Looking for a grocery store near you? Visit your local Safeway located at 1211 W College Ave, Santa Rosa, CA. Our friendly staff is here to serve you and your grocery needs, or have your groceries delivered through our Grocery Delivery and DriveUp & Go™ program. Need a bakery near you? Our bakery features birthday cakes, custom cakes, cupcakes and more. Safeway deli offers a variety of party trays and platters or our Order Ahead service allows you to place your bakery or deli order online so it's ready when you get here! At the butcher block you’ll find an assortment of meat and seafood, even sushi trays! The produce department is full of guaranteed fresh fruits and vegetables, perfect for every season! Shop the floral department for beautifully curated bouquets and arrangements. Find Safeway near you today!
Safeway is dedicated to being your one-stop-shop and provides rug doctor rentals or find an in-store bank, Coinstar, and Western Union service! Further enhance your shopping experience by grabbing a hot cup of coffee at your in-store Starbucks. Download our Safeway app for Safeway for U™ to find personalized offers and discounts or check out our Weekly Ad for store savings and earn Gas Points with purchases. For more information, visit or call (707) 546-6877. Stop by and see why our service, convenience, and fresh offerings will make Safeway your favorite local supermarket!
The store is frequently noted for being clean and well-organized, with some customers highlighting it as one of the cleanest Safeway locations.
Customer Service
Customer service experiences are mixed; while some employees are praised for being helpful and friendly, others are criticized for rudeness and poor attitudes.
Product Selection
The store offers a good variety of food options, including a well-regarded deli and bakery, but some customers report issues with stock levels and expired items.
Pricing
Many customers find the prices to be higher than average, with some expressing dissatisfaction over perceived value and pricing discrepancies at checkout.
Parking Issues
Parking is frequently mentioned as a problem, with customers reporting difficulties finding available spaces.
SD
Sherry Dunn
Nov 10, 2025
5.0
I visited from Sacramento. Staff was very nice and patient...not too mention helpful
RD
Ravjot Doad
Nov 9, 2025
5.0
Sunday afternoon bikes are out pretty nice beach cruisers bike
NM
Nicole McGovern
Nov 4, 2025
1.0
I always have loved Safeway until today. When a cashier that I don’t know with a really bad attitude jumped down my throat. I have spent so much money at Safeway all these years and I bag my own groceries. The manager was cashiering too right behind me never turned around to say anything to this cashier. Let’s just say I lost a lot of respect for this Safeway. Lost me as a customer. Sincerely Nicole mcgovern
DR
Dave Ramage
Oct 23, 2025
4.0
Like Oliver's but without the cream on top (price).
Very nice, clean efficient well tended store.
Also Hawaiian poke.
AR
Anissa Rose
Oct 18, 2025
3.0
The place is clean and they have a really good selection of food options. The only thing I’d say is I wish the staff were a bit friendlier. Last time I visited, one of the cashiers seemed upset and was a little rude for no reason. Everyone has bad days, but it still made the experience less pleasant.
Yes, Safeway accepts SNAP EBT for eligible grocery purchases. You can use your EBT card for both grocery delivery and Drive Up & Go™ pickup orders, making it easy and convenient to shop for fresh produce, pantry staples, and everyday essentials. Safeway is committed to providing accessible, affordable grocery options for SNAP recipients. Simply select SNAP EBT as your payment method at checkout when shopping online or in the app.
Does Safeway near me accept Apple Pay?
Yes, Safeway accepts Apple Pay and many other convenient payment methods!
How do you use Safeway Points?
To use your Points, just enter your phone number or swipe your Loyalty Card at the fuel pump at a participating station prior to gassing up! Your fuel price will reflect the number of Points you opt to use on each transaction. Note: Points are eligible up to a 25-gallon limit. Maximum Points limits may vary by area. To use your Points, first sign in, then select Safeway for U™ on the menu bar. From there, click on Rewards to see your summary and available Points. Select the Points you wish to redeem. Then just enter your phone number or swipe your loyalty card at checkout and your discounts and/or freebies will automatically be deducted from your total!
Is Safeway located at 1211 W College Ave, Santa Rosa, CA hiring?
Safeway is hiring! We’re building inclusive teams from coast to coast. If you're ready to join our friendly team of associates, we’d love to meet you.
Can I send groceries to another person as a gift?
Yes! Safeway now offers a convenient grocery gifting option. You can easily send groceries to friends, family, or loved ones by selecting “Make this order a gift” at checkout. Just enter the recipient’s information, add a personalized message if you’d like, and we’ll handle the rest. It’s a simple way to send fresh groceries, pantry staples, or household essentials as a thoughtful gift—perfect for holidays, birthdays, or just because.
Does Safeway at 1211 W College Ave accept SNAP EBT for purchases?
Yes, Safeway accepts SNAP EBT for eligible grocery purchases, including grocery delivery and Drive Up & Go™ pickup orders.
What payment methods does Safeway near me accept?
Safeway accepts a variety of payment options including Apple Pay, American Express, Visa, Mastercard, Discover, Samsung Pay, Google Pay, cash, and checks.
How can I redeem Safeway Points at the store or fuel pump?
To use your Safeway Points, enter your phone number or swipe your Loyalty Card at fuel pumps or checkout. Points discounts apply up to certain gallon limits and vary by location.
What are the store hours for Safeway located at 1211 W College Ave, Santa Rosa?
Safeway is open daily from 5:00 AM to 1:00 AM. Holiday hours vary, with earlier closing times on Thanksgiving, Christmas Eve, and New Year's Eve, and closed on Christmas Day.
Does Safeway offer delivery and pickup services?
Yes, Safeway provides in-store pickup, curbside pickup, grocery delivery, same-day delivery, and no-contact delivery options for customer convenience.
Can I send groceries from Safeway as a gift to someone else?
Yes, Safeway offers a grocery gifting option where you can send groceries to others by selecting 'Make this order a gift' at checkout and entering the recipient's details.
Are there nearby places where I can enjoy a meal before or after shopping at Safeway?
Yes, nearby dining options include ZENSHI Handcrafted Sushi, Taqueria Molcajetes, Antojitos Apatzingan, Los Girasoles, Page's Diner, and Acme Burger for various cuisines.
Is there a convenient coffee shop near Safeway at 1211 W College Ave?
Yes, there is an in-store Starbucks Cafe within Safeway and a standalone Starbucks coffee shop nearby for your coffee and smoothie needs.
What nearby services can complement my shopping experience at Safeway?
Nearby services include Coinstar for coin exchange, Western Union for money transfers, KeyMe Locksmiths for key and locksmith services, and Redbox for DVD rentals.
Are there recreational areas near Safeway where I can relax after grocery shopping?
Yes, Jennings Park is a nearby park where you can enjoy outdoor activities and relaxation after your visit to Safeway.