Looking for a grocery store near you? Visit your local Safeway located at 601 Broadway, Scottsbluff, NE. Our friendly staff is here to serve you and your grocery needs, or have your groceries delivered through our Grocery Delivery and DriveUp & Go™ program. If you need immunizations or prescriptions refilled, Safeway pharmacy staff has you covered! Need a bakery near you? Our bakery features birthday cakes, custom cakes, cupcakes and more. Safeway deli offers a variety of party trays and platters or our Order Ahead service allows you to place your bakery or deli order online so it's ready when you get here! At the butcher block you’ll find an assortment of meat and seafood, even sushi trays! The produce department is full of guaranteed fresh fruits and vegetables, perfect for every season! Shop the floral department for beautifully curated bouquets and arrangements. Find Safeway near you today!
Safeway is dedicated to being your one-stop-shop and provides rug doctor rentals or find an in-store bank, Coinstar, and Western Union service! Further enhance your shopping experience by grabbing a hot cup of coffee at your in-store Starbucks. Download our Safeway app for Safeway for U™ to find personalized offers and discounts or check out our Weekly Ad for store savings and earn Gas Points with purchases. For more information, visit or call (308) 635-1232. Stop by and see why our service, convenience, and fresh offerings will make Safeway your favorite local supermarket!
Feedback on staff is mixed; while many customers appreciate the friendly and helpful employees, there are numerous complaints about rude cashiers and poor service at checkout.
Product Availability
Customers frequently express frustration over the lack of stock for advertised items and the limited selection of products, particularly in the bakery and produce sections.
Store Cleanliness
The store is generally reported as clean and well-organized, though some reviews mention issues with restroom cleanliness and expired products.
Pricing
Prices are considered decent by some, but others find them expensive, especially compared to competitors like Walmart.
Overall Experience
Many customers enjoy shopping at Safeway for its variety and quality, but experiences can vary significantly based on staff interactions and product availability.
JH
Jay Hanson
5 days ago
5.0
I have missed shopping at Safeway. It was great getting back in there instead of the other big box store. Felt like home.
MM
Melvin Makinen
Feb 17, 2026
4.0
Great specials and helpful people
BL
Bob Leukesh
Feb 12, 2026
4.0
Decent prices
JM
Janeth M
Feb 3, 2026
5.0
I ordered a cake from the bakery! Tres leches, fruit was SUPER fresh. Best cake I have ever ordered. Didnt catch their names, but 10/10 cake! It was perfect!
JJ
Julie
Jan 17, 2026
5.0
I love the Safeway I Scottsbluff the employees at Starbucks are awesome they are awesome with my family they always have a smile and ready to take your order they always no what I am about to order because I am a regular there are store managers that are real nice and help their customers and the pharmacy has really nice people and there are cashier that do have smiles while ringing you up and are very nice and there are some cashiers and managers that are not pleasant. But you smile and tell them to have a blessed day
Yes, Safeway accepts SNAP EBT for eligible grocery purchases. You can use your EBT card for both grocery delivery and Drive Up & Go™ pickup orders, making it easy and convenient to shop for fresh produce, pantry staples, and everyday essentials. Safeway is committed to providing accessible, affordable grocery options for SNAP recipients. Simply select SNAP EBT as your payment method at checkout when shopping online or in the app.
Does Safeway near me accept Apple Pay?
Yes, Safeway accepts Apple Pay and many other convenient payment methods!
Does Safeway near me have a pharmacy?
Yes, Safeway located at 601 Broadway, Scottsbluff, NE has a pharmacy.
How do you use Safeway Points?
To use your Points, just enter your phone number or swipe your Loyalty Card at the fuel pump at a participating station prior to gassing up! Your fuel price will reflect the number of Points you opt to use on each transaction. Note: Points are eligible up to a 25-gallon limit. Maximum Points limits may vary by area. To use your Points, first sign in, then select Safeway for U™ on the menu bar. From there, click on Rewards to see your summary and available Points. Select the Points you wish to redeem. Then just enter your phone number or swipe your loyalty card at checkout and your discounts and/or freebies will automatically be deducted from your total!
Is Safeway located at 601 Broadway, Scottsbluff, NE hiring?
Safeway is hiring! We’re building inclusive teams from coast to coast. If you're ready to join our friendly team of associates, we’d love to meet you.
Can I send groceries to another person as a gift?
Yes! Safeway now offers a convenient grocery gifting option. You can easily send groceries to friends, family, or loved ones by selecting “Make this order a gift” at checkout. Just enter the recipient’s information, add a personalized message if you’d like, and we’ll handle the rest. It’s a simple way to send fresh groceries, pantry staples, or household essentials as a thoughtful gift—perfect for holidays, birthdays, or just because.
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