Your True Texas BBQ restaurant is now open at 899 University Drive in Frisco. True Texas BBQ is slow smoked in-house for fourteen hours over natural hardwood, and it's darn delicious. So much so, it was named Best BBQ Chain in Texas as recognized by Texas Monthly. We offer barbecue by the plate or pound, specialty sandwiches & delicious sides like brisket beans, mac & cheese, potato salad and coleslaw. Whether you're a local resident or just visiting San Antonio, be sure to visit us soon for a dining experience that promises to satisfy your cravings for genuine Texas BBQ flavor.
If you have not stopped by to eat here yet please do and make sure you see Mark he is absolutely awesome all the great suggestions and great customer service!!
DM
dc makeAbeat
Mar 9, 2026
5.0
Pleasant time just enjoyed every bite Mr mark and Emma was very knowledgeable about the food and menu I would recommend if you are in the area . thanks true Texas bbq for the experience
AB
Angela Brown
Mar 7, 2026
2.0
I ordered through the drive thru with NoahS. I pulled to the window smiled and said hello, Noah said nothing just grabbed my card for payment. When Noah handed me my card I said thank you, again smiling, Noah closed the window and turned away. I visit various HEB locations in the Frisco and Prosper area often ; and this is the very first time anyone has been so rude. The low rating is for the poor customer service.
JC
Jen and Michael Colom
Mar 1, 2026
3.0
“Special (limited-time)” Brisket Ramen is nothing more than a Tapatio Birria microwave noodle bowl… the advertisement doesn’t mention that at all…
They should do better, the rest of their food is really good and you get what you expect.
MI
Michael Irizarry
Feb 25, 2026
1.0
I purchase a baked potato and it was cold, when ask if they had a microwave to re-heat it, they said no, but didn't offer another way to heat it. The cheese wasn't even melted.
True Texas BBQ offers authentic Texas barbecue, slow smoked in-house over natural Texas oak wood, including meats like brisket and specialty sandwiches with classic sides.
What are the operating hours of True Texas BBQ in Frisco?
True Texas BBQ is open daily from 11:00 AM to 9:00 PM.
Does True Texas BBQ offer takeout and delivery services?
Yes, True Texas BBQ provides both in-store pickup and delivery options for your convenience.
Where is True Texas BBQ located in Frisco, TX?
True Texas BBQ is located at 899 University Drive, Frisco, TX 75033.
Is True Texas BBQ family-friendly and accessible?
Yes, True Texas BBQ welcomes families, has high chairs, and offers wheelchair accessible entrances, seating, parking, and restrooms.
What payment options does True Texas BBQ accept?
True Texas BBQ accepts American Express, Apple Pay, Android Pay, Samsung Pay, Visa, MasterCard, Discover, cash, and checks.
Can I view True Texas BBQ's menu and order online?
Yes, you can view the online menu and order at https://www.truetxbbq.com/.
Are there nearby grocery stores where I can shop before or after dining at True Texas BBQ?
Yes, the H-E-B grocery store is near True Texas BBQ, making it convenient to shop for groceries alongside your restaurant visit.
What fast food alternatives are near True Texas BBQ?
Nearby fast food options include Freddy's Frozen Custard & Steakburgers, Panda Express, and Whataburger, great for quick meals if you want variety.
Are there any notable landmarks or places of interest near True Texas BBQ?
Yes, The Travis, a landmark and historical building, is close to True Texas BBQ, offering an interesting visit before or after your meal.
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