?
Yes, you can schedule an eye exam with Target Optical's Independent Doctors of Optometry. Appointments can be made online.
What payment options are accepted at Target Optical?
Target Optical accepts American Express, Cash, Check, Discover, Mastercard, Travelers Check, and Visa.
Is Target Optical wheelchair accessible?
Yes, Target Optical has a wheelchair accessible entrance for customer convenience.
What nearby dining options are available close to Target Optical?
Nearby dining options include Starbucks for coffee, Pizza Hut Express for quick pizza, Ichiddo Ramen for Japanese cuisine, Peking Palace for Chinese food, Honey Baked Ham Company for sandwiches, Red Lobster and Stoney River Steakhouse for seafood and steak.
Are there any nearby pharmacies or health-related stores near Target Optical?
Yes, CVS Pharmacy inside Target Store and CVS Beauty are nearby for pharmacy and beauty needs, plus Eye Care Center of Tennessee is located close by for additional optometry services.
What other stores or services can I find near Target Optical for a convenient visit?
Nearby you can find AT&T department store, The Exchange Network ATMs, LibertyX Bitcoin ATM, Weightman Family Flooring, Bead City arts and crafts, Verizon Wireless store, Bellagio Nail Bar, Supercuts hair salon, White Bison Coffee gas station, and Shell gas station.
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