Brand Certified
H-E-B plus!
4.6(5702 reviews)
Certified by H-E-B plus! • Mar 01, 2026
Business Details
2965 Ih35 North, New Braunfels, TX
78130, United States
Certified by H-E-B plus! • Mar 01, 2026
(830) 312-5700
Certified by H-E-B plus! • Mar 01, 2026
https://www.heb.com
Certified by H-E-B plus! • Mar 01, 2026
About
Certified by H-E-B plus! • Mar 01, 2026
Grocery StoreH-E-B
No store does more than your nearby H-E-B plus! located at 2965 Ih35 North in New Braunfels, where you’ll find great prices, brands, quality, and selection. At H-E-B plus! stores, we're about more than groceries. We're outfitting Texas families with all they need for Texas lifestyles—from coolers sporting your favorite Texas teams to a new smoker for your famous brisket. This is your one stop for Texas Backyard, toys, housewares, grilling and outdoor, party supplies, apparel and more. Established in 1905 in Kerrville, Texas, H-E-B has grown to serve more than 150 communities in Texas and Mexico. H-E-B partners with local farmers and suppliers to bring customers fresh produce and quality meat and seafood. H-E-B strives to provide the best customer experience at everyday low prices. Our namesake H-E-B brand products are made for the love of Texans and deliver uncompromising quality. H-E-B plus! now offers curbside pickup and grocery delivery for added convenience.
Details
- DeliveryAvailable
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
Location
Certified by H-E-B plus! • Mar 01, 2026
Hours
Certified by H-E-B plus! • Mar 01, 2026
Reviews
4.6
5,702 reviews
5 stars
4,324
4 stars
915
3 stars
237
2 stars79
1 star
137
What are people saying?
AI-generated from recent customer reviews
Customer Service
Many customers praised the helpful and courteous staff, highlighting individual employees who went above and beyond to assist.
Product Availability
Customers frequently noted that the store has a wide selection of products and often carries items that other stores do not.
Curbside Experience
While many appreciated the convenience of curbside service, several reviews mentioned long wait times and issues with order accuracy.
Store Condition
The store is generally described as clean and well-organized, although some customers reported issues with product handling and stocking.
Parking and Accessibility
Several customers expressed frustration with parking availability, particularly for handicapped spaces, and noted that the store can be overcrowded.
- MMMichelle D McCrohan5 days ago5.0Always friendly staff, good selections and good fresh produce.
- GRGerritt RoonFeb 22, 20265.0Heb will always be top tier. Even the small ones.
- JDJulie DavisFeb 20, 20265.0I have never encountered such a consistently helpful and courteous team as I have at this store. The employees excel in every department and truly make a meaningful difference in the overall shopping experience. I am genuinely grateful to shop here.
- CHCarmen HornFeb 12, 20265.0My HEB has EVERYTHING - that I need anyway. I frequently use the curbside feature, just shop at home in my easy chair and then drive to HEB where my groceries and essentials are loaded safely and neatly in my car! No fuss, no bother, no walking up and down aisles looking for items. I love HEB convenience and having the freshest produce, meats, canned goods and sundries easily available to enjoy!
- ECEzpress CleaningFeb 6, 20261.0Bad place to shop you ever get hit in parking lot and if your hurt the manager says they can and won’t help not theirs issue And this is serious dangerous stay away. They refuse to share camera footage to show aggressive man they don’t care
Frequently Asked Questions About H-E-B plus!
Where can I find the latest H-E-B news regarding the COVID-19 Vaccine?
Please visit https://vaccine.heb.com/ to learn more about the vaccine, including current vaccine phases and answers to Frequently Asked Questions
Where does H-E-B source its meat?
H-E-B sources fresh and frozen meats, including Beef, Lamb, Bison, Pork, and Poultry, from meat processors across the USA; however, a large majority of our products are sourced from Texas suppliers/ranchers/farmers. A very small amount of product is sourced from Canada and Mexico, and will be labeled on each package with the correct country of origin.
What are the operating hours of H-E-B plus! in New Braunfels?
H-E-B plus! in New Braunfels is open every day from 6:00 AM to 11:00 PM.
Does H-E-B plus! offer delivery and pickup services?
Yes, H-E-B plus! offers curbside pickup, regular delivery, and same-day delivery services for customer convenience.
Where is H-E-B plus! located in New Braunfels?
The store is located at 2965 Ih35 North, New Braunfels, TX 78130, USA.
What types of products and services can I find at H-E-B plus!?
H-E-B plus! offers groceries, bakery items, housewares, toys, apparel, grilling and outdoor supplies, party supplies, and Texas lifestyle products including coolers and smokers.
What payment options does H-E-B plus! accept?
H-E-B plus! accepts American Express, Android Pay, Apple Pay, Cash, Check, Contactless Payment, Discover, MasterCard, Samsung Pay, and Visa.
Is H-E-B plus! wheelchair accessible?
Yes, the store has wheelchair accessible entrances and parking for customers with disabilities.
Where can I find the latest news about the COVID-19 vaccine from H-E-B?
You can visit https://vaccine.heb.com/ for the latest updates and FAQs regarding the COVID-19 vaccine.
Where does H-E-B source its meats from?
H-E-B sources fresh and frozen meats primarily from Texas suppliers, ranchers, and farmers, with some products from other U.S. regions, Canada, and Mexico labeled accordingly.
What nearby places can I visit when shopping at H-E-B plus! in New Braunfels?
Nearby you can visit True Texas BBQ for a meal, Shipley Do-Nuts for breakfast treats, or Twin Liquors if you want to pick up beverages after shopping at H-E-B plus!
Are there convenient services near H-E-B plus! to help with errands in New Braunfels?
Yes, near H-E-B plus! you can find Western Union for financial services, The UPS Store for shipping and printing, and KeyMe Locksmiths for lock or key needs.
How can nearby fuel and propane stations complement your visit to H-E-B plus!?
You can fuel up your vehicle at the nearby H-E-B Fuel station and exchange propane tanks at Blue Rhino Propane Exchange, making it easy to handle multiple errands in one trip.
Brand Certified Facts from H-E-B plus!
H-E-B plus! partners directly with Yext to publish this data from the brand's official system of record. Learn more about our data sources
Certified March 01, 2026Yext Knowledge Graph
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