We make eye care easy at Bismarck Target Optical, located at 600 Kirkwood Mall. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.
Customers consistently praised the staff for being friendly, helpful, and knowledgeable, with many highlighting specific employees like Brandi, Cierra, and Dr. Abrahamson for their exceptional service.
Free Services
The availability of free adjustments and cleanings for glasses, even for those not purchased at the store, was frequently mentioned as a positive aspect of the service.
Product Quality
Customers expressed satisfaction with the quality of glasses and lenses, often noting the good deals and discounts available, making it a cost-effective choice.
Overall Experience
Many reviews reflected a positive overall experience, with customers stating they would highly recommend the store and return for future needs.
RB
Randy Burkel
6 days ago
5.0
Wonderful service!
KH
Kayla Hewitt
Dec 23, 2025
5.0
Target is always so amazing at adjusting my glasses. My little man has autism and is always grabbing them and messing them up..I take them in and they always adjust my glasses perfectly
CS
Chris Stroh
Dec 22, 2025
5.0
Very helpful and very informative
AR
Adam Roper
Dec 16, 2025
5.0
Awesome staff and super helpful!
BC
Brandi Chaput
Dec 10, 2025
5.0
Dr. Abrahamson and and Brandi, the store manager, were awesome! They have amazing personalities and a willingness to help you. They walked me through every detail of my visit and helped me find and pick out everything I needed and worked at finding coupons and discounts, saving me a good share of money on my purchase. I would highly recommend!
Target Optical is located at 600 Kirkwood Mall, Bismarck, ND 58504.
What are the operating hours of Target Optical in Bismarck?
The store is open Monday to Friday from 9:00 AM to 7:00 PM, Saturday from 9:00 AM to 6:00 PM, and Sunday from 12:00 PM to 4:00 PM. Hours may vary during holidays, so it's best to confirm before visiting.
Which insurance plans does Target Optical accept?
Target Optical accepts major insurance plans to provide a hassle-free eye care experience.
What brands of eyewear are available at Target Optical in Bismarck?
They offer stylish frames from popular brands such as Ray-Ban, Coach, Oakley, Emporio Armani, Vogue, DKNY, Disney, and more, including Target favorites like A&A and Cat & Jack.
Can I schedule an eye exam at Target Optical in Bismarck?
Yes, you can schedule an eye exam with Independent Doctors of Optometry through their online reservation system.
What payment options does Target Optical accept?
Payment options include American Express, Cash, Check, Discover, Mastercard, Travelers Check, and Visa.
Does Target Optical in Bismarck have wheelchair accessible entrance?
Yes, Target Optical has a wheelchair accessible entrance for customer convenience.
Are there nearby places to eat or grab coffee near Target Optical in Kirkwood Mall?
Yes, places like Pizza Hut Express, Starbucks, Auntie Anne's, Grand China (Chinese restaurant), Ja Bomb (Japanese restaurant), and Grizzly’s Grill N’ Saloon (American restaurant) are nearby, perfect for a meal or coffee before or after your visit.
What other shopping options are available near Target Optical at Kirkwood Mall?
Nearby shopping stores include Journeys (shoe and clothing store), Pro-Image Sports Kirkwood (sporting goods and clothing), Foot Locker, Shoe Dept. Encore, Payless ShoeSource, Chacos, and Daily Thread (women's clothing store).
Are there nearby health or medical facilities near Target Optical in Bismarck?
Yes, nearby health-related facilities include Dr. Abrahamson (optometrist and eye care clinic), Essentia Health-Mid Dakota Bismarck Kirkwood Clinic (medical center), and Moos Family Chiropractic.