Fitness centreFitness ClassesExercise Equipment StoreWellness CentreVirgin Active
This is wellness
An upgraded gym floor with Eleiko and Technogym kit, a 25m indoor pool, spa with sauna and steam room, Kauai café plus unlimited signature classes like Lift Club and Reformer Pilates included in your membership. Ooh, and did we mention the weekly rewards?
Bromley is a club for the whole family with childcare facilities and swim lessons for our littlest members.
Discover what moves you. Ditch the fads. Find real wellness.
I recently cancelled my membership after around six years as a Virgin Active member. It’s disappointing to say that, although I’ve genuinely enjoyed using the gym over the years, I no longer feel it offers good value for money.
When I joined, my membership was around £55 a month. Over time this increased to just over £90 and then, without me realising, increased again to just under £110. When I decided to cancel, I was told that because I hadn’t given the required notice, I was still tied into a 12-month contract. I found the process frustrating, and unfortunately I didn’t feel particularly supported either by the staff at the gym or when speaking to head office.
It’s a shame because I have enjoyed being a member for many years. However, at just under £110 a month, I think the overall standard of the facilities needs to be higher.
The equipment was updated a couple of years ago but is already starting to look tired in places. The men’s changing rooms can often be quite dirty, the showers are not particularly well maintained and I’ve regularly noticed flies around the shower area. The steam room is often not hot enough, and the air conditioning frequently doesn’t seem to work properly.
The lockers could also be improved. Some are missing shelves and hangers, and there is a section with permanent padlocks on them, which reduces the amount of locker space available to members. I’ve also noticed QR codes inside some of the lockers directing people to content about resisting digital ID. I found this unusual and, personally, I don’t think it belongs in a gym changing room.
There is also an approach to broken facilities that I think could be reconsidered. When the hot tub or gym equipment is out of order, there are often signs saying things like “It’s my rest day” or “Taking a break”. It was funny the first time, and perhaps the second, but when you continue to see these signs whenever something is out of order, the humour starts to wear a little thin. At just under £110 a month, I would much rather see the equipment repaired than another humorous sign explaining why it isn’t available.
The gym can also become very busy in the evenings, and when the air conditioning isn’t working properly, it can make the experience quite uncomfortable.
There are some positives. You do get a free towel, although it is quite small, and if you attend a few times a week there is also the option of a free smoothie, which is a nice benefit.
Overall, I’m disappointed to be leaving after six years because I genuinely enjoyed the gym. However, the significant increase in membership cost, the condition and availability of some facilities, overcrowding and my experience trying to cancel have made it difficult for me to justify the current price.
I hope Virgin Active takes some of this feedback on board, because with better maintenance and a stronger focus on the member experience, I think the gym could once again feel like better value for money.
MS
M Ski
Sep 21, 2026
2.0
Been a member here for many years. But am v unhappy with membership fee raising in recent years. Up £10 per month last year, and just got notified that this year it’ll go up by £20! How is this justified?
CM
Conor McGrath
Sep 17, 2026
1.0
Do not tie yourself into a contract!!
Ignore all positive reviews - they are likely all from parents who take their kids swimming, aren’t hygiene conscious and are just happy to have somewhere they can switch off with the kids. FOR ACTUAL GYM GOERS - Avoid, avoid, avoid. I don’t need to say much - a lot of the other negative reviews do it for me - and I’m shocked at any people who leave any good reviews.
It’s also quite embarrassing how Virgin respond on here, apologising and thanking for feedback and continually failing to act on those reviews.
Oversold, overpriced, messy, filthy, poor staff leadership, demotivated staff and opening hours on weekends are too limited.
Someone competent just swoop in and sort it out for God’s sake 😂 - the problems fall on corporate shoulders, the staff at the gym are not responsible for 80%
AA
AC
Sep 7, 2026
5.0
Been here mesrky 3 years and it’s always a great experience at this club. James and Alfie especially are consistently helpful and great at what they do. Thank you!
LC
Laura C
Aug 11, 2026
1.0
Leaving a public review as my multiple attempts to contact management at the Bromley club have been completely ignored.
I have requested to speak with a manager 5 times in person, called 5 times, and sent 10 emails (including to the Customer Service Manager) - none of which have received a response.
Prior to joining, I was explicitly assured during my initial tour that the gym had excellent air conditioning and stayed cool year-round. I have now been informed by staff that there is actually no air conditioning in the gym area, meaning the temperature cannot be controlled during hot weather. As a direct result, I have been unable to use the facilities throughout the summer months.
Misleading information regarding core facilities prior to sign-up constitutes a breach of contract. Given the complete lack of communication, I expect a manager to contact me directly to resolve this issue and discuss my membership, before I am forced to escalate this matter legally.
Addition 27/08/26: emailed as Virgin response requested below and have had no reply in 2 weeks, what do I need to do to get a manager to call me?!!!!
Frequently Asked Questions About Virgin Active Bromley
What services does Virgin Active Bromley offer?
Virgin Active Bromley offers a gym, personal training, various fitness classes including dance and BodyPump, cycle classes, swimming pool access, swimming lessons for kids and adults, sauna, steam room, spa, creche, and kids parties.
What are the operating hours of Virgin Active Bromley?
The gym is open Monday to Friday from 6:00 AM to 10:00 PM, and on Saturdays and Sundays from 7:00 AM to 7:00 PM.
Does Virgin Active Bromley have facilities for children?
Yes, Virgin Active Bromley welcomes children and offers a creche, kids swimming lessons, kids swim crash courses, and kids parties.
Is membership required to access Virgin Active Bromley?
Yes, Virgin Active Bromley requires membership for access.
What are the payment options available at Virgin Active Bromley?
They accept American Express, Android Pay, Apple Pay, Direct Debit, Maestro, MasterCard, and Visa.
Does Virgin Active Bromley offer online fitness classes?
Yes, Virgin Active Bromley offers online classes along with onsite services.
Where is Virgin Active Bromley located?
It is located at The Lido, Baths Road, Bromley, BR2 9RB, UK.
What nearby places can I visit before or after my workout at Virgin Active Bromley?
Nearby places include Kauai Virgin Active Bromley, a health food restaurant for a healthy meal, and Whitehall Recreation Ground, a park ideal for outdoor activities. You can also find Southlands Road Allotments for a peaceful walk in the green surroundings.
How can I access Virgin Active Bromley using local transit or car rentals nearby?
You can find local car and van rental services at Saxons Practical Car And Van Rental and Practical Car & Van Rental close to Virgin Active Bromley, which can help you travel conveniently to the gym.
Are there automotive services near Virgin Active Bromley for convenience?
Yes, nearby automotive-related services include Spanners Garage for automotive repair and gas station needs, Southlands Tyres for tire services, and Sanu Motors Southlands for automotive repair.
Brand Certified Facts from Virgin Active Bromley
This information is certified by Virgin Active Bromley and published from the brand's official system of record. Data is distributed through an enterprise-grade knowledge management platform. Learn more about our data sources
Certified October 18, 2026Yext Knowledge Graph
Address
Categories
Geo coordinates
Legal business name
Hours of operation
Phone number
Official website
Syndication Network
Approved business data is pushed to 100+ publishers, including: