Feeling good is always a good look! At Benefit at Ulta Madison, we’ve got all the goods for newbies, pros & everyone in between. Need a service? We do that too! As the #1 Brow Brand Worldwide, we've got you covered—from brow shaping and lamination to pore pampering and more.
Details
Requires appointmentNot available
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Wheelchair accessible restroomAvailable
Location
Certified by Benefit Cosmetics BrowBar • Apr 26, 2026
Certified by Benefit Cosmetics BrowBar • Apr 26, 2026
Monday10:00 AM - 8:00 PM
Tuesday10:00 AM - 8:00 PM
Wednesday10:00 AM - 8:00 PM
Thursday10:00 AM - 9:00 PM
Friday10:00 AM - 9:00 PM
Saturday10:00 AM - 9:00 PM
Sunday11:00 AM - 6:00 PM
Reviews
5.0
18 reviews
5 stars
18
4 stars0
3 stars0
2 stars0
1 star0
JB
Jon Beiler
Sep 28, 2024
5.0
Rachel did a great job with brows and lib and has a great vibe! Kylie was also super helpful
EP
Erika Perez
Sep 20, 2024
5.0
Came in for a brow lamination and Rachel killed it! Definitely coming back, would recommend to anyone!
HR
Holly Regan
May 11, 2024
5.0
Desteny is the only person I'll trust with my brows! She always does an amazing job; she's attentive to preferences, has a very gentle touch, and has an uncanny ability to make you feel comfortable while ripping hair from your face. She has an infectiously bright personality and smile that will make any bad day better. Give this girl a raise - she deserves the world.
JR
jenna rosol
Apr 25, 2024
5.0
Desteny has done my brows a couple of times now, and she’s who I go to and recommend! She always listens to what requests you have and is the sweetest person to talk to during your appointment :) My brows have never looked better. 10/10 would recommend trying her services out 💗
AB
Angel Bowen
Apr 5, 2024
5.0
Desteny did my brows for my wedding and they turned out amazing! She is super friendly, personable and took her time! Would recommend her to anyone and will definitely go back in future.
Frequently Asked Questions About Benefit Cosmetics BrowBar
WHAT’S INCLUDED IN MY BENEFIT BROW SERVICE?
Each Benefit experience is unique to YOU and your needs. Your Brow &
Beauty Expert (BBE) will kick things off with an in-depth consultation to
ensure you walk out feeling (and looking!) great. Our personalized Brow
Mapping allows you to see which hairs need to go and which need
to grow to achieve I'm-actually-obsessed brows. At the end of the service,
your BBE will wrap things up by styling your brows, so you’ll be ready to
take ’em out and show ’em off.
WHAT IS BROW MAPPING?
Our personalized Brow Mapping technique helps find where the brow
should start, arch, and end, and spots any hairs that need to be removed.
This process ensures you’re not just getting any ol’ brow shape, you’re
getting the brow shape that’s right for you. Once you've mapped out your
shape, your Brow & Beauty Expert will work with you to achieve that shape
through a service, product, or both.
HOW SHOULD I PREPARE FOR MY UPCOMING BEAUTY SERVICE?
Brow and Lash Tint services: If you have never had dye or tint on your hair,
brows, or lashes, you must have a 24-hour patch test* before receiving a
tint service. Just drop by your nearest Benefit to get one, no appointment
required. Say no to self-tanning or spray tanning for 24 hours before and
after your tinting service.
Brow Lamination services: If you have allergies to hair dye or perming
solutions, you must have a 24-hour patch test* before receiving a
lamination service. Swing by your local Benefit to get one, no appointment
required. Make sure you haven't had a brow lamination within the 6 weeks
prior to your appointment.
*48 hours in some countries
I’M RUNNING LATE. WHAT’S YOUR LATE POLICY?
We get it, things happen! We’ll do our best to accommodate. However, if
you’re more than 5 minutes late for your appointment, your spot may be
given to another customer.
WHAT AGE DO I NEED TO BE TO RECEIVE A BEAUTY SERVICE?
Refer to the age minimum when booking to see whether you’ll need a
parent or guardian present at the time of appointment to give consent for
the service.
DO I NEED TO MAKE AN APPOINTMENT?
Appointments are recommended, but we do accept walk-ins.
I DON’T LIVE NEAR A BENEFIT BOUTIQUE, BUT MY BROWS COULD USE
SOME LOVE. WHERE CAN I GET A BEAUTY SERVICE DONE?
We have 5,000+ Brow & Beauty Experts around the world who can’t WAIT to
give you brows that wow, show your lashes some love, and pamper your
pores. Visit our Store Locator to find your nearest Benefit services location.
Brand Certified Facts from Benefit Cosmetics BrowBar
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