No store does more than your nearby H-E-B plus! located at 1700 East Palm Valley Blvd in Round Rock, where you’ll find great prices, brands, quality, and selection. At H-E-B plus! stores, we're about more than groceries. We're outfitting Texas families with all they need for Texas lifestyles—from coolers sporting your favorite Texas teams to a new smoker for your famous brisket. This is your one stop for Texas Backyard, toys, housewares, grilling and outdoor, party supplies, apparel and more. Established in 1905 in Kerrville, Texas, H-E-B has grown to serve more than 150 communities in Texas and Mexico. H-E-B partners with local farmers and suppliers to bring customers fresh produce and quality meat and seafood. H-E-B strives to provide the best customer experience at everyday low prices. Our namesake H-E-B brand products are made for the love of Texans and deliver uncompromising quality. H-E-B plus! now offers curbside pickup and grocery delivery for added convenience.
Laura and Amber at bakery said y’all don’t customize ice cream cakes when it says online that y’all do. When I told them it says it online Laura gave me the run around telling me they’re only made on mondays without even knowing when I needed it. At that point I didn’t want them to even make my cake. People are so lazy and customer service is non existent.
AM
Allen Moore
Apr 2, 2026
2.0
Not impressed with the customer service. The services department has multiple kiosks and people are constantly having to wait because there is only one employee 2 max. The employees rarely say excuse me or let customers have right of way. There are HEBs that make you want to stick around and shop but this one we mostly do curbside now unless it's a few things. And I've noticed they say get more of an item and save and I've done the math on quite a few items, and almost all of them you are actually paying more % wise. To me it's very deceptive marketing.
AM
Andrea Martinez
Mar 31, 2026
1.0
My adult disabled daughter schedules trips to this HEB # 4 at Palm Valley in Round Rock.
She asks for a shopper so that she can go out independently, without always having a caregiver, or attendant holding her hand. She is a grown , educated woman after all. She goes here because it is easier to navigate , and more comfortable for her. After today , she said will be going elsewhere.
Usually, she had been treated respectfully at this location , she relayed that was not the case today.
She states that she went in and asked for a shopper when one became available. She told them she had no problem waiting , as she had given herself plenty of time .
However, today she was approached by two managers , who she says pretty much gave her the third degree, asking why she was there, what she wanted , how long she would be there , and laughably, why she didn't use curbside ? She is not homeless, she is not loitering, as she buys items everytime she goes in . She can't use curbside , obviously, and she chooses not to , because she needs to get out in public and not be isolated inside her home. She should not have to explain this to anyone .
She has a right to excersize her independence , without having to explain that to anyone .
I'm very disappointed with what happened today , and how they made her feel . I don't think I will be returning to HEB either , certainly not that location. Her sisters , with families of their own , who make very good money, and have lots of mouths to feed , will also be hearing about this.
RG
Rene Garcia
Mar 14, 2026
4.0
The store is great. They still need to work on getting people out of the pick up area in a more timely manner. My park to load/leave time is typically 30 minutes, which is about twice as long as it should take. I have tried different days and different times - all with the same result.
KM
King Macon
Mar 14, 2026
1.0
Last Monday I dealt with an extremely rude lady at the two lane self check out. It was around morning time and this isn’t the first time I saw her be rude, she threw the scanner back at me after checking my water instead or handing it to me … I will not be back here bc the heb by the outlets has better customer service and the sea food area actually smells clean! And they have FRESH foods.
Where can I find the latest H-E-B news regarding the COVID-19 Vaccine?
Please visit https://vaccine.heb.com/ to learn more about the vaccine, including current vaccine phases and answers to Frequently Asked Questions
Where does H-E-B source its meat?
H-E-B sources fresh and frozen meats, including Beef, Lamb, Bison, Pork, and Poultry, from meat processors across the USA; however, a large majority of our products are sourced from Texas suppliers/ranchers/farmers. A very small amount of product is sourced from Canada and Mexico, and will be labeled on each package with the correct country of origin.
What are the operating hours for H-E-B plus! in Round Rock?
H-E-B plus! in Round Rock is open daily from 6:00 AM to 11:00 PM.
Does H-E-B plus! offer grocery delivery and pickup services?
Yes, H-E-B plus! offers curbside pickup, delivery, and same-day delivery services for added convenience.
Where is H-E-B plus! located in Round Rock?
H-E-B plus! is located at 1700 East Palm Valley Blvd, Round Rock, TX 78664.
What payment options does H-E-B plus! accept?
Payment options include American Express, Android Pay, Apple Pay, Cash, Check, Contactless Payments, Discover, MasterCard, Samsung Pay, and Visa.
Does H-E-B plus! have facilities for customers with disabilities?
Yes, H-E-B plus! has wheelchair accessible entrances and parking, plus public restrooms.
Where can I find weekly deals and promotions for H-E-B plus! in Round Rock?
You can find weekly deals and more in the weekly ad at https://www.heb.com/weekly-ads/weekly-deals/591.
Where can I find more information about the COVID-19 vaccine from H-E-B?
Visit https://vaccine.heb.com/ for the latest H-E-B news regarding the COVID-19 Vaccine, including current vaccine phases and FAQs.
From where does H-E-B source its meat products?
H-E-B sources fresh and frozen meats mostly from Texas suppliers, with some products from other U.S. processors and limited amounts from Canada and Mexico, all labeled with origin.
What nearby places can I visit after shopping at H-E-B plus! Round Rock?
After shopping, you can visit nearby spots like Dutch Bros Coffee for a drink, Papa Murphy's for pizza, or enjoy relaxing at Y2k Nails & Spa.
How can nearby medical centers benefit visitors to H-E-B plus!?
Nearby medical centers such as Texas Physical Therapy Specialists and RediClinic Round Rock provide convenient healthcare options if you need medical attention before or after shopping.
Are there nearby services for mobile phone needs around H-E-B plus!?
Yes, there are mobile phone stores nearby including Sprint, Metro by T-Mobile, Verizon Wireless, and T-Mobile HEB Palm Valley to help with phone purchases or service.
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