Business Details
About
Grocery Store
No store does more than your nearby H-E-B plus! located at 2990 East Hwy 190 in Copperas Cove, where you’ll find great prices, brands, quality, and selection. At H-E-B plus! stores, we're about more than groceries. We're outfitting Texas families with all they need for Texas lifestyles—from coolers sporting your favorite Texas teams to a new smoker for your famous brisket. This is your one stop for Texas Backyard, toys, housewares, grilling and outdoor, party supplies, apparel and more. Established in 1905 in Kerrville, Texas, H-E-B has grown to serve more than 150 communities in Texas and Mexico. H-E-B partners with local farmers and suppliers to bring customers fresh produce and quality meat and seafood. H-E-B strives to provide the best customer experience at everyday low prices. Our namesake H-E-B brand products are made for the love of Texans and deliver uncompromising quality. H-E-B plus! now offers curbside pickup and grocery delivery for added convenience.
Details
- DeliveryAvailable
- Requires appointmentNot available
- Credit cardAvailable
- DebitAvailable
Location
Hours
Reviews
4.7
4,340 reviews
5 stars
3,344
4 stars
711
3 stars
147
2 stars45
1 star
93
What are people saying?
AI-generated from recent customer reviews
Customer Service
Many customers praised the friendly and helpful staff, highlighting specific employees for their exceptional service.
Cleanliness
The store is consistently noted for being clean and well-organized, including clean restrooms.
Product Quality
Customers appreciate the fresh produce and quality of food, although there are some complaints about specific items being stale or moldy.
Curbside Pickup
While curbside service is generally appreciated, there are complaints about delays and issues with order accuracy.
Pricing
Pricing is considered competitive, but some customers feel certain items are overpriced compared to other stores.
- BCBryan CallawayNov 12, 20251.0I usually have a decent experience at this location, however on 11/12/2025 at 1:50pm during my checkout the cashier “Trevor” decided to switch out with another cashier while my order was totaling and knowingly did not enter all of my coupons, as it was a large order and I had many. I didn’t notice this until I got home and reviewed the receipt. This cost me approximately $20 in savings. Truly disappointing as I feel this was intentional.
- VSVenicia S.Nov 11, 20255.0The best HEB in the area. They have great variety in all departments and often have samples!
- BMBruce MylesNov 9, 20253.0The bakery is out of this world!
- NNNancyNov 6, 20253.0They're redoing the shelves and products. I was told it'd be done either just before the winter holidays or about the 2nd week in January. So if you're in a huge hurry, this currently isn't the place you want to shop at. Though the staff are friendly and really helpful as to where stuff currently is, which may not be the same place as next week.
- SCSandra CamachoNov 2, 20251.0Normally I don't complain about stuff like this, but today. I went to get roses for day of the dead, when I came home and open the bunch , all flowers in the middle where wilted and leaves rotten. I am not going back to the store . Just wondering who checks when is time to get products that aren't good enough to sell.
Frequently Asked Questions About H-E-B plus!
Where can I find the latest H-E-B news regarding the COVID-19 Vaccine?
Please visit https://vaccine.heb.com/ to learn more about the vaccine, including current vaccine phases and answers to Frequently Asked Questions
Where does H-E-B source its meat?
H-E-B sources fresh and frozen meats, including Beef, Lamb, Bison, Pork, and Poultry, from meat processors across the USA; however, a large majority of our products are sourced from Texas suppliers/ranchers/farmers. A very small amount of product is sourced from Canada and Mexico, and will be labeled on each package with the correct country of origin.
What are the store hours for the H-E-B plus! in Copperas Cove?
The H-E-B plus! store in Copperas Cove is open every day from 6:00 AM to 11:00 PM.
Where is H-E-B plus! located in Copperas Cove?
H-E-B plus! is located at 2990 East Hwy 190, Copperas Cove, TX 76522.
What types of payment does H-E-B plus! accept?
H-E-B plus! accepts American Express, Android Pay, Apple Pay, Cash, Check, Contactless Payments, Discover, Mastercard, Samsung Pay, and Visa.
Does the H-E-B plus! in Copperas Cove offer curbside pickup and delivery services?
Yes, this location offers curbside pickup, delivery, and same-day delivery services for added convenience.
Where can I find more information about H-E-B's COVID-19 vaccine updates?
You can visit https://vaccine.heb.com/ for the latest updates on the COVID-19 vaccine, current phases, and FAQs.
What is the address for ordering delivery from H-E-B plus! Copperas Cove?
You can order delivery at https://favordelivery.com/order-delivery/h-e-b-5/2990-us-190-copperas-cove-tx-76522-53494.
Are there ATMs available near H-E-B plus! in Copperas Cove?
Yes, there are multiple ATMs nearby including Coinme and HEB ATM, making it easy to access cash when you visit.
What nearby places offer dining options around H-E-B plus! in Copperas Cove?
Nearby dining options include Village Pizza Copperas Cove and Wingstop, great for grabbing a meal before or after shopping.
Is there a pharmacy available near H-E-B plus! in Copperas Cove?
Yes, H-E-B Pharmacy is located nearby, offering pharmacy services conveniently close to the store.
What recreational and wellness facilities are near H-E-B plus! in Copperas Cove?
Nearby you can find Gold's Gym, Anytime Fitness, Lee's Nails & Spa, and Ironclad Bodywork for fitness and wellness needs.