Certified by Rowan Short Pump Town Center • Apr 12, 2026
Ear Piercing ServiceJewelry Store
Rowan is all about ears. We offer a fun, celebratory and safe piercing experience for everyone. All our piercings are done by licensed nurses and all our products are hypoallergenic. When we say “Piercing for All”, we mean it. Everybody is invited to this ear party.
Details
Free parking lotAvailable
Paid parking garageAvailable
Location
Certified by Rowan Short Pump Town Center • Apr 12, 2026
Certified by Rowan Short Pump Town Center • Apr 12, 2026
Monday11:00 AM - 8:00 PM
Tuesday11:00 AM - 8:00 PM
Wednesday11:00 AM - 8:00 PM
Thursday11:00 AM - 8:00 PM
Friday10:00 AM - 8:00 PM
Saturday10:00 AM - 8:00 PM
Sunday11:00 AM - 6:00 PM
Reviews
5.0
783 reviews
5 stars
768
4 stars5
3 stars3
2 stars1
1 star6
AM
AYH Muse
4 days ago
5.0
Love this place; great atmosphere, customer service and attention to every detail!!! The staff are experts in piercing and can answer whatever questions you have. Thanks Kat and team!!!
JS
Jen Senters
Apr 1, 2026
4.0
Wonderful customer service and care. Arlene was simply amazing. Very thorough and very knowledgeable. She took her time to ensure we were all comfortable (3 of us were getting piercings). My 11 year old step daughter had a lot of anxiety and Arlene took extra care to calm her and make her feel comfortable.
I would give them 5 stars, but the price (which I recognize is NOT the fault of the employees) is beyond ridiculous. The employees were very open and upfront about the cost, which I very much appreciated.
KC
K Cleveland
Mar 29, 2026
5.0
I wish this place existed when I was a kid!
Cleanliness: 10
Staff (knowledge, professionalism, attitude): 10
Price: $
I had a wonderful appointment at this location! Wasn’t 100% sure on placement/piercing when I walked in, but Cat (studio manager) checked me in for my appointment, talked through what I was hoping for and helped me with jewelry selections for my new piercings and my old ones. She was just a joy to talk with by way of my first interaction/greeting in the shop. Cat was very knowledgeable and open while I browsed, then she communicated everything to my nurse, Angie, when it was time for my appointment. Angie went over everything with me first to confirm what I wanted then did a few placement dots for me to select from based on what I was hoping for. She was incredibly communicative through the two piercings, very gentle in helping me remove my two old piercings (to replace with Rowan jewelry I picked out) and was an absolute pleasure to be around for the brief time I was there. Angie communicated aftercare instructions clearly, showed me the reference take-home sheet, answered my questions, and was so professional and kind. I was in and out in 15 minutes at noon on a Sunday in a busy mall, it was a 10000/10 experience and as I said at the beginning… I truly wish this place was around back when I was a kid. It seems like a fantastic choice for people of all ages to get piercings.
Note: I thoroughly read FAQs and browsed jewelry online before making my appointment. I selected two helixs (needle piercing), with one of their lower tier studs ($48) and one of the mid/low tier studs ($98). I also opted for two replacement hoops for my existing piercings and a cute set for my 2nd lobe piercings (existing). I have had bad experiences with certain jewelry types before but everything Rowan has is hypoallergenic and high quality. The price may be higher than you’re expecting if you don’t know what you’re walking into, but it is absolutely worth it (to me) to have a body modification done by a nurse in a very clean and safe environment and I know the jewelry will be with me for a long time to come.
Thank you Cat & Angie!
LM
L Miles
Mar 28, 2026
5.0
My goodness- Nurse Arlene was A+mazing for my daughter! She was so patient and kind for my nervous little one. Everything was a great experience from the moment we walked thru the door. Getting your ears pierced for the 1st time could be a scary thing, but the professionalism and care from these nurses helps so much. So happy we walked into this store!
KJ
Kat Judson
Mar 21, 2026
1.0
My friend and I were really excited to get a piercing here as it was our 2nd time trying to get in. However we made the “walk in appointment” waited 40+ minutes only for someone to decide to get a piercing last minute after watching one and get to go in front of us. It was honestly disappointing.
Frequently Asked Questions About Rowan Short Pump Town Center
What is Rowan Short Pump Town Center known for?
Rowan Short Pump Town Center specializes in providing a fun, celebratory, and safe ear piercing experience using licensed nurses and hypoallergenic products to ensure piercing for everyone.
What are the operating hours of Rowan Short Pump Town Center?
Rowan is open Monday to Thursday from 11:00 AM to 8:00 PM, Friday and Saturday from 10:00 AM to 8:00 PM, and Sunday from 11:00 AM to 6:00 PM.
What types of piercings and services does Rowan Short Pump Town Center offer?
They offer ear piercing services including children's piercings, ear lobe piercings, ear cartilage/helix piercings, and also operate as a jewelry store.
Where is Rowan Short Pump Town Center located?
Rowan Short Pump Town Center is located at 11800 West Broad Street, #1058, Richmond, VA 23233, USA.
How can I book an appointment at Rowan Short Pump Town Center?
You can book an appointment online via their reservation page at https://heyrowan.com/pages/short-pump-town-center-piercing-studio.
What kind of products can I find at Rowan Short Pump Town Center?
They offer earrings, hoop earrings, stud earrings, necklaces, and piercing aftercare products.
Who performs piercings at Rowan Short Pump Town Center?
All piercings are performed by licensed nurses to ensure a safe and professional experience.
What nearby stores can I visit while at Rowan Short Pump Town Center?
Nearby, you can visit stores like J.Jill for women's clothing, Urban Outfitters for fashion accessories, and Finks Jewelers for additional jewelry options.
Are there dining options near Rowan Short Pump Town Center?
Yes, The Cheesecake Factory and Rock Bottom Restaurant & Brewery are nearby dining options where you can enjoy a meal before or after your piercing appointment.
What relaxation and beauty services are available near Rowan Short Pump Town Center?
Nearby you can find the Elizabeth Arden Red Door Spa and The Red Door Spa offering beauty and spa services, perfect for relaxation after your visit.
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