Dress 2 Impress - Bridal & Formal Boutique

4.7
288 reviews

About

Bridal ShopWomen's Clothing StoreTuxedo ShopClothing StoreWedding Jewelry
Welcome to Dress 2 Impress – Bridal & Formal Boutique, where your dream dress awaits in a world of elegance and refined style. Located in Linwood, NJ, we proudly showcase bridal gowns from Maggie Sottero, Pronovias, Sottero and Midgley, Allure Bridals, Romance, Couture, and Martin Thornburg. We offer only 100% authentic, high-quality designs. For special occasions, shop standout styles from Sherri Hill, Portia & Scarlett, Jovani, JVN, Terani Couture, Colors Dress, Tarik Ediz, and more—including Prom 2025. From Atlantic City to Wildwood, we cater to brides and fashion lovers across Atlantic and Cape May counties. With a wide range of styles and custom options, our boutique ensures each dress flatters and inspires. Shine with confidence and create an unforgettable impression.

Details

  • Cash onlyNot available
  • Curbside pickupNot available
  • Onsite servicesAvailable

Location

Dress 2 Impress - Bridal & Formal Boutique
199 New Rd, Linwood, NJ
08221, United States

Hours

Reviews

4.7
288 reviews
5 stars
259
4 stars
6
3 stars
6
2 stars
1
1 star
16

What are people saying?

AI-generated from recent customer reviews

Customer Experience

Customers consistently praised the warm, welcoming atmosphere and the personalized attention they received from the staff, making them feel special and valued.

Staff Professionalism

The staff, particularly stylists like Yamira and Dani, were noted for their kindness, patience, and expertise, helping customers find their perfect dresses without pressure.

Dress Selection

The boutique offers a wide variety of beautiful dresses, catering to different styles and budgets, which many customers found appealing.

Memorable Moments

Many reviews highlighted the celebratory aspects of the experience, such as champagne toasts and personalized touches that made the moment of saying 'yes' to the dress feel magical.

Mixed Reviews

While most feedback was overwhelmingly positive, a few customers reported negative experiences related to pressure tactics and perceived rudeness from staff, indicating inconsistency in service.
  • MC
    Marjorie Cadwallader
    Nov 12, 2025
    5.0
    I’ve been following Dress 2 Impress on social media for a while because they always showcase the most stunning mother-of-the-bride dresses. When I happened to visit a friend in New Jersey, I decided to stop by—and I’m so glad I did! From the moment we walked in, we were warmly greeted by Yamira. She asked a few questions about what I was looking for and gave us a tour of the beautiful selection. I tried on a dress my friends recommended, but then Yamira pulled a gown she said would be perfect for me—and wow, she was absolutely right! It fit like a dream and was exactly what I didn’t even know I needed. Needless to say, I bought the dress and couldn’t be happier. If you’re looking for exceptional service and gorgeous dresses, I cannot recommend Dress 2 Impress enough!
  • JR
    Janet Reda
    Nov 2, 2025
    5.0
    If I could give more than 5 stars I would!!! If you are looking for a wedding gown, mother of the bride/groom please go see Beni and her amazing staff. You will not be disappointed. Thank you for an incredible 2 days!!! So much fun!!!!!❤️
  • BC
    Brittany Chiari
    Oct 27, 2025
    5.0
    My mom and I had the most incredible experience at Dress 2 Impress in Linwood. Before coming here, we had visited several other stores that left us disappointed—rude customer service, limited dress options, and a lot of confusion. Walking into Dress 2 Impress was the complete opposite experience and truly a breath of fresh air. From the moment we walked in, the women at the boutique made us feel seen, valued, and genuinely cared for. They took the time to listen to my mom—what she liked, what she didn’t, and most importantly, how she wanted to feel in her dress. They didn’t rush us or push us into anything. Instead, they guided her toward styles and colors that complimented her beautifully, and for the first time in our search, she truly lit up with confidence. The owner, Violet, is an absolute gem. A self-made woman with an incredible eye for fashion and design, she radiates passion and kindness. Her energy fills the boutique—she empowers women and makes every person who walks through her doors feel special. You can tell this isn’t just a business to her—it’s her calling. By the end of our appointment, we didn’t just find a dress. We found an unforgettable experience. We didn’t feel like customers—we felt like family. If you want a boutique that delivers true customer care, honesty, elegance, and heart, Dress 2 Impress is exactly where you need to go. We cannot recommend them enough! 💖
  • KM
    Kristin Mcknight
    Oct 19, 2025
    5.0
    Yes to the dress! I had the absolute best experience yesterday! We did the vip princess experience and it was well worth it! Yameria was my consultant and she was amazing! She was a part of our crew! The manager and seamstress were also amazing as well! The selection of dresses was top notch as well!
  • LR
    Linda Renzetti
    Oct 16, 2025
    5.0
    There aren’t enough words to fully capture the experience we had. Initially, we were scheduled in Linwood due to the new construction at Cherry Hill, but from the very beginning, Beni kept us informed and assured us she’d update us on the store’s status. When we were able to move our appointment to Cherry Hill, we were welcomed with hugs and excitement. The scanning call to get to know me as a person and as a bride truly set the tone for everything—it helped create a genuine connection and understanding of my event and personality. Susannah started our appointment by walking me through the selection of dresses she had pre-picked and then encouraged me to choose a few of my own. Each dress was given the time and attention it deserved, with Susannah using thoughtful, descriptive words to help me process how I was feeling. The conversation flowed effortlessly—talking about the dresses, my fiancé, setting intentions, and goals. It was exactly the energy I needed for such an important appointment. When I said "yes" to the dress, Beni and Susannah made it even more special with celebratory surprises—champagne, tears, and ceremonial traditions. These women are not just incredibly talented, but they make you feel like you're a lifelong part of their bridal family. I’m beyond grateful to have worked with them both. This truly was the magical bridal experience every girl should have!

Frequently Asked Questions About Dress 2 Impress - Bridal & Formal Boutique

What types of gowns and dresses does Dress 2 Impress - Bridal & Formal Boutique offer?

Dress 2 Impress offers designer bridal gowns, formal gowns, prom dresses, and wedding dresses from brands like Maggie Sottero, Pronovias, Allure Bridals, and more.

Where is Dress 2 Impress - Bridal & Formal Boutique located?

The boutique is located at 199 New Rd, Ste 24, Linwood, NJ 08221, USA.