No store does more than your nearby H-E-B plus! located at 1700 East Palm Valley Blvd in Round Rock, where you’ll find great prices, brands, quality, and selection. At H-E-B plus! stores, we're about more than groceries. We're outfitting Texas families with all they need for Texas lifestyles—from coolers sporting your favorite Texas teams to a new smoker for your famous brisket. This is your one stop for Texas Backyard, toys, housewares, grilling and outdoor, party supplies, apparel and more. Established in 1905 in Kerrville, Texas, H-E-B has grown to serve more than 150 communities in Texas and Mexico. H-E-B partners with local farmers and suppliers to bring customers fresh produce and quality meat and seafood. H-E-B strives to provide the best customer experience at everyday low prices. Our namesake H-E-B brand products are made for the love of Texans and deliver uncompromising quality. H-E-B plus! now offers curbside pickup and grocery delivery for added convenience.
Customers appreciate the store's location and convenience for grocery shopping.
Staffing Issues
Many reviews mention a need for more staff, particularly at checkout and in specialty areas.
Customer Service
Mixed feedback on customer service; some employees are praised while others are criticized for rudeness or lack of assistance.
Product Availability
Generally, customers find a wide variety of products available, but some report shortages or specific items being out of stock.
Cleanliness
The store is often noted for being clean and well-maintained.
DL
Day Light
1 day ago
5.0
The staff are very friendly, and the store is always spotless. Great selection of fresh, healthy meats, vegetables, sweets, and delicious buttery-fresh bread daily. 👍👍👍👍 Thanks, HEB
RD
R. D.
Nov 16, 2025
5.0
TWIMC:
Janet was working the 25 items or less register last week and was super friendly. My wife conversed with her while I scanned the order. She was very personable and genuinely showed interest in engaging with us.
Thank you for your time,
Ray DeElena.
YB
Yosmin Brito
Nov 12, 2025
1.0
Déjeme y les digo que la peor experiencia vivida para mí fue en este lugar las cosas de mis bb del WIC cosas que avitualmente se las compro y en esta ocasión nada pasa por wic el supervisor victor muy mal trato muy grosero yo no voy jamás a esta tienda de groceros
VP
vero palacios
Nov 11, 2025
1.0
Very upset with HEB today. Had a conversation with my husband about his day at work. Mind you he works with an affiliate company for HEB (not an actual employee for HEB). His job, to keep the employees and valued customers that walk into HEB safe every single day. Yes that means day and night, 365 days out of the year. Rain or shine, sun or snow.
I asked how his day was and he replied ok. I said how was your dinner. He replied that dinner was excellent (of course prepared by me ;) ). But that he felt bad in the lunch room because even though HEB provided their employees with a piece of cake today he was instructed that the cake was for HEB employees only. Went as far as making a paper sign to display for him to see.
Mind you, he is the only non-employee there. They made him feel bad maybe even on purpose. I understand that HEB has strict policies when it comes to certain things but a piece of cake. Come on. Especially during the Holidays which is always so stressful. This man is good enough to provide a safe environment within your stores but not employee enough to merit the hospitality HEB is known for. A single piece of cake or a holiday meal shared can make a difference in someone's day. ❤️ especially during the holidays. These men and women deserve a piece of love every now and then even if its just a small piece of cake. ❤️ HEB do better. ❤️🙏
TM
Teigh Marjoriesbur
Oct 27, 2025
3.0
My sister and I moved to Round Rock a month ago (from Taylor - not a big leap), and this is the HEB closest to us, literally right around the corner. Great for convenience, and overall has generally had everything we've needed so far without us having to venture out to another HEB. However, three weeks in a row now, on one of my only days off (Mondays), the car wash has been unavailable to use because it's out of service. I have only two days off a week, and we do our major grocery haul on Mondays because most of the time, there are fewer people, and that makes it easier on my arthritic sister so that she's not twisting her knees trying to get out of people's way. It would be convenient at that point to zip over after we're done to wash my car, but no. No car wash for me, and I don't really want to go driving all over Round Rock to find a car wash to use. Do better, HEB. Please.
Where can I find the latest H-E-B news regarding the COVID-19 Vaccine?
Please visit https://vaccine.heb.com/ to learn more about the vaccine, including current vaccine phases and answers to Frequently Asked Questions
Where does H-E-B source its meat?
H-E-B sources fresh and frozen meats, including Beef, Lamb, Bison, Pork, and Poultry, from meat processors across the USA; however, a large majority of our products are sourced from Texas suppliers/ranchers/farmers. A very small amount of product is sourced from Canada and Mexico, and will be labeled on each package with the correct country of origin.
What are the operating hours for H-E-B plus! in Round Rock?
H-E-B plus! in Round Rock is open daily from 6:00 AM to 11:00 PM.
Does H-E-B plus! offer grocery delivery and pickup services?
Yes, H-E-B plus! offers curbside pickup, delivery, and same-day delivery services for added convenience.
Where is H-E-B plus! located in Round Rock?
H-E-B plus! is located at 1700 East Palm Valley Blvd, Round Rock, TX 78664.
What payment options does H-E-B plus! accept?
Payment options include American Express, Android Pay, Apple Pay, Cash, Check, Contactless Payments, Discover, MasterCard, Samsung Pay, and Visa.
Does H-E-B plus! have facilities for customers with disabilities?
Yes, H-E-B plus! has wheelchair accessible entrances and parking, plus public restrooms.
Where can I find weekly deals and promotions for H-E-B plus! in Round Rock?
You can find weekly deals and more in the weekly ad at https://www.heb.com/weekly-ads/weekly-deals/591.
Where can I find more information about the COVID-19 vaccine from H-E-B?
Visit https://vaccine.heb.com/ for the latest H-E-B news regarding the COVID-19 Vaccine, including current vaccine phases and FAQs.
From where does H-E-B source its meat products?
H-E-B sources fresh and frozen meats mostly from Texas suppliers, with some products from other U.S. processors and limited amounts from Canada and Mexico, all labeled with origin.
What nearby places can I visit after shopping at H-E-B plus! Round Rock?
After shopping, you can visit nearby spots like Dutch Bros Coffee for a drink, Papa Murphy's for pizza, or enjoy relaxing at Y2k Nails & Spa.
How can nearby medical centers benefit visitors to H-E-B plus!?
Nearby medical centers such as Texas Physical Therapy Specialists and RediClinic Round Rock provide convenient healthcare options if you need medical attention before or after shopping.
Are there nearby services for mobile phone needs around H-E-B plus!?
Yes, there are mobile phone stores nearby including Sprint, Metro by T-Mobile, Verizon Wireless, and T-Mobile HEB Palm Valley to help with phone purchases or service.