Target Optical

4.4
199 reviews

About

OptometrySunglasses StoreTarget Optical
We make eye care easy at North Brunswick Target Optical, located at 101 Grand Ave. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.

Details

  • Wheelchair accessible entranceAvailable

Location

Target Optical
101 Grand Ave, North Brunswick, NJ
08902, United States

Hours

Reviews

4.4
199 reviews
5 stars
167
4 stars
4
3 stars
0
2 stars
4
1 star
24

What are people saying?

AI-generated from recent customer reviews

Customer Service

Many customers praised the staff for being friendly, helpful, and knowledgeable, particularly highlighting Howard and Dr. Bonnie for their exceptional service.

Store Hours

Several reviews expressed frustration regarding the store's closing hours, with complaints about being turned away before the advertised closing time.

Product Selection

Customers appreciated the wide variety of glasses available and the assistance provided in selecting frames that suit their needs.

Professionalism

The staff was frequently described as professional and attentive, contributing to a positive overall experience for many customers.

Mixed Experiences

While many reviews were positive, there were also complaints about additional charges and perceived pressure to purchase services, indicating a mixed overall experience.
  • MG
    Meg Gargano
    3 days ago
    5.0
    Harold is a great employee he goes above and beyond to provide great customer service
  • AS
    Ankit Sharma
    Dec 20, 2025
    1.0
    Absolutely unacceptable and unprofessional. The store claims it’s open until 6:00 PM, yet customers are clearly not served until that time. I arrived at 5:30 PM and waited about 15 minutes, only to be told by two employees that I had to come back the next day because they wanted to close the register. I was not asking for an exam—just to place a simple lens order. I drove 20 minutes to get there, and being turned away while the store was still officially open is ridiculous. Closing the register early and refusing to help customers who are already inside is lazy and misleading. If this location stops serving customers at 5:30 PM, then don’t advertise a 6:00 PM closing time. Either honor your posted hours or be honest about them. This was a complete waste of time and shows zero respect for customers.
  • HR
    Harold Reid
    Dec 19, 2025
    5.0
    I have been coming to target optical for the last 8 years or more due to the outstanding service and attention to detail as well as the caring attitude. There exception to detail is extraordinary. They have a great inventory and selection of glasses, I also love how you can return for adjustments and repair if needed with no problem. I highly recommend recommend target optical. Employee Pauline is simply the best.
  • RN
    ramesha Narayanappa
    Dec 14, 2025
    5.0
    Timely support on fixing the frame . Thank you so much for the quick help
  • SA
    Sidnei Andersson
    Dec 5, 2025
    5.0
    Found the perfect pair—great selection, helpful staff, and a quick, enjoyable glasses-buying experience.

Frequently Asked Questions About Target Optical

Where is Target Optical in North Brunswick located?

Target Optical is located at 101 Grand Ave, North Brunswick, NJ 08902.

What are the operating hours for Target Optical in North Brunswick?

Target Optical is open Monday through Friday from 9:00 AM to 7:00 PM, Saturday from 9:00 AM to 6:00 PM, and Sunday from 12:00 PM to 4:00 PM.