We make eye care easy at Aurora Target Optical, located at 14200 E Ellsworth Ave. Get quality eye care, stylish frames, and great savings. We accept major insurance plans for a hassle-free experience. Shop top brands like Ray-Ban, Coach, and Oakley, plus Target favorites like A&A and Cat & Jack. Pair frames with specialty lenses or choose top contact lens brands. Enjoy our 90-day guarantee. Schedule an eye exam today with our Independent Doctors of Optometry.
I had an online order and chose this Target Optical location as my pickup store.
My order was first marked as “delivered,” but when I went to the store, I was told they hadn’t received anything. Three days later, it was marked as “ready for pickup,” but when I arrived, I got the same response again.
What made the experience more disappointing is that no one asked for additional information or made a real effort to properly locate my order. I kept hearing a straight “no” as an answer and was told to wait until I received a call from them.
A Target customer service employee stepped in and was able to find my glasses, which means they were already somewhere in Target the entire time. If I hadn’t reached out to a Target customer service employee (which the optical staff could have done themselves), my glasses would have remained in the store while I waited for that “call”.
LL
Leona Leckie
Feb 27, 2026
1.0
I have repeatedly had bad experiences here. I keep giving them the benefit of the doubt, but continue to be frustrated. It took months to finally get my contact order figured out. When I ordered glasses from the prescription, I received my glasses and they were wrong. I went to the clinic and said,”oh, he for got to write this one part. Sorry” in the meantime, I paid for a pair of glasses that were wrong and had to order another pair AND pay for them. This last time, I ordered contacts only for them to be over $1000. When I checked on this, the manager said she would check with the Dr. and get back with me the next day. It’s been 3 days and I’ve still heard nothing! I’ve had it!!
CH
Cecelia Hill
Feb 27, 2026
1.0
I came here to potentially fill an eyeglass prescription and the brunette lady working here is horribly rude and unfriendly. Her attitude towards me was awful. I know I’m not coming back here to fill my prescription.
AA
Aldo Alvarez
Feb 12, 2026
1.0
My girlfriend and I had a Horrible experience with two awful ladies who work there, when we went in to look for glasses the lady didn't even greet us she just said "we close in a couple of minutes" in a ugly voice we eventually found the glasses we wanted and when we went up she would rudely say we will need your prescription which I've had because I've done this multiple time lol anyways after feeling rushed we were told the glasses would take one to two weeks at max which it didn't I waited a whole MONTH!! Upon picking up my glasses this younger lady sounded like someone pissed in her coffee this morning eventually showing me the glasses we tried them on and they were very wide I asked if we could get them adjusted and she replied " that's how you ordered them" when this place didn't even take measurements they just take your money and time for some glasses that feel weak never shopping here again we will be returning our glasses and going to a place who cares and has good quality.
BU
Brianna Uribe
Feb 11, 2026
5.0
For decades, the eye doctor has not been my favorite place to go- I prefer the dentist. I didn't know what my first visit to Target Optical would look like, but I needed help, so I took a chance on them. From the jump, Nicole and Oralee were friendly and welcoming. My exam was quick, yet thorough, and Dr. West made me feel confident in his care. Nicole and Oralee were so kind and made sure I had what I needed. They helped me secure a really good price for both my contacts and glasses, and I left feeling much better. Thank you so much!
What are the operating hours of Target Optical in Aurora?
Target Optical is open Monday to Friday from 9:00 AM to 7:00 PM, Saturday from 9:00 AM to 6:00 PM, and Sunday from 12:00 PM to 4:00 PM. Hours may vary during holidays, so please contact the store to confirm.
Where is Target Optical located in Aurora, CO?
Target Optical is located at 14200 E Ellsworth Ave, Aurora, CO 80012.
Which eyewear brands does Target Optical offer?
We offer top brands including Ray-Ban, Ray-Ban Jr, Merona, Coach, Emporio Armani, Mossimo, Arnette, Twill & Tweed, Armani Exchange, Vogue, DKNY, Oakley, Mossimo Kids, Mossimo Mens, Xhilaration, and Disney.
Can I schedule an eye exam at Target Optical?
Yes, you can schedule an eye exam with our Independent Doctors of Optometry. Appointments can be made online through our reservation system.
What payment options are accepted at Target Optical?
We accept American Express, Cash, Check, Discover, Mastercard, Travelers Check, and Visa.
Does Target Optical accept insurance plans?
Yes, Target Optical accepts major insurance plans to provide a hassle-free eye care experience.
What is the guarantee policy at Target Optical?
We offer a 90-day guarantee on our eyewear products to ensure your satisfaction.
Is Target Optical accessible for customers with disabilities?
Yes, Target Optical has a wheelchair accessible entrance to accommodate customers with disabilities.
What nearby places can I visit before or after my appointment at Target Optical?
Nearby places include Aurora City Place shopping center, Starbucks for coffee, and KPOT Korean BBQ and Hot Pot restaurant. You might enjoy grabbing a coffee or a meal nearby during your visit.
Are there other optometry services near Target Optical in Aurora?
Yes, nearby optometry providers include West Eyecare, Focus Eyecare, and America's Best Contacts & Eyeglasses, offering additional options for eye care services.
Where can I find convenient services such as pharmacies or retail stores near Target Optical?
You can visit nearby CVS Pharmacy locations for pharmacy needs, Target Aurora for general shopping, and Five Below for discount retail items.
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