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Madison's locally-owned market specializes in Wisconsin cheese, fresh produce, & a curated selection of specialty foods, wine, craft beer & spirits. We have a full-service butcher shop, deli & in-store cafe. Brennan's Where local tradition & flavor meet.
If you love foodie stops, Brennan’s Market is such a fun place to check out. They’ve got Wisconsin cheese, great produce, a butcher shop/deli, plus craft beer, wine & liquor—and even an in-store café.
It’s an easy stop for picnic supplies, hotel snacks, or grabbing some local Wisconsin goodies to take home. One of those places that makes food lovers very happy.
Save this for your next Madison trip!
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tara Thayer
Feb 11, 2026
5.0
I went there today after work. I work for Brighton Hospice. I didn't have all the cash on me for my bill. I paid what I had on me, I said I will be right back with the rest. When I was walking back in the Lady that bagged my stuff said here you go I paid the rest of your bill for you! She said I read your name tag and seen where you work thanks for what you do!! This was so AMAZING!!! The fruit is AMAZING and so are the WORKERS!
AM
Alex Martin
Feb 11, 2026
5.0
Brennan's Market is fantastic. I work in hospice and one of my CNAs was there and did not have enough money for her purchase. She went out to her car to get more money and the store staff covered the cost of her purchase and thanked my CNA for the work she does in hospice. This is what community is all about. I will definitely be shopping here and spreading the good word about Brennan's Market on Watts Rd. Thank you for supporting us so that we can support those in need!
TS
Timothy Smith
Jan 25, 2026
5.0
Just had an existential crisis with my wife realizing that we’d never be able to replace Brennan’s low moisture whole milk mozzarella. It has transformed pizza night.
P.S. Brennans let us know if you plan on discontinuing it so we can buy a few hundred blocks to keep us stocked up for a few years.
KK
Kim Kuczynski
Jan 19, 2026
4.0
The meats and cheeses were fab and they have a fun selection of chutneys and mustards and sauces. If you're looking for unique ingredients for a charcuterie board or grilling then this is your spot! There are sooooo many unique cheeses and check out the wagyu beef, that stuff is made from supermodels! The staff is very friendly and informative. We really like this place. Two caveats...I wouldn't recommend the produce, it is overpriced and we got some apples that were mushy and brown on the inside so we just threw them out for the deer. The bakery is also overpriced and just average. But this is a really fun place to shop, there is a wide selection of fancies that make great gifts.
What types of products does Brennan's Market specialize in?
Brennan's Market specializes in Wisconsin cheese, fresh produce, specialty foods, wine, craft beer, spirits, fresh meat, deli items, cafe sandwiches, and prepared food.
Does Brennan's Market have a full-service butcher shop and deli?
Yes, Brennan's Market features a full-service butcher shop and deli.
What are the operating hours of Brennan's Market?
Brennan's Market is open Monday through Friday from 8 AM to 8 PM, and on Saturday and Sunday from 8 AM to 6 PM.
Does Brennan's Market offer dining options inside the store?
Yes, Brennan's Market has an in-store cafe serving sandwiches and prepared food.
What payment methods are accepted at Brennan's Market?
Brennan's Market accepts American Express, Android Pay, Apple Pay, Cash, Check, Discover, MasterCard, Samsung Pay, and Visa.
Is Brennan's Market accessible for customers with disabilities?
Yes, Brennan's Market has wheelchair-accessible entrances, parking, seating, and restrooms.
Does Brennan's Market provide curbside pickup or delivery services?
Brennan's Market offers curbside pickup but does not currently provide delivery services.
Where is Brennan's Market located?
Brennan's Market is located at 8210 Watts Road, Madison, WI 53719, USA.
What nearby establishments can I visit when going to Brennan's Market?
Nearby places include The Cider Farm (a bar and liquor store), RP Adler's Pub & Grill (an American restaurant and bar), and Yola's Café & Coffee Shop of Madison, offering dining options before or after shopping at Brennan's Market.
How can I combine visits to Brennan's Market and local parks?
You can visit Hillpoint Park, a nearby park and concert venue, before or after shopping at Brennan's Market for a relaxing outdoor experience.
Are there other specialty or grocery stores near Brennan's Market?
Yes, nearby grocery stores and liquor stores include The Cider Farm and ALDI USA, which can complement your shopping experience at Brennan's Market.
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