No store does more than your nearby H-E-B plus! located at 1300 South Cage Blvd in Pharr, where you’ll find great prices, brands, quality, and selection. At H-E-B plus! stores, we're about more than groceries. We're outfitting Texas families with all they need for Texas lifestyles—from coolers sporting your favorite Texas teams to a new smoker for your famous brisket. This is your one stop for Texas Backyard, toys, housewares, grilling and outdoor, party supplies, apparel and more. Established in 1905 in Kerrville, Texas, H-E-B has grown to serve more than 150 communities in Texas and Mexico. H-E-B partners with local farmers and suppliers to bring customers fresh produce and quality meat and seafood. H-E-B strives to provide the best customer experience at everyday low prices. Our namesake H-E-B brand products are made for the love of Texans and deliver uncompromising quality. H-E-B plus! now offers curbside pickup and grocery delivery for added convenience.
Took my grandma to this HEB for the first time and we were helped out by Brisa. She was very very sweet and treated us with so much care and helped us with our needs. We will definitely be returning to this HEB!
PG
Pamela Gonzalez
Aug 8, 2026
5.0
On the weekends they serve barbacoa,menudo,and sea food boil 10/10.
SC
Stargazer C
Aug 6, 2026
1.0
I am writing to express my strong dissatisfaction with a recent interaction I had with a store manager named Fatima.
During my visit, Fatima’s conduct on the sales floor was unacceptable and lacked basic professionalism and leadership. Her poor communication skills and unprofessional behavior made for a deeply negative shopping experience—one that does not reflect the high standards of customer service I typically expect from H-E-B.
As a loyal customer, it is disappointing to see a leadership role handled so poorly. Effective management requires strong communication and character, both of which were completely absent during this encounter. I hope store leadership reviews this situation and provides the necessary retraining, as experiences like this make it difficult to continue supporting this store.
MC
Mae Chanas
Jul 19, 2026
2.0
I always had good experience with curbside but lately the app has been saying my non alcoholic wine is out of stock when it is full in stock I know sometimes it is out but lately it’s been in stock and yesterday I ordered it and later said it was out of stock.. I sent my husband to go look and it was FULL in stock and that’s both RED AND BLACK Stella Rosa Nonalcoholic Wine :/ I am really bummed out cause now I feel like I can’t trust them if they are telling the truth.. And being a mom of two, sometimes it is a handful to take the kids down so curbside has always been convenient and no hassle with lines I am really disappointed
Where can I find the latest H-E-B news regarding the COVID-19 Vaccine?
Please visit https://vaccine.heb.com/ to learn more about the vaccine, including current vaccine phases and answers to Frequently Asked Questions
Where does H-E-B source its meat?
H-E-B sources fresh and frozen meats, including Beef, Lamb, Bison, Pork, and Poultry, from meat processors across the USA; however, a large majority of our products are sourced from Texas suppliers/ranchers/farmers. A very small amount of product is sourced from Canada and Mexico, and will be labeled on each package with the correct country of origin.
What are the operating hours of H-E-B plus! in Pharr, TX?
H-E-B plus! in Pharr is open daily from 6:00 AM to 11:00 PM.
Does H-E-B plus! offer curbside pickup or delivery services?
Yes, H-E-B plus! offers curbside pickup, delivery, and same-day delivery services for your convenience.
What types of products and services does H-E-B plus! provide?
H-E-B plus! offers groceries, fresh produce, quality meats, seafood, Texas lifestyle products such as coolers, smokers, party supplies, apparel, and more.
Where can I find the latest COVID-19 vaccine information from H-E-B?
Visit https://vaccine.heb.com/ for the latest H-E-B news on the COVID-19 vaccine, including current phases and FAQs.
Where does H-E-B source its meat products from?
H-E-B sources fresh and frozen meats mainly from Texas suppliers, ranchers, and farmers, with some products from across the USA, Canada, and Mexico, all labeled with country of origin.
What payment options are accepted at H-E-B plus!?
H-E-B plus! accepts American Express, Android Pay, Apple Pay, Cash, Check, Contactless payments, Discover, Mastercard, Samsung Pay, and Visa.
Is H-E-B plus! accessible for customers with disabilities?
Yes, H-E-B plus! features wheelchair-accessible entrances and parking spaces for customer convenience.
Are there ATMs available near H-E-B plus! in Pharr?
Yes, there are several ATMs nearby including HEB ATM, PlainsCapital Bank ATM, and Coinme currency exchange.
Where can I grab a meal or coffee near H-E-B plus! in Pharr?
Nearby dining options include Gran Cafe de la Parroquia, Flaming Bird By H-E-B, Subway, Papa Lee Chinese Restaurant, Pizza Hut, Gorditas Doña Lula, and McDonald's.
What other services and stores are located near H-E-B plus!?
Near H-E-B plus! you can find services like Liberty Tax, Direct Auto Insurance, Western Union, minuteKEY locksmiths, and stores like Flexi by Buddy's furniture, Metro by T-Mobile, and Crystal Nails salon.
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