We make eye care easy at Sioux City Target Optical, located at 5775 Sunnybrook Dr. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.
Dr. Michelle is a fantastic optical doctor. She knows all the answers to my questions. The one thing I like most about her is her causal attitude as does her staff. Dr. Michelle is friendly plus informative. Had a problem with my insurance...Linda took the time and patience to get it all straightened out...at my age..I have no patience..I would have gave up and hung up! The choices of frames is amazing. Also I felt absolutely no pressure at any time to add this or buy this which is a blessing in itself.
LL
Lily
Dec 12, 2025
5.0
Andrea is so sweet! She was so kind and helpful and had the best energy! She helped fix my glasses and they are back to new again! I appreciate you so much and Happy Holidays to you all!
VJ
Valery Johnson
Nov 15, 2025
5.0
These gals are great and know their discounts for customers! They made me aware of a discount that is available for having BCBS health insurance that two other area stores had never heard of before when I inquired. My glasses were half price! Very friendly and helpful.
AN
Ashlee Niemeier
Oct 22, 2025
5.0
Everyone was so friendly and helpful!
CS
colleen sneller
Oct 15, 2025
5.0
Andrea D was great! I snuck into have them look at a pair of my glasses that were missing a screw. She helped me with a smile. In no time, I was out the door with a working pair of glasses! Thanks Andrea!
Target Optical is located at 5775 Sunnybrook Dr, Sioux City, IA 51106.
What are the operating hours of Target Optical?
Target Optical is open Monday to Friday from 9:00 AM to 7:00 PM, Saturday from 9:00 AM to 6:00 PM, and closed on Sundays.
Which brands of eyewear are available at Target Optical Sioux City?
Target Optical offers top brands including Ray-Ban, Coach, Oakley, Armani Exchange, DKNY, Vogue, and Disney among others.
Does Target Optical accept insurance for eye care services?
Yes, Target Optical accepts major insurance plans for a hassle-free experience.
How can I schedule an eye exam at Target Optical Sioux City?
You can schedule an eye exam online through their reservation link at https://www.examappts.com/webapp/wcs/stores/servlet/EyeExamFlow?catalogId=12751&storeId=12001&langId=-1&storeNumber=4578&clearExams=1
What payment options are accepted at Target Optical?
Target Optical accepts American Express, Cash, Check, Discover, Mastercard, Travelers Check, and Visa.
Is Target Optical Sioux City wheelchair accessible?
Yes, Target Optical has a wheelchair accessible entrance to ensure accessibility for all customers.
Are there any nearby coffee shops where I can relax after my appointment?
Yes, Starbucks and Stone Bru Sunnybrook Dr. coffee shops are nearby where you can enjoy coffee or smoothies after your visit.
Where can I find a pharmacy close to Target Optical?
CVS Pharmacy and CVS Beauty are nearby retail pharmacies close to Target Optical for any medical or health product needs.
What are some nearby places of interest for dining or snacks around Target Optical?
Nearby dining options include Pizza Hut Express for pizza, Crumbl Cookies for bakery treats, and Stone Bru Sunnybrook Dr. for coffee and smoothies.