True Texas BBQ

4.2
563 reviews

About

Barbecue RestaurantRestaurantCaterer
True Texas BBQ is slow smoked in-house for fourteen hours over natural hardwood, and it's darn delicious. So much so, it was named Best BBQ Chain in Texas as recognized by Texas Monthly. We offer barbecue by the plate or pound, plus delicious sides like brisket beans, mac & cheese, potato salad and coleslaw. Visit your nearby True Texas BBQ in Odessa at 2501 West University Blvd. today!

Details

  • Dine-inAvailable
  • TakeoutAvailable
  • Requires reservationsNot available
  • DebitAvailable

Location

True Texas BBQ
2501 West University Blvd., Odessa, TX
79764, United States

Hours

Reviews

4.2
563 reviews
5 stars
367
4 stars
85
3 stars
33
2 stars
22
1 star
56

What are people saying?

AI-generated from recent customer reviews

Food Quality

Customers consistently praised the food as delicious, with many highlighting the BBQ as exceptional.

Customer Service

The staff, particularly Nubia, received numerous compliments for being friendly, helpful, and attentive.

Cleanliness

The dining area was noted as clean and well-maintained, contributing to a pleasant eating experience.

Speed of Service

Many reviews mentioned fast service, with orders being prepared quickly and efficiently.

Ordering Experience

Some customers found the self-ordering kiosks challenging, but staff assistance was appreciated.
  • AH
    Angela Haskins
    1 day ago
    5.0
    Nubia is great, i was having a rough dsy and she went above and beyond to make sure i smiled. She's just great. My day was better because of her.
  • AP
    Araly Patton
    1 day ago
    5.0
    Despite of how busy the store is Nubia took very good care of us, and we got our food in a timely manner and was very delicious!! thank you so much!
  • PB
    Paul B
    2 days ago
    5.0
    The crew at this location is excellent. Every time I come here they always make my visit exceptional. The food at this location is amazing I love True Texas Bbq!
  • AA
    Ashley Avila
    Nov 15, 2025
    5.0
    My barbecue plate was incredibly delicious—everything was cooked perfectly and full of flavor. The service made it even better. Nubia and Immy were so kind and attentive, making sure I had everything I needed.
  • JI
    Jason Iffert
    Nov 11, 2025
    5.0
    I was taken aback by how few people were lined up at this fantastic barbecue joint. Coming from the Midwest and visiting Texas a few times a year I found some great barbecue places. But this place, is absolutely delicious. I actually bought a few pounds a brisket and brought them back home with me to Wisconsin.

Frequently Asked Questions About True Texas BBQ

Will True Texas BBQ locations be open on Thanksgiving?

True Texas BBQ locations will be closed for regular business on Thanksgiving, but will be open 9 a.m. to 12 p.m. for Holiday Meals pickup only.

What makes True Texas BBQ's barbecue special?

True Texas BBQ uses all-natural meats slow smoked in-house for fourteen hours over natural Texas oak wood, offering authentic Texas flavor and quality.